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New Media Lab Ltd (1284) fair value: what the stock is really worth

As of Nov 13, 2026: fair value (intrinsic value) of New Media Lab Ltd stock HK$0.47, price HK$0.55, that is 14.5% below the price, quality 64 out of 100. Rating: overvalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.

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Communication Services HK

NM New Media Lab Ltd logo Thin data Nov 13, 2026

New Media Lab Ltd

1284 · HK

Expensive (fair value 15% below the price), but solid company and rising price: meets 2 of 3 rules.

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Quality 64/100 
Rising price (uptrend) 
Generates free cash flow 
7.1% dividend yield · Sustainable
Thin margins · 6.0% net margin (TTM) 
Mixed vs. peers (6/13) 
Fair value HK$0.4700 · Overvalued 
Weak Growth (revenue 5y −2.2 %/yr in HKD) 
Narrow moat 38/100 · thin data
Thin data 
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

HK$0.8188 HK$0.1744 Fair Value HK$0.4700 Jul 2023 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 13, 2026.

How to read this chart

40‑month range HK$0.1744 – HK$0.8188 · fair‑value band HK$0.3500 – HK$0.5800 · the HK$0.5500 price screens above the HK$0.4700 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 13, 2026.

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Company profile

New Media Lab Limited, a digital media company, provides digital and print advertising products and services, and related businesses in Hong Kong.

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It offers advertising products and services, including display banners, advertorials and reviews, social newsfeeds, creative, and production and strategic services. The company also publishes magazines and books.

In addition, it engages in copyright holding, digital and print media, and trademark holding and licensing activities. The company was founded in 1999 and is based in Kwun Tong, Hong Kong. New Media Lab Limited is a subsidiary of New Media Lab Group Holdings Limited.

Stock analysis

New Media Lab Ltd (1284) currently trades at HK$0.5500, while our model-based Fair Value estimate is HK$0.4700, 15% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the Growth DCF group reads highest at a median of HK$0.8300 per share, and 12 of the 24 models we run sit above the HK$0.5500 price.

Bear case: the Asset-Based group reads lowest at HK$0.2100, and 12 of the 24 models stay below the price. Data coverage for this calculation is low.

Scenario range: HK$0.3500 (bear) to HK$0.5800 (bull), the price of HK$0.5500 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 64/100 (solid quality), in the Communication Services sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

New Media Lab Ltd reported revenue of HK$190M in FY2025 versus HK$245M in FY2021, a compound −6.2%/yr. Reported net income was HK$12.7M in FY2025, compounding −21.2%/yr from FY2021.

Key figures

Market cap HK$330M (≈ $42.1M) Micro · P/E ratio 25.5 · P/S ratio 1.71 · Dividend yield 7.1% · Net margin 6.7% · Return on equity 6.1% · Return on assets (EBIT) 13.8% (5-year average) · Operating margin 3.5%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (low confidence).

What moves the price

The share trades about 20% below its 52-week high and 80% above its 52-week low, currently above its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 9% fair-value upside, at −15%, 1284 screens richer than that median.

Fair Value models

Bear HK$0.3500 Fair Value HK$0.4700 Bull HK$0.5800
Price HK$0.5500 · Downside -14.5%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
FCF DCF HK$0.7500 HK$0.9300 HK$1.27 80
Growth DCF HK$0.7700 HK$0.9500 HK$1.25 77
Residual Income HK$0.2500 HK$0.2600 HK$0.2900 76
All 24 models by family
DCF Models
FCF DCF HK$0.7500 HK$0.9300 HK$1.27 80
Owner Earnings HK$0.7500 HK$0.9300 HK$1.27 75
5Y Revenue Exit HK$0.5800 HK$0.7000 HK$0.8700 71
5Y EBITDA Exit HK$0.6800 HK$0.8600 HK$1.11 74
5Y P/E Exit HK$0.6300 HK$0.7700 HK$0.9500 69
10Y Revenue Exit HK$0.6400 HK$0.7300 HK$0.8200 66
10Y EBITDA Exit HK$0.7000 HK$0.8300 HK$0.9600 67
10Y P/E Exit HK$0.6700 HK$0.7700 HK$0.8700 63
Earnings-Based
Graham-Dodd HK$0.1400 HK$0.1800 HK$0.2000 67
EPV HK$0.4500 HK$0.4800 HK$0.5100 68
Dividend Discount
Gordon GGM HK$0.3700 HK$0.4000 HK$0.4500 69
DDM Multi-Stage HK$0.3700 HK$0.4600 HK$0.5800 67
Multiples
P/E Multiple HK$0.3500 HK$0.4700 HK$0.5800 63
P/S Multiple HK$0.2700 HK$0.3600 HK$0.4500 58
P/B Multiple HK$0.8000 HK$1.07 HK$1.34 55
EV/EBIT HK$0.3300 HK$0.4400 HK$0.5500 63
EV/EBITDA HK$0.4500 HK$0.6000 HK$0.7600 64
EV/Revenue HK$0.2500 HK$0.3600 HK$0.4700 51
Asset-Based
NCAV (Graham) HK$0.1400 HK$0.2100 HK$0.2600 52
Growth DCF
Growth DCF HK$0.7700 HK$0.9500 HK$1.25 77
Rev-Margin DCF HK$0.5800 HK$0.7100 HK$0.8700 71
Economic Profit
Residual Income HK$0.2500 HK$0.2600 HK$0.2900 76
ROIC Compounder HK$0.4500 HK$0.4800 HK$0.5200 70
Growth Earnings
Growth-Adj P/E HK$0.2500 HK$0.3500 HK$0.4600 67

Open the full fair value analysis →

Quality Score breakdown

Overall quality 64/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 52
How much profit the company makes from its sales and capital
Quality Growth 39
Are margins and returns getting better?
Cashflow 83
Do the profits arrive as real cash?
Financial strength 87
Debt, balance sheet and risk of trouble
Investment 49
Does it invest with discipline instead of growing at any price?
Low Volatility 44
How calm the share price moves, does not count
Price momentum 83
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 82
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 40/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−8.4%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−7.6%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−2.2%
Start year 2020 (pandemic)
What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−12.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year−19.2%
Dividend (yield on the price)7.1%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.23% → 9%

Growth Forecast

Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−13.0%
The company could shrink this much every year for the next five years and today's price would still be justified.
What forecasts expect
n/a
No analyst forecast available.
After inflation (Hong Kong: IMF forecast 2.1% a year to 2030, 1.8% from 2016 to 2025) that is about −14.8% a year for the price.

1284 screens overvalued: fair value 15% below the price. Compare with AppLovin Corporation →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 194 stocks

Beats the industry median on 6/13 measures
A mixed picture versus its industry peers.
Valuation
Quality Score 64 · Top 25%
Fair Value upside −14.5% · Below median
Profitability
Return on equity (12 months) 6.1% · Above median
Return on assets 5.0% · Top 25%
Net margin (12 months) 6.0% · Above median
Operating margin (12 months) 3.5% · Above median
Growth and dividend
Revenue growth (quarter YoY) −6.0% · Bottom 25%
Dividend yield (12 months) 7.1% · Top 25%

Valuation Multiplesvs Advertising Agencies median · lower = cheaper

P/E (12 months) 25.5× · Pricier than median
P/B 1.79× · Pricier than median
P/S (12 months) 1.79× · Pricier than median
Price / free cash flow (fiscal year) 10.7× · Pricier than median
EV/EBITDA 14.8× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)14 · sector 32
FUTURE (revenue growth)0 · sector 19
PAST (return on equity)24 · sector 6
HEALTH (low debt)0 · sector 98
DIVIDEND (yield)100 · sector 54

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
The Trade Desk, Inc TTD $15.68 $47.04 +200% vs 1284
Publicis Groupe S.A PUB €105.70 €145.63 +38% vs 1284
Omnicom Group OMC $87.98 $113.06 +29% vs 1284
Magnite, Inc MGNI $29.29 $32.13 +10% vs 1284
AppLovin Corporation APP $409.10 $445.25 +9% vs 1284
Focus Media Information Technology Co 002027 ¥5.49 ¥5.86 +7% vs 1284
JCDecaux SE DEC €28.14 €20.99 −25% vs 1284
Leo Group 002131 ¥4.13 ¥2.07 −50% vs 1284
Easy Click Worldwide Network Technology Co 301171 ¥32.77 ¥11.05 −66% vs 1284
Stagwell Inc STGW $11.27 $2.62 −77% vs 1284

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New Media Lab Ltd: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "New Media Lab Ltd Fair Value". https://www.fairvalue-calculator.com/stock/1284

Frequently asked questions

Is New Media Lab Ltd (1284) overvalued or undervalued?
As of Nov 13, 2026, our model estimates a fair value of HK$0.4700 versus a price of HK$0.5500, about 15% lower (overvalued).
What is the fair value of 1284?
Our model-based fair value for New Media Lab Ltd is HK$0.4700 (as of Nov 13, 2026), built from audited fundamentals. The current price: HK$0.5500.
What is the quality score of 1284?
New Media Lab Ltd has a Quality Score of 64/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for New Media Lab Ltd (1284)?
Our model-based price target is the fair value of HK$0.4700 (as of Nov 13, 2026) from 24 valuation models. Cautious scenario HK$0.3500, optimistic scenario HK$0.5800. It is a calculation from audited fundamentals, not an analyst target.
What is the New Media Lab Ltd stock forecast for 2026?
Our models put fair value at HK$0.4700, about 15% lower versus a price of HK$0.5500 (overvalued). Cautious scenario HK$0.3500, optimistic scenario HK$0.5800. The calculation is refreshed regularly with new filings.
What is the revenue of New Media Lab Ltd (1284)?
New Media Lab Ltd reported trailing-twelve-month revenue of about HK$184M (latest available figure, as of Nov 13, 2026).
Does New Media Lab Ltd pay a dividend?
New Media Lab Ltd currently shows a dividend yield of 7.09% relative to its recent price (as of Nov 13, 2026).
How much is the dividend of New Media Lab Ltd (1284) and when is the ex-dividend date?
New Media Lab Ltd pays a dividend of HK$0.039 per share a year, a dividend yield of 7.1%. The last ex-dividend date was Sep 8, 2026. The payout ratio is 184% of earnings. Free cash flow covers the dividend 1.31 times. Our assessment: Sustainable. Payout and cash coverage both look sustainable.
What growth is priced into New Media Lab Ltd (1284)?
Today's price is already fair in a discounted-cash-flow model if free cash flow at New Media Lab Ltd shrinks by 13.0 % per year for five years (discount rate 9.4 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue fell 2.2 % per year. As of Nov 13, 2026.
What discount rate (WACC) does the fair value of 1284 use?
Our models discount New Media Lab Ltd at 9.4 %: a base by market capitalisation (nano), damped by beta 0.67, country premium for Hong Kong. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For New Media Lab Ltd that is -13.0 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (9.4 %) and the same formula as our fair value.
How much growth has New Media Lab Ltd (1284) delivered so far?
Over the past 5 years revenue at New Media Lab Ltd shrank 2.2 % a year. The price currently implies free-cash-flow growth of -13.0 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of New Media Lab Ltd (1284) growing?
The median revenue growth in the sector is +3.9 % a year. That is the yardstick for the growth priced into New Media Lab Ltd (-13.0 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of New Media Lab Ltd (1284)?
The free-cash-flow yield on the price is 9.32 %: that much free cash flow New Media Lab Ltd produces per unit of market value. When it exceeds the discount rate of our models (9.4 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of New Media Lab Ltd (1284)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For New Media Lab Ltd it is HK$0.4700 per share (as of Nov 13, 2026), against a price of HK$0.5500. It is the blended result of 24 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is New Media Lab Ltd stock overvalued or undervalued in 2026?
As of Nov 13, 2026, 1284 trades above its calculated fair value: price HK$0.5500, fair value HK$0.4700, a gap of about −15% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 1284?
No. The price is what the market pays today (HK$0.5500); the fair value is what the company's own numbers justify (HK$0.4700). For New Media Lab Ltd the two are HK$0.0800 per share apart. That gap is exactly why we show both numbers side by side.
How much is New Media Lab Ltd worth?
The market values New Media Lab Ltd at about HK$330M (market capitalisation, as of Nov 13, 2026). Per share that is HK$0.5500; our models calculate a fair value of HK$0.4700 per share.
What do the bullish and bearish scenarios say about 1284?
Our models span a range for New Media Lab Ltd: cautious scenario HK$0.3500, base HK$0.4700, optimistic HK$0.5800 per share (as of Nov 13, 2026, price HK$0.5500). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 1284?
New Media Lab Ltd trades at a price-to-earnings ratio of 25.5 (as of Nov 13, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of HK$0.4700 is built from several models across several years. Other multiples: P/B 1.8, P/S 1.8, EV/EBITDA 14.8.
How solid is the balance sheet of New Media Lab Ltd (1284)?
Balance-sheet figures for New Media Lab Ltd (as of Nov 13, 2026): return on equity 6.1%. They feed the Quality Score of 64/100, which measures business quality independently of the share price.
How far is 1284 from its 52-week high?
New Media Lab Ltd trades at HK$0.5500, about 20% below its 52-week high of HK$0.6900 and 80% above the low of HK$0.3063 (as of Nov 13, 2026). Distance from the high says nothing about value: that is what the fair value of HK$0.4700 is for.
Which stocks are comparable to New Media Lab Ltd?
From the same area (Communication Services) we also value AppLovin Corporation, Publicis Groupe S.A, Omnicom Group, Focus Media Information Technology Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is New Media Lab Ltd stock attractive at the current price?
The data as of Nov 13, 2026: price HK$0.5500, calculated fair value HK$0.4700 (−15%), Quality Score 64/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 1284 calculated?
We run New Media Lab Ltd through 24 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of HK$0.4700 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1% above its aggregate fair value. New Media Lab Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of New Media Lab Ltd (1284)?
The closing price on Nov 13, 2026 was HK$0.5500. Our model-based fair value is HK$0.4700, about 15% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with New Media Lab Ltd right now?
Solid but not exceptional quality (64/100) and above fair value, neither a clear bargain nor a standout compounder. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of New Media Lab Ltd

How large is the market capitalisation of New Media Lab Ltd (1284)?
The market capitalisation of New Media Lab Ltd is HK$330M (≈ $42.1M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of New Media Lab Ltd (1284)?
The price-to-sales ratio of New Media Lab Ltd is 1.71 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of New Media Lab Ltd (1284)?
The dividend yield of New Media Lab Ltd is 7.1%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of New Media Lab Ltd (1284)?
The net margin of New Media Lab Ltd is 6.7% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of New Media Lab Ltd (1284)?
The return on equity (ROE) of New Media Lab Ltd is 6.1% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of New Media Lab Ltd (1284)?
On an EBIT basis the return on assets of New Media Lab Ltd is 13.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of New Media Lab Ltd (1284)?
The operating margin of New Media Lab Ltd is 3.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at New Media Lab Ltd (1284)?
Revenue at New Media Lab Ltd is down 6.0% versus a year earlier (3y avg −7.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at New Media Lab Ltd (1284)?
Earnings per share at New Media Lab Ltd are down 28.6% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does New Media Lab Ltd (1284) carry?
The net debt of New Media Lab Ltd is HK$1.1M (fiscal year 2022, ≈ 0.0 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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