Cafe24 Corp (042000) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of Cafe24 Corp KRW 21,562, price KRW 18,030, upside +19.6%, quality 66 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range 8,250 KRW – 68,500 KRW · fair‑value band 15,094 KRW – 28,031 KRW · the 18,030 KRW price screens below the 21,562 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Cafe24 Corp. operates an e-commerce platform worldwide. Its e-commerce platform, cafe24, which offers various services, including shopping mall solution, advertising, marketing, and hosting infrastructure. The company also provides shared office space for online businesses, education and training, and design market services.
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Cafe24 Corp. operates an e-commerce platform worldwide. Its e-commerce platform, cafe24, which offers various services, including shopping mall solution, advertising, marketing, and hosting infrastructure. The company also provides shared office space for online businesses, education and training, and design market services. In addition, it offers payments service for online stores, and shipping and logistics services. The company was formerly known as SimpleX Internet, Inc. and changed its name to Cafe24 Corp. in 2017. Cafe24 Corp. was founded in 1999 and is headquartered in Seoul, South Korea.
Stock analysis
Cafe24 Corp (042000) currently trades at 18,030 KRW, while our model-based Fair Value estimate is 21,562 KRW, implying the stock looks roughly 16.4% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of 29,610 KRW per share, and 16 of the 24 models we run sit above the 18,030 KRW price.
Bear case: the Asset-Based group reads lowest at 7,369 KRW, and 8 of the 24 models stay below the price. Evidence for this calculation is medium.
Scenario range: 15,094 KRW (bear) to 28,031 KRW (bull), the price of 18,030 KRW sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 66/100 (solid quality), in the Technology sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Cafe24 Corp reported revenue of 315B KRW in FY2025 versus 276B KRW in FY2021, a compound +3.3%/yr. Reported net income was 39.1B KRW in FY2025.
Key figures
Market cap 436B KRW (≈ $305M) · P/S ratio 1.22 · Net margin 12.4% · Return on equity 17.0% · Return on assets (EBIT) −0.1% · Operating margin 8.3% · Revenue (TTM) 319B KRW · Revenue growth (YoY) +6.0%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 52 out of 100 (low confidence).
What moves the price
The share trades about 58% below its 52-week high and 21% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Technology peers we cover trades at −19% fair-value upside, at 20%, 042000 screens cheaper than that median.
Fair Value models
Bear 15,094 KRWFair Value 21,562 KRWBull 28,031 KRW
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.79/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 1 year
+4.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.9%
Start year 2020 (pandemic)
Revenue growth 9 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.5%
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What shareholders gained per year (last 5 years), in KRW (mathematically smoothed) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Smoothed = median of all growth paths between the years of the window (trend line on the logarithm of earnings per share): a single extreme year cannot distort the rate. The reported figure stays in the tooltip. Measured in KRW: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+43.2%
Earnings growth per share plus dividend.
Earnings per share, growth per year+43.2%
Dividend (yield on the price)0.0%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.3% → 13%
2025 sits 116% above its own trend. The rate follows the median trend of the last 5 years, not that single year.
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−11.1%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (South Korea: IMF forecast 2.1% a year to 2030, 2.1% from 2016 to 2025) that is about −12.9% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Infrastructure · 383 stocks
Beats the industry median on 8/9 measures
Overall it ranks above its industry peers.
Valuation
Quality Score66 · Top 25%
Fair Value upside+20% · Above median
Profitability
Return on equity (TTM)17% · Top 25%
Return on assets7% · Top 25%
Net margin (TTM)13% · Above median
Operating margin (TTM)8% · Above median
Growth and dividend
Revenue growth6% · Below median
Balance sheet
Debt / equity0.00× · Below median
Valuation Multiplesvs Software - Infrastructure median · lower = cheaper
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Cite: Fair Value Calculator (2026). "Cafe24 Corp Fair Value". https://www.fairvalue-calculator.com/stock/042000
Frequently asked questions
Is Cafe24 Corp (042000) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of 21,562 KRW versus a price of 18,030 KRW, about +20% upside (undervalued).
What is the fair value of 042000?
Our model-based fair value for Cafe24 Corp is 21,562 KRW (as of Sep 24, 2026), built from audited fundamentals. The current price: 18,030 KRW.
What is the quality score of 042000?
Cafe24 Corp has a Quality Score of 66/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Cafe24 Corp (042000)?
Our model-based price target is the fair value of 21,562 KRW (as of Sep 24, 2026) from 24 valuation models. Cautious scenario 15,094 KRW, optimistic scenario 28,031 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the Cafe24 Corp stock forecast for 2026?
Our models put fair value at 21,562 KRW, about +20% upside versus a price of 18,030 KRW (undervalued). Cautious scenario 15,094 KRW, optimistic scenario 28,031 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of Cafe24 Corp (042000)?
Cafe24 Corp reported trailing-twelve-month revenue of about 319B KRW (latest available figure, as of Sep 24, 2026).
What growth is priced into Cafe24 Corp (042000)?
For today's price to be fair in a discounted-cash-flow model, Cafe24 Corp would have to grow free cash flow by -11.1 % per year for five years (discount rate 13.7 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +4.9 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of 042000 use?
Our models discount Cafe24 Corp at 13.7 %: a base by market capitalisation (micro), damped by beta 1.18, country premium for South Korea. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Cafe24 Corp that is -11.1 % per year a year over ten years, using the same discount rate (13.7 %) and the same formula as our fair value.
How much growth has Cafe24 Corp (042000) delivered so far?
Over the past 5 years revenue at Cafe24 Corp grew +4.9 % a year. The price currently implies -11.1 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Cafe24 Corp (042000) growing?
The median revenue growth in the sector is +1.8 % a year. That is the yardstick for the growth priced into Cafe24 Corp (-11.1 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Cafe24 Corp (042000)?
The free-cash-flow yield on the price is 15.81 %: that much free cash flow Cafe24 Corp produces per unit of market value. When it exceeds the discount rate of our models (13.7 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Cafe24 Corp (042000)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Cafe24 Corp it is 21,562 KRW per share (as of Sep 24, 2026), against a price of 18,030 KRW. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).
Is Cafe24 Corp stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 042000 trades below its calculated fair value: price 18,030 KRW, fair value 21,562 KRW, a gap of about +20% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 042000?
No. The price is what the market pays today (18,030 KRW); the fair value is what the company's own numbers justify (21,562 KRW). For Cafe24 Corp the two are 3,532 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is Cafe24 Corp worth?
The market values Cafe24 Corp at about 436B KRW (market capitalisation, as of Sep 24, 2026). Per share that is 18,030 KRW; our models calculate a fair value of 21,562 KRW per share.
What do the bullish and bearish scenarios say about 042000?
Our models span a range for Cafe24 Corp: cautious scenario 15,094 KRW, base 21,562 KRW, optimistic 28,031 KRW per share (as of Sep 24, 2026, price 18,030 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Cafe24 Corp (042000)?
Balance-sheet figures for Cafe24 Corp (as of Sep 24, 2026): return on equity 17.0%, debt of 0.00 per unit of equity. They feed the Quality Score of 66/100, which measures business quality independently of the share price.
How far is 042000 from its 52-week high?
Cafe24 Corp trades at 18,030 KRW, about 58% below its 52-week high of 43,250 KRW and 21% above the low of 14,890 KRW (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of 21,562 KRW is for.
Which stocks are comparable to Cafe24 Corp?
From the same area (Technology) we also value Microsoft Corporation, Oracle Corporation, Palantir Technologies Inc, Palo Alto Networks, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Cafe24 Corp stock attractive at the current price?
The data as of Sep 24, 2026: price 18,030 KRW, calculated fair value 21,562 KRW (+20%), Quality Score 66/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 042000 calculated?
We run Cafe24 Corp through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 21,562 KRW, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0 % above its aggregate fair value. Cafe24 Corp currently trades 20 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Cafe24 Corp (042000)?
The closing price on Sep 23, 2026 was 18,030 KRW. Our model-based fair value is 21,562 KRW, about +20% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Cafe24 Corp right now?
A fairly wide model range (15,094 KRW to 28,031 KRW) leaves room in how you read the outcome. The price sits in the lower half of our model range, the side with the larger margin of safety. Read the verdict with care: some models are missing inputs, so the estimate scatters more than usual.
Key figures of Cafe24 Corp
How large is the market capitalisation of Cafe24 Corp (042000)?
The market capitalisation of Cafe24 Corp is 436B KRW (≈ $305M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Cafe24 Corp (042000)?
The price-to-sales ratio of Cafe24 Corp is 1.22 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of Cafe24 Corp (042000)?
The net margin of Cafe24 Corp is 12.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Cafe24 Corp (042000)?
The return on equity (ROE) of Cafe24 Corp is 17.0% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Cafe24 Corp (042000)?
On an EBIT basis the return on assets of Cafe24 Corp is −0.1% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Cafe24 Corp (042000)?
The operating margin of Cafe24 Corp is 8.3% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Cafe24 Corp (042000)?
Revenue at Cafe24 Corp is growing +6.0% versus a year earlier (3y avg +4.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Cafe24 Corp (042000)?
Earnings per share at Cafe24 Corp are growing +20.7% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Cafe24 Corp (042000) carry?
The net debt of Cafe24 Corp is 20.8B KRW (fiscal year 2022, ≈ 0.3 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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