Polaris Industries Inc (PII) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Polaris Industries Inc stock $128, price $63.07, upside +102.7%, quality 45 out of 100. Rating: strongly undervalued. Calculated from audited financials with 10 of our 26 valuation models and 37 quality factors, updated daily.
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Polaris Industries Inc
PII · USThe stock costs 51% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range $29.79 – $120.22 · fair‑value band $73.59 – $195.82 · the $63.07 price screens below the $127.85 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Company profile
Polaris Inc. designs, engineers, manufactures, and markets powersports vehicles in the United States, Canada, and internationally. It operates through three segments: Off Road, On Road, and Marine.
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The company offers off-road vehicles (ORVs), including all-terrain vehicles and side-by-side vehicles; military and commercial ORVs; snowmobiles; motorcycles; moto-roadsters; quadricycles; and pontoon and deck boats.
It also provides source parts, garments, and accessories, such as helmets, jackets, gloves, pants, and hats; and snowmobile accessories comprising covers, traction products, reverse kits, electric starters, tracks, pull-behinds, bags, and windshields, as well as gear and apparel for its snowmobiles consisting of helmets, jackets, goggles, gloves, boots, bibs, pants, and hats.
In addition, the company offers ORV accessories, including winches, bumper/brushguards, plows, racks, wheels and tires, cab systems, lighting and audio systems, cargo box accessories, and tracks, as well as replacement parts and lubricants.
Further, it provides motorcycle accessories, such as performance enhancements, saddle bags, handlebars, backrests, exhausts, windshields, seats, and various chrome accessories, as well as light duty hauling and passenger vehicles.
The company sells its products through dealers and distributors, as well as online. The company was formerly known as Polaris Industries Inc. Polaris Inc. was founded in 1945 and is headquartered in Medina, Minnesota.
Stock analysis
Polaris Industries Inc (PII) currently trades at $63.07, while our model-based Fair Value estimate is $127.85, implying the stock looks roughly 51% undervalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $137.42 per share, and 8 of the 10 models we run sit above the $63.07 price.
Bear case: the Multiples group reads lowest at $66.32, and 2 of the 10 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $73.59 (bear) to $195.82 (bull), the price of $63.07 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 45/100 (below-average quality), in the Consumer Cyclical sector.
Weak Growth: Growth has flattened: the last year, three and five years all grew more slowly than the long-term average.
Polaris Industries Inc reported revenue of $7.2B in FY2025 versus $7.4B in FY2021, a compound −1.0%/yr. Reported net income was −$466M in FY2025.
Key figures
Market cap $3.7B Mid · P/S ratio 0.44 · EPS (TTM) $−3.67 · Dividend yield 1.1% · Net margin −2.7% · Return on equity −20.5% · Return on assets (EBIT) 8.7% (5-year average) · Operating margin 3.7%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 18 out of 100 (low confidence).
What moves the price
The share trades about 15% below its 52-week high and 34% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 12% fair-value upside, at 103%, PII screens cheaper than that median.
Fair Value models
All 10 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, no officer or director bought or sold shares on the open market.
- SaleRobert Paul MackCFO, EVP - Finance + Corp Dev7,786 shares at $66.83$520,335Feb 12, 2026
- SaleMichael T SpeetzenCEO35,086 shares at $66.83$2.3MFeb 11, 2026
- SaleBenjamin D DukePresident-Marine10,090 shares at $66.82$674,190Feb 11, 2026
- SaleJames P WilliamsSVP-CHRO2× since Dec 5, 2025: 9,797 shares, avg. $67.34$659,704Feb 3, 2026
Plus 15 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
Growth Forecast
Watch PII, get fair value alerts →
Recent news
- PII Q3 deep dive: operational efficiency, utility demand, and margin headwinds shape outlook
- POLARIS AND RZR FACTORY RACING UNVEIL ALL-NEW RZR PRO R FACTORY BOOST RACE MACHINE
- The 5 most interesting analyst questions from Polaris’s Q3 earnings call
- Polaris (PII) Q3 Earnings Revive Profitability As Margin Execution Improves
Compare Polaris Industries Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Recreational Vehicles · 33 stocks
Valuation Multiplesvs Recreational Vehicles median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Return on assets by industry
- Fair value gap by industry
- Stock screener with 62 metrics
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Recreational Vehicles stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Trigano S.A TRI | €135.60 | €274.15 | +102% | vs PII |
| Harley-Davidson, Inc HOG | $32.66 | $65.04 | +99% | vs PII |
| LCI Industries, LCII | $97.81 | $167.42 | +71% | vs PII |
| Zhejiang Cfmoto Power Co 603129 | ¥317.58 | ¥465.45 | +47% | vs PII |
| Patrick Industries, Inc PATK | $78.79 | $88.30 | +12% | vs PII |
| BRP Inc DOO | $64.72 | $71.19 | +10% | vs PII |
| Sanlorenzo S.p.A SL | €36.52 | €36.35 | +0% | vs PII |
| THOR Industries, Inc THO | $80.77 | $64.20 | −21% | vs PII |
| Brunswick Corporation BC | $77.23 | $59.39 | −23% | vs PII |
| New Gonow Recreational Vehicles Inc 0805 | HK$10.84 | HK$5.73 | −47% | vs PII |
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