Sportsoul Co (001300) Fair Value & Analysis

Consumer Cyclical · CN · Market cap 3.7B CNY

Analysis

Sportsoul Co (001300) currently trades at ¥12.85, while our model-based Fair Value estimate is ¥15.93 — implying the stock looks roughly 24.0% undervalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: low) — always confirm before acting.

About the company

Sportsoul Co.,Ltd. engages in research, development, design, production, and sale of leisure sports and fitness equipment in China. The company's products portfolio include trampoline, treadmills, elliptical machines, exercise bikes, comprehensive training machines and barbell racks, etc. It offers its products under the Skywalker, SPORTSOUL, and Techplus brands. The company also exports its products to the United States, France, Canada, the United Kingdom, and other regions. Sportsoul Co.,Ltd. was founded in 2004 and is based in Qingdao, China.

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.