SSF Home Group Berhad (0287) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of SSF Home Group Berhad stock MYR 0.25, price MYR 0.39, that is 35.1% below the price, quality 68 out of 100. Rating: strongly overvalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
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SSF Home Group Berhad
0287 · KLSEOur calculation puts a fair price 35% below what the stock costs today.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
37‑month range 0.2153 MYR – 0.4200 MYR · fair‑value band 0.1900 MYR – 0.3200 MYR · the 0.3850 MYR price screens above the 0.2500 MYR fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Company profile
SSF Home Group Berhad, an investment holding company, engages in the retail of furniture, home décor, and home living products in Malaysia.
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It offers furniture, including armchair, swivel chair, rocking chair, cabinet and rack, chair, recliner, shelves, sofa, stool, bench and ottoman, table and desk, and dining set; bed frame, mattress, bedding set, pillow and bolster, cushion, quilt, duvet, and blanket; artificial flower, plants, trees, vases, and planters; and home decoration, such as candle, home fragrance, mirror, artificial fruit, table calendar, vase and porcelain, photo frame, mini fountain, tissue box, tray and basket, sculpture and statue, bookend storage, and mini chest and box.
The company also provides storage and organizer, waste bin, laundry, hardware, cleaning tools, and umbrella stand; kitchen ware, such as food storage, serveware, drinkware, cutlery and utensil, kitchen linen, serving cart, and dishwashing; bathroom organizer, linen, and personal care products; rug and mat; curtain and accessories; lighting; clocks; wall arts; electrical; toys; and luggage and bags, which include duffel, tote, and hand bag, as well as backpacks.
In addition, it engages in the licensing and trademark management business. The company offers its products through its retail outlets and an e-commerce website. The company was founded in 1989 and is headquartered in Shah Alam, Malaysia.
Stock analysis
SSF Home Group Berhad (0287) currently trades at 0.3850 MYR, while our model-based Fair Value estimate is 0.2500 MYR, 35% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of 0.3050 MYR per share, and 3 of the 24 models we run sit above the 0.3850 MYR price.
Bear case: the Dividend Discount group reads lowest at 0.0350 MYR, and 21 of the 24 models stay below the price. Data coverage for this calculation is low.
Scenario range: 0.1900 MYR (bear) to 0.3200 MYR (bull), the price of 0.3850 MYR sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 68/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
SSF Home Group Berhad reported revenue of 168M MYR in FY2026 versus 161M MYR in FY2022, a compound +1.0%/yr. Reported net income was 9.2M MYR in FY2026, compounding −13.8%/yr from FY2022.
Key figures
Market cap 308M MYR (≈ $75.9M) Micro · P/E ratio 38.5 · P/S ratio 1.86 · EPS (TTM) 0.0100 MYR · Dividend yield 1.3% · Net margin 5.5% · Return on equity 5.5% · Return on assets (EBIT) 7.5% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 40 out of 100 (low confidence).
What moves the price
The share trades about 8% below its 52-week high and 10% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −5% fair-value upside, at −35%, 0287 screens richer than that median.
Fair Value models
All 24 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
0287 screens overvalued: fair value 35% below the price. Compare with Alimentation Couche-Tard Inc →
Compare SSF Home Group Berhad with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 203 stocks
Valuation Multiplesvs Specialty Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/S ratio by industry
- EBIT margin by industry
- Piotroski F-Score screener with fair value
- Undervalued stocks: Consumer Cyclical
- Valuation of the Malaysia market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| DICK'S Sporting Goods, Inc DKS | $140.82 | $201.62 | +43% | vs 0287 |
| Alimentation Couche-Tard Inc ATD | C$83.20 | C$106.00 | +27% | vs 0287 |
| Ulta Beauty, Inc ULTA | $644.76 | $650.56 | +1% | vs 0287 |
| Tractor Supply Company TSCO | $36.35 | $36.33 | +0% | vs 0287 |
| Best Buy Co BBY | $99.63 | $94.70 | −5% | vs 0287 |
| China Tourism Group 601888 | ¥54.22 | ¥48.19 | −11% | vs 0287 |
| Five Below, Inc FIVE | $240.30 | $184.99 | −23% | vs 0287 |
| Williams-Sonoma, Inc WSM | $254.06 | $164.11 | −35% | vs 0287 |
| Casey's General Stores, Inc CASY | $687.64 | $405.93 | −41% | vs 0287 |
| GameStop Corp GME | $25.12 | $11.87 | −53% | vs 0287 |
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Frequently asked questions
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Key figures of SSF Home Group Berhad
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