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Beijing Sanfo Outdoor Products Co (002780) Fair Value & Analysis

Industrials · CN · Market cap 131B KRW

Price789.00 KRW
Fair Value641.71 KRW
Upside-18.7%
Quality95/100
Evidence: Low Range 481.28 KRW – 802.14 KRW

Fair value as of: Jun 25, 2026

Analysis

Beijing Sanfo Outdoor Products Co (002780) currently trades at 789.00 KRW, while our model-based Fair Value estimate is 641.71 KRW — implying the stock looks roughly 18.7% overvalued today. We read business quality at 95/100 (high quality), in the Industrials sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

About the company

Beijing Sanfo Outdoor Products Co., Ltd engages in the retail of outdoor sporting goods in China. It is also involved in organizing events and camp training activities. The company sells its products through online and offline retail channels. The company was founded in 1997 and is based in Beijing, China.

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Frequently asked questions

Is Beijing Sanfo Outdoor Products Co (002780) undervalued?
As of Jun 25, 2026, our model estimates a fair value of 641.71 KRW versus a price of 789.00 KRW — about −19% (overvalued). Model-based estimate, not financial advice.
What is the fair value of 002780?
Our 21-model fair value for Beijing Sanfo Outdoor Products Co is 641.71 KRW (as of Jun 25, 2026), built from audited fundamentals. The current price is 789.00 KRW.
What is the quality score of 002780?
Beijing Sanfo Outdoor Products Co has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.