Canada Goose Holdings Inc (GOOS) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Canada Goose Holdings Inc stock $10.21, price $8.81, upside +15.8%, quality 60 out of 100. Rating: undervalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
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Canada Goose Holdings Inc
GOOS · USThe stock costs 14% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range $6.88 – $53.08 · fair‑value band $5.65 – $14.74 · the $8.81 price screens below the $10.21 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Company profile
Canada Goose Holdings Inc., together with its subsidiaries, designs, manufactures, and sells performance luxury outerwear, apparel, footwear, and accessories for men, women, youth, children, and babies. It operates through three segments: Direct-to-Consumer, Wholesale, and Other.
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The company offers leisure wear, including knitwear, sweats, and t-shirts; outerwear products, including rain and everyday collections, jackets for everyday occasions, fleece, and vests; footwear and accessories products, such as sneakers, boots, hats, scarves, gloves, hood trims, socks, bags and eyewear; and lightweight and heavyweight down jackets for the fall, winter, and spring seasons.
It sells its products through e-commerce channels and directly operated retail stores. The company offers its products under Canada Goose, Snow Goose, and Baffin brands in Canada, the United States, North America, Greater China, rest of the Asia Pacific, Europe, the Middle East, and Africa.
Canada Goose Holdings Inc. was founded in 1957 and is headquartered in Toronto, Canada.
Stock analysis
Canada Goose Holdings Inc (GOOS) currently trades at $8.81, while our model-based Fair Value estimate is $10.21, implying the stock looks roughly 14% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of $15.05 per share, and 12 of the 24 models we run sit above the $8.81 price.
Bear case: the Asset-Based group reads lowest at $2.00, and 12 of the 24 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $5.65 (bear) to $14.74 (bull), the price of $8.81 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 60/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Canada Goose Holdings Inc reported revenue of C$1.5B in FY2026 versus C$1.1B in FY2022, a compound +8.7%/yr. Reported net income was C$22.6M in FY2026, compounding −30.1%/yr from FY2022.
Key figures
Market cap $857M Small · P/E ratio 22.6 · P/S ratio 0.78 · EPS (TTM) $0.3900 · Net margin 3.5% · Return on equity 13.4% · Return on assets (EBIT) 9.0% (5-year average) · Operating margin −7.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 39 out of 100 (medium confidence).
What moves the price
The last reported earnings sit well below what analysts expect (earnings in transition, for example after write-downs or an earnings dip); whether the stock is cheap or expensive hinges on the expected recovery actually arriving. Read the fair value with that caveat.
The share trades about 39% below its 52-week high and 19% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −7% fair-value upside, at 16%, GOOS screens cheaper than that median.
Fair Value models
All 24 models by family
The fair value above starts from this blend and is adjusted for a year distorted by one-off effects.
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Canada Goose Holdings Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Apparel Manufacturing · 213 stocks
Valuation Multiplesvs Apparel Manufacturing median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/S ratio by industry
- EBIT margin by industry
- Piotroski F-Score screener with fair value
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Apparel Manufacturing stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Hla Group 600398 | ¥6.20 | ¥11.97 | +93% | vs GOOS |
| Bosideng International Holdings 3998 | HK$4.49 | HK$7.49 | +67% | vs GOOS |
| Kontoor Brands, Inc KTB | $77.06 | $86.80 | +13% | vs GOOS |
| Moncler S.p.A MONC | €45.37 | €50.69 | +12% | vs GOOS |
| Gildan Activewear Inc GIL | $34.75 | $32.49 | −7% | vs GOOS |
| LPP SA LPP | 27,480 PLN | 20,032 PLN | −27% | vs GOOS |
| Levi Strauss & Co LEVI | $22.87 | $16.24 | −29% | vs GOOS |
| Youngor Fashion Co 600177 | ¥8.43 | ¥5.59 | −34% | vs GOOS |
| Ralph Lauren Corporation RL | $376.56 | $226.91 | −40% | vs GOOS |
| V.F. Corporation VFC | $20.35 | $11.04 | −46% | vs GOOS |
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Frequently asked questions
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Key figures of Canada Goose Holdings Inc
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