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HITEJINRO Co (000080) Fair Value & Analysis

Consumer Defensive · KR · Market cap 1.0T KRW

HC HITEJINRO Co 000080 · KO
Price15,970 KRW
Fair Value12,693 KRW
Upside-20.5%
Quality50/100
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Mixed Growth
Thin margins · 1.6% net margin
Low debt · generates free cash flow
Trails peers (3/9)
Narrow moat 29/100
Evidence: High Range 9,519 KRW – 15,866 KRW Share as image

Fair value as of: Jul 23, 2026

From 22 valuation models · updated 17 days ago

Share price +5.4% over the past month.

A solid business, but screening 21% overvalued on our models.

What matters now

  • Solid but not exceptional quality (50/100) and above fair value, neither a clear bargain nor a standout compounder.
  • Our model range runs from 9,519 KRW (bear) to 15,866 KRW (bull), base 12,693 KRW. The closer the price sits to the lower half, the larger the margin of safety.
  • Quality 50/100 (solid quality) with high evidence: the data supports the verdict.
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Price vs Fair Value (5 years)

34,952 KRW 14,260 KRW Fair Value 12,693 KRW Mar 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 23, 2026.

How to read this chart

60‑month range 14,260 KRW – 34,952 KRW · fair‑value band 9,519 KRW – 15,866 KRW · the 15,970 KRW price screens above the 12,693 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 23, 2026.

Full chart & analysis →

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Analysis

HITEJINRO Co (000080) currently trades at 15,970 KRW, while our model-based Fair Value estimate is 12,693 KRW, implying the stock looks roughly 20.5% overvalued today. The Quality Score stands at 50/100 (solid quality), in the Consumer Defensive sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, HITEJINRO Co generated revenue of 2.5T KRW at a net margin of 1.6%. Revenue declined 3.6% year over year. It earns a return on equity of 3.4%. Net debt stands at 713B KRW. Fundamentals as of Jul 23, 2026

Our scenario range runs from 9,519 KRW (bear case) to 15,866 KRW (bull case); at 15,970 KRW, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 28% below its 52-week high and 3% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at 6% fair-value upside, at -21%, 000080 screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF 13,303 KRW 19,003 KRW 27,468 KRW 80
Residual Income 12,258 KRW 12,138 KRW 10,944 KRW 76
Rev-Margin DCF 17,577 KRW 28,212 KRW 39,589 KRW 74
All 22 models by family
DCF Models
FCF DCF 12,767 KRW 18,703 KRW 27,914 KRW 38
Owner Earnings 5,821 KRW 8,775 KRW 13,359 KRW 31
5Y Revenue Exit 17,577 KRW 28,092 KRW 41,412 KRW 39
5Y EBITDA Exit 29,321 KRW 48,525 KRW 70,531 KRW 41
5Y P/E Exit 9,190 KRW 13,497 KRW 17,842 KRW 38
10Y Revenue Exit 15,024 KRW 24,184 KRW 35,272 KRW 36
10Y EBITDA Exit 23,137 KRW 38,154 KRW 56,312 KRW 37
10Y P/E Exit 10,377 KRW 14,205 KRW 18,242 KRW 35
Earnings-Based
Graham-Dodd 4,110 KRW 8,285 KRW 10,422 KRW 54
EPV 19,009 KRW 22,551 KRW 25,699 KRW 59
Multiples
P/E Multiple 9,519 KRW 12,693 KRW 15,866 KRW 63
P/S Multiple 7,706 KRW 10,275 KRW 12,844 KRW 58
P/B Multiple 7,706 KRW 10,275 KRW 12,844 KRW 55
EV/EBIT 30,948 KRW 41,617 KRW 52,286 KRW 53
EV/EBITDA 44,357 KRW 59,496 KRW 74,635 KRW 54
EV/Revenue 21,785 KRW 31,575 KRW 41,366 KRW 43
Asset-Based
NCAV (Graham) 8,165 KRW 10,942 KRW 16,331 KRW 50
Growth DCF
Growth DCF 13,303 KRW 19,003 KRW 27,468 KRW 80
Rev-Margin DCF 17,577 KRW 28,212 KRW 39,589 KRW 74
Economic Profit
Residual Income 12,258 KRW 12,138 KRW 10,944 KRW 76
ROIC Compounder 19,308 KRW 23,921 KRW 29,060 KRW 72
Growth Earnings
Growth-Adj P/E 6,913 KRW 9,876 KRW 12,838 KRW 68

Widest divergence: Growth DCF (19,003 KRW) versus Earnings-Based (8,285 KRW). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) 2.5T KRW
Revenue growth (YoY) -3.6%
Net margin 1.6%
Return on equity 3.4%
Free cash flow 86.9B KRW FY2025
Operating margin 9.5%
More key figures
EPS growth (YoY) -5.2%
Net debt 713B KRW FY2025

Figures from reported company fundamentals · as of Jul 23, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 50/100

Of which business quality 48 · Market factors (momentum, volatility) 42

Profitability 37
Margins and returns on capital today
Quality Growth 40
Are margins and returns improving?
Cashflow 43
Earnings quality: real cash, not paper profit
Fin. Strength 31
Balance sheet, leverage, solvency risk
Investment 93
Disciplined investing over empire-building
Low Volatility 93
Calm price path (market factor)
Momentum 22
Price trend over the last 3–12 months (market factor)
52W Momentum 18
Distance to the 52-week high (market factor)
Net Issuance 71
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

HITEJINRO Co., Ltd. manufactures and sells alcoholic beverages in South Korea. It provides beer, soju, bottled water, and other products. The company was formerly known as Jinro Ltd and changed its name to HITEJINRO Co., Ltd. in September 2011. HITEJINRO Co., Ltd. is headquartered in Seoul, South Korea.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

HITEJINRO Co reported revenue of 2.5T KRW in FY2025 versus 2.2T KRW in FY2021, a compound +3.2%/yr. Reported net income was 41.5B KRW in FY2025, compounding −12.8%/yr from FY2021.

Growth Quality 51/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
2.5T KRW
Latest YoY
−3.9%
Avg. growth/yr (3Y)
+0.0%
Avg. growth/yr (5Y)
+2.1%
Avg. growth/yr (16Y)
+6.0%
Revenue +3.2%/yr
FY21 2.2T KRW
FY22 2.5T KRW
FY23 2.5T KRW
FY24 2.6T KRW
FY25 2.5T KRW
Net income −12.8%/yr
FY21 71.7B KRW
FY22 87.0B KRW
FY23 35.6B KRW
FY24 95.9B KRW
FY25 41.5B KRW

000080 screens 21% overvalued. Compare with Kweichow Moutai Co →

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Cite: Fair Value Calculator (2026). "HITEJINRO Co Fair Value". https://www.fairvalue-calculator.com/stock/000080

Peer Group

Beverages - Wineries & Distilleries · 96 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 50 · Below median
Fair Value upside −21% · Below median
Return on equity (TTM) 3% · Below median
Return on assets 3% · Above median
Net margin (TTM) 2% · Below median
Operating margin (TTM) 9% · Above median
Revenue growth -4% · Below median
Debt / equity 0.28× · Higher than median

Valuation Multiples vs Beverages - Wineries & Distilleries median · lower = cheaper

P/FCF 0.0× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 6 · sector 20
FUTURE 0 · sector 0
PAST 14 · sector 17
HEALTH 86 · sector 95
DIVIDEND 0 · sector 61

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

Alcohol

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Beverages - Wineries & Distilleries stocks, each showing price versus our Fair Value estimate (as of Jul 23, 2026).

Stock Price Fair Value vs Fair Value
Kweichow Moutai Co 600519 ¥1,251 ¥1,238 -1%
Diageo plc DEON 1,487 MXN 1,239 MXN -17%
Wuliangye Yibin Co 000858 ¥73.69 ¥48.44 -34%
Shanxi Xinghuacun Fen Wine Factory Co 600809 ¥110.50 ¥185.80 +68%
Pernod Ricard SA RI €65.24 €76.68 +18%
Luzhou Laojiao Co 000568 ¥83.12 ¥149.17 +79%
Brown-Forman Corporation BFA $26.60 $28.15 +6%
United Spirits Limited UNITDSPR ₹1,376 ₹440.56 -68%
Thai Beverage Public Company Y92 0.4450 SGD 0.6900 SGD +55%
Jiangsu Yanghe Distillery Co 002304 ¥38.08 ¥27.82 -27%

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Frequently asked questions

Is HITEJINRO Co (000080) overvalued or undervalued?
As of Jul 23, 2026, our model estimates a fair value of 12,693 KRW versus a price of 15,970 KRW, about −21% (overvalued).
What is the fair value of 000080?
Our model-based fair value for HITEJINRO Co is 12,693 KRW (as of Jul 23, 2026), built from audited fundamentals. The current price is 15,970 KRW.
What is the quality score of 000080?
HITEJINRO Co has a Quality Score of 50/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of HITEJINRO Co (000080)?
HITEJINRO Co reported trailing-twelve-month revenue of about 2.5T KRW (latest available figure, as of Jul 23, 2026).
What is the net profit margin of 000080?
The net profit margin of HITEJINRO Co is about 1.6%, meaning it keeps roughly 1.6% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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