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1661 (1661) Fair Value & Analysis

Communication Services · Market cap HK$415M

1 1661 1661 · HK
PriceHK$2.18
Fair ValueHK$1.34
Upside-38.5%
Quality67/100
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Evidence: Low Range HK$0.8800 – HK$1.67

Fair value as of: Jul 2, 2026

From 1 valuation models · updated today

Share price −15.5% over the past month.

Price vs Fair Value (12 months)

HK$3.24 HK$0.5800 Fair Value HK$1.34 Jun 2025 Jul 2026

12‑month range HK$0.5800 – HK$3.24 · fair‑value band HK$0.8800 – HK$1.67 · the HK$2.18 price screens above the HK$1.34 fair value. As of Jul 2, 2026.

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Analysis

1661 (1661) currently trades at HK$2.18, while our model-based Fair Value estimate is HK$1.34 — implying the stock looks roughly 38.5% overvalued today. We read business quality at 67/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

Over the trailing twelve months, 1661 generated revenue of HK$223M at a net margin of -14.7%. Revenue grew 268.4% year over year. It earns a return on equity of -10.1%. The balance sheet holds a net cash position of HK$150M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$223M
Revenue growth (YoY) +268%
Net margin -14.7%
Return on equity -10.1%
Free cash flow −HK$109M FY2025
Operating margin -3.9%
More key figures
EPS (TTM) HK$-0.1100
Net cash HK$150M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

1661 reported revenue of HK$223M in FY2025 versus HK$12.2M in FY2021, a compound +107.0%/yr. Reported net income was −HK$32.7M in FY2025.

Revenue +107.0%/yr
FY21 HK$12.2M
FY22 HK$5.0M
FY23 HK$32.2M
FY24 HK$78.1M
FY25 HK$223M
Net income
FY21 −HK$47.8M
FY22 −HK$75.5M
FY23 −HK$87.2M
FY24 −HK$52.6M
FY25 −HK$32.7M

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Similar stocks

6 more Entertainment stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

Stock Price Fair Value vs Fair Value
Netflix, Inc NFC €71.41 €43.05 -40%
NFLX NFLX 1,422 MXN 58.64 MXN -96%
The Walt Disney Company DIS C$11.30 C$7.43 -34%
Warner Bros. Discovery, Inc WBD $26.24 $9.57 -64%
Universal Music Group UMG €17.83 €13.64 -23%
TKO Group TKO $203.49 $123.61 -39%

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Frequently asked questions

Is 1661 (1661) undervalued?
As of Jul 2, 2026, our model estimates a fair value of HK$1.34 versus a price of HK$2.18 — about −39% (overvalued). Model-based estimate, not financial advice.
What is the fair value of 1661?
Our model-based fair value for 1661 is HK$1.34 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$2.18.
What is the quality score of 1661?
1661 has a Quality Score of 67/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 1661 (1661)?
1661 reported trailing-twelve-month revenue of about HK$223M (latest available figure, as of Jul 2, 2026).
What is the net profit margin of 1661?
The net profit margin of 1661 is about -14.7%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.