SJM Holdings Ltd (0880) fair value: what the stock is really worth
As of Sep 30, 2026: fair value of SJM Holdings Ltd HK$2.72, price HK$1.39, upside +95.7%, quality 38 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? No
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SJM Holdings Ltd
0880 · HKCheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.
How to read this chart
60‑month range HK$1.35 – HK$8.66 · fair‑value band HK$0.7500 – HK$5.89 · the HK$1.39 price screens below the HK$2.72 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 27, 2026.
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Company profile
SJM Holdings Limited, an investment holding company, owns, develops, and operates casinos and integrated entertainment resorts in Macau. It operates through Gaming Operations; and Hotel, Catering, Retail and Leasing Operations segments. The Gaming Operations segment is involved in the rolling, non-rolling, and electronic game gaming operations.
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SJM Holdings Limited, an investment holding company, owns, develops, and operates casinos and integrated entertainment resorts in Macau. It operates through Gaming Operations; and Hotel, Catering, Retail and Leasing Operations segments. The Gaming Operations segment is involved in the rolling, non-rolling, and electronic game gaming operations. The Hotel, Catering, Retail, and Leasing Operations segment operates and manages a hotel; and engages in the catering, leasing, retail, and related activities. It offers marketing and promotion; property development preparation; casino operations management; dredging, customer, retail, human resources and project management; shopping mall management; food and beverage; as well as treasury and hospitality services. The company was incorporated in 2006 and is based in Central, Hong Kong. SJM Holdings Limited is a subsidiary of Sociedade de Turismo e Diversões de Macau, S.A.
Stock analysis
SJM Holdings Ltd (0880) currently trades at HK$1.39, while our model-based Fair Value estimate is HK$2.72, implying the stock looks roughly 48.9% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of HK$3.05 per share, and 5 of the 9 models we run sit above the HK$1.39 price.
Bear case: the Growth DCF group reads lowest at HK$0.5600, and 4 of the 9 models stay below the price. Evidence for this calculation is low.
Scenario range: HK$0.7500 (bear) to HK$5.89 (bull), the price of HK$1.39 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 38/100 (below-average quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
SJM Holdings Ltd reported revenue of HK$28.2B in FY2025 versus HK$5.9B in FY2021, a compound +47.9%/yr. Reported net income was −HK$429M in FY2025.
Key figures
Market cap HK$9.9B (≈ $1.3B) · P/S ratio 0.37 · EPS (TTM) HK$−0.0246 · Net margin −1.5% · Return on equity −2.6% · Return on assets (EBIT) −2.6% · Operating margin 3.1% · Revenue (TTM) HK$28.2B.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).
What moves the price
The share trades about 58% below its 52-week high and 3% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 47% fair-value upside, at 96%, 0880 screens cheaper than that median.
Fair Value models
All 10 models by family
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Set up alert →Quality Score breakdown
Of which business quality 36 · Market factors (momentum, volatility) 29
Revenue & earnings trend
Growth Forecast
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Compare SJM Holdings Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Resorts & Casinos · 69 stocks
Valuation Multiplesvs Resorts & Casinos median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: Hong Kong Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Resorts & Casinos stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Las Vegas Sands Corp LVS | $38.78 | $55.26 | +42% |
| Galaxy Entertainment Group 0027 | HK$31.70 | HK$46.74 | +47% |
| Sands China Ltd 1928 | HK$11.91 | HK$18.87 | +58% |
| Wynn Resorts, Limited WYNN | $81.12 | $147.69 | +82% |
| MGM Resorts International, through its subsidiaries, MGM | $32.58 | $18.04 | −45% |
| Caesars Entertainment, Inc CZR | $29.59 | $80.89 | +173% |
| Genting Singapore Limited G13 | 0.6150 SGD | 0.5600 SGD | −9% |
| Red Rock Resorts, Inc RRR | $50.76 | $31.15 | −39% |
| Boyd Gaming Corporation BYD | $71.23 | $130.75 | +84% |
| Vail Resorts, Inc MTN | $136.11 | $152.57 | +12% |
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Key figures of SJM Holdings Ltd
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