Sitoy Group Holdings Ltd (1023) Fair Value & Analysis

Consumer Cyclical · HK · Market cap HK$444M (≈ $56.6M) · ISIN KYG8190E1052

What is Sitoy Group Holdings Ltd really worth?

What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

What matters now

• The price is below even our cautious bear case (HK$0.6200). The market is more pessimistic than our downside scenario.
• The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
• Solid quality (53/100) at a price below fair value, the discount is the argument here, not the business quality.

Price vs Fair Value (5 years)

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 5, 2026.

How to read this chart

60‑month range HK$0.1970 – HK$0.7280 · fair‑value band HK$0.6200 – HK$0.7400 · the HK$0.4650 price screens below the HK$0.6800 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Sep 5, 2026.

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Analysis

Sitoy Group Holdings Ltd (1023) currently trades at HK$0.4650, while our model-based Fair Value estimate is HK$0.6800, implying the stock looks roughly 31.6% undervalued today. The Quality Score stands at 53/100 (solid quality), in the Consumer Cyclical sector. Bull case: the Asset-Based group reads highest at a median of HK$1.09 per share, and 13 of the 13 models we run sit above the HK$0.4650 price. Bear case: the Earnings-Based group reads lowest at HK$0.5100, and 0 of the 13 models stay below the price. Evidence for this calculation is low.

Over the trailing twelve months, Sitoy Group Holdings Ltd generated revenue of HK$1.6B at a net margin of −6.1%. Revenue declined 0.2% year over year. It earns a return on equity of −6.0%. The balance sheet holds a net cash position of HK$420M. Fundamentals as of Sep 5, 2026

Our scenario range runs from HK$0.6200 (bear case) to HK$0.7400 (bull case); at HK$0.4650, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 10% below its 52-week high and 9% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 32% fair-value upside, at 46%, 1023 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted, family-balanced blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small. Every input is real reported data, nothing guessed.

Widest divergence: Asset-Based (HK$1.09) versus Earnings-Based (HK$0.5100). Highest evidence: FCF DCF (80).

Key figures & financial health

Quality Score breakdown

About the company

Sitoy Group Holdings Limited, together with its subsidiaries, engages in the research, development, design, manufacture, sale, wholesale, and retail of handbags, small leather goods, travel goods, and footwear. It operates through three segments: Retail, Manufacturing, and Property Investment. The company also offers travel luggage and business accessories.

Full company description

Sitoy Group Holdings Limited, together with its subsidiaries, engages in the research, development, design, manufacture, sale, wholesale, and retail of handbags, small leather goods, travel goods, and footwear. It operates through three segments: Retail, Manufacturing, and Property Investment. The company also offers travel luggage and business accessories. In addition, it provides advertising and marketing services; designs accessories; and invests in office spaces. The company offers its products under the TUSCAN'S, Fashion & Joy, and Duffy brand names. It operates in Mainland China, Hong Kong, Macau, Taiwan, North America, Europe, other Asian countries, and internationally. The company was founded in 1968 and is headquartered in Kwun Tong, Hong Kong.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Sitoy Group Holdings Ltd reported revenue of HK$1.6B in FY2025 versus HK$1.4B in FY2021, a compound +2.7%/yr. Reported net income was −HK$178M in FY2025.

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Peer Group

Footwear & Accessories · 93 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Valuation Multiples vs Footwear & Accessories median · lower = cheaper

Strength profile in five axes (Snowflake)

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

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