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Leejam Sports Company SJSC (1830) Fair Value & Analysis

Consumer Cyclical · SA · Market cap 4.0B SAR

LS Leejam Sports Company SJSC 1830 · SR
Price79.50 SAR
Fair Value90.66 SAR
Upside+14.0%
Quality52/100
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Expensive Growth
Solidly profitable · 17.5% net margin
Low debt · generates free cash flow
4.46% dividend yield
Ranks above peers (10/14)
Wide moat 71/100
Evidence: High Range 67.99 SAR – 152.46 SAR Share as image

Fair value as of: Aug 13, 2026

From 26 valuation models · updated 3 days ago

Fair value updated Aug 13, 2026, revised from 91.78 SAR to 90.66 SAR (−1.2%) since Jul 31, 2026. Share price +11.2% over the past month.

A solid business, screening 14% undervalued on our models.

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What matters now

  • A fairly wide model range (67.99 SAR to 152.46 SAR) leaves room in how you read the outcome.
  • Our model range runs from 67.99 SAR (bear) to 152.46 SAR (bull), base 90.66 SAR. The closer the price sits to the lower half, the larger the margin of safety.
  • Quality 52/100 (solid quality) with high evidence: the data supports the verdict.
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Price vs Fair Value (5 years)

226.07 SAR 64.39 SAR Fair Value 90.66 SAR Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.

How to read this chart

60‑month range 64.39 SAR – 226.07 SAR · fair‑value band 67.99 SAR – 152.46 SAR · the 79.50 SAR price screens below the 90.66 SAR fair value. Dashed = 300-day average. As of Aug 13, 2026.

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Analysis

Leejam Sports Company SJSC (1830) currently trades at 79.50 SAR, while our model-based Fair Value estimate is 90.66 SAR, implying the stock looks roughly 14.0% undervalued today. The Quality Score stands at 52/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, Leejam Sports Company SJSC generated revenue of 1.6B SAR at a net margin of 17.5%. Revenue grew 0.1% year over year. It earns a return on equity of 23.4%. Net debt stands at 3.2B SAR. Fundamentals as of Aug 13, 2026

Our scenario range runs from 67.99 SAR (bear case) to 152.46 SAR (bull case); at 79.50 SAR, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 46% below its 52-week high and 14% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 11% fair-value upside, at 14%, 1830 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF 59.42 SAR 106.53 SAR 183.42 SAR 80
Residual Income 34.76 SAR 42.88 SAR 138.96 SAR 76
Rev-Margin DCF 33.80 SAR 56.84 SAR 87.16 SAR 74
All 26 models by family
DCF Models
FCF DCF 60.31 SAR 113.06 SAR 203.07 SAR 38
Owner Earnings 59.21 SAR 111.06 SAR 199.55 SAR 31
5Y Revenue Exit 33.80 SAR 56.82 SAR 87.13 SAR 39
5Y EBITDA Exit 98.09 SAR 191.26 SAR 310.55 SAR 41
5Y P/E Exit 76.24 SAR 145.57 SAR 226.11 SAR 38
10Y Revenue Exit 41.53 SAR 66.42 SAR 103.10 SAR 36
10Y EBITDA Exit 84.32 SAR 163.51 SAR 288.48 SAR 37
10Y P/E Exit 70.07 SAR 130.52 SAR 218.41 SAR 35
Earnings-Based
Graham-Dodd 39.66 SAR 193.30 SAR 266.35 SAR 54
Lynch FV 51.84 SAR 74.06 SAR 96.28 SAR 50
PEG = 1.0 51.84 SAR 74.06 SAR 96.28 SAR 46
EPV 62.16 SAR 72.75 SAR 81.89 SAR 59
Dividend Discount
Gordon GGM 33.16 SAR 66.08 SAR 100.07 SAR 70
DDM Multi-Stage 33.16 SAR 57.11 SAR 69.76 SAR 61
Multiples
P/E Multiple 96.22 SAR 128.30 SAR 160.37 SAR 63
P/S Multiple 27.77 SAR 37.03 SAR 46.29 SAR 58
P/B Multiple 68.84 SAR 91.78 SAR 114.73 SAR 55
EV/EBIT 105.75 SAR 142.64 SAR 179.52 SAR 53
EV/EBITDA 126.56 SAR 170.38 SAR 214.20 SAR 54
EV/Revenue 21.02 SAR 32.13 SAR 43.24 SAR 43
Asset-Based
NCAV (Graham) 11.47 SAR 15.37 SAR 22.95 SAR 50
Growth DCF
Growth DCF 59.42 SAR 106.53 SAR 183.42 SAR 80
Rev-Margin DCF 33.80 SAR 56.84 SAR 87.16 SAR 74
Economic Profit
Residual Income 34.76 SAR 42.88 SAR 138.96 SAR 76
ROIC Compounder 71.21 SAR 95.43 SAR 125.56 SAR 72
Growth Earnings
Growth-Adj P/E 82.38 SAR 117.68 SAR 152.98 SAR 68

Widest divergence: Growth Earnings (117.68 SAR) versus Asset-Based (15.37 SAR). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) 1.6B SAR
Revenue growth (YoY) +0.1%
Net margin 17.5%
Return on equity 23.4%
Free cash flow 273M SAR FY2025
P/E ratio 14.6
More key figures
Operating margin 21.0%
EPS (TTM) 5.45 SAR
Dividend yield 4.5%
EPS growth (YoY) -29.4%
Net debt 3.2B SAR FY2025

Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 52/100

Of which business quality 51 · Market factors (momentum, volatility) 35

Profitability 54
Margins and returns on capital today
Quality Growth 21
Are margins and returns improving?
Cashflow 71
Earnings quality: real cash, not paper profit
Fin. Strength 38
Balance sheet, leverage, solvency risk
Investment 29
Disciplined investing over empire-building
Low Volatility 81
Calm price path (market factor)
Momentum 21
Price trend over the last 3–12 months (market factor)
52W Momentum 6
Distance to the 52-week high (market factor)
Net Issuance 84
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Leejam Sports Company operates sports and fitness centers in the Kingdom of Saudi Arabia and the United Arab Emirates. It also engages in wholesale and retail trade of sportswear and equipment; and real estate and constructs buildings.

Full company description

Leejam Sports Company operates sports and fitness centers in the Kingdom of Saudi Arabia and the United Arab Emirates. It also engages in wholesale and retail trade of sportswear and equipment; and real estate and constructs buildings. In addition, the company involved in advertising and public relations activities; and owns hotels, furnished apartments, and other businesses. The company was incorporated in 2008 and is headquartered in Riyadh, the Kingdom of Saudi Arabia.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Leejam Sports Company SJSC reported revenue of 1.6B SAR in FY2025 versus 885M SAR in FY2021, a compound +16.2%/yr. Reported net income was 305M SAR in FY2025, compounding +10.3%/yr from FY2021.

Growth Quality 62/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Latest Revenue (FY 2025)
1.6B SAR
Latest YoY
+7.5%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+14.8%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+19.6%
Avg. growth/yr (11Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+12.3%
Revenue +16.2%/yr
FY21 885M SAR
FY22 1.1B SAR
FY23 1.3B SAR
FY24 1.5B SAR
FY25 1.6B SAR
Net income +10.3%/yr
FY21 206M SAR
FY22 255M SAR
FY23 356M SAR
FY24 457M SAR
FY25 305M SAR
Character of growth · EPS growth decomposed (2014-2025) +8.9 % p.a.
Revenue per share +11.0 pp

of which total revenue +10.9 pp · buybacks/dilution +0.0 pp

EBIT margin −0.8 pp
Tax rate +0.1 pp
Residual (interest, one-offs) −1.4 pp

Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "Leejam Sports Company SJSC Fair Value". https://www.fairvalue-calculator.com/stock/1830

Peer Group

Leisure · 190 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 52 · Below median
Fair Value upside +14% · Above median
Return on equity (TTM) 23% · Top 25%
Return on assets 7% · Top 25%
Net margin (TTM) 18% · Top 25%
Operating margin (TTM) 21% · Top 25%
Revenue growth 0% · Below median
Dividend yield (TTM) 4.5% · Above median
Debt / equity 0.36× · Higher than 75% of peers

Valuation Multiples vs Leisure median · lower = cheaper

P/E (TTM) 14.6× · Cheaper than median
P/B 0.89× · Cheaper than median
P/S (TTM) 0.66× · Cheaper than median
P/FCF 3.9× · Pricier than median
EV/EBITDA 2.2× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 52 · sector 18
FUTURE 1 · sector 17
PAST 94 · sector 19
HEALTH 82 · sector 95
DIVIDEND 89 · sector 54

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Leisure stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).

Stock Price Fair Value vs Fair Value
ANTA Sports Products Limited 2020 HK$72.80 HK$119.82 +65%
Pop Mart International Group 9992 HK$151.00 HK$227.30 +51%
Amer Sports, Inc AS $33.03 $16.16 -51%
Hasbro, Inc HAS $94.89 $81.97 -14%
Life Time Group LTH $43.81 $15.61 -64%
Ninebot Limited 689009 ¥44.94 ¥39.73 -12%
Li Ning Company 2331 HK$14.59 HK$29.45 +102%
Asmodee Group ASMDEEB kr 158.70 kr 96.65 -39%
Smartfit Escola de Ginástica e Dança S.A SMFT3 R$17.25 R$22.90 +33%
Songcheng Performance Development Co 300144 ¥6.17 ¥6.85 +11%

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Frequently asked questions

Is Leejam Sports Company SJSC (1830) overvalued or undervalued?
As of Aug 13, 2026, our model estimates a fair value of 90.66 SAR versus a price of 79.50 SAR, about +14% (undervalued).
What is the fair value of 1830?
Our model-based fair value for Leejam Sports Company SJSC is 90.66 SAR (as of Aug 13, 2026), built from audited fundamentals. The current price is 79.50 SAR.
What is the quality score of 1830?
Leejam Sports Company SJSC has a Quality Score of 52/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Leejam Sports Company SJSC (1830)?
Leejam Sports Company SJSC reported trailing-twelve-month revenue of about 1.6B SAR (latest available figure, as of Aug 13, 2026).
What is the net profit margin of 1830?
The net profit margin of Leejam Sports Company SJSC is about 17.5%, meaning it keeps roughly 17.5% of revenue as net income. Based on the latest reported figures.
Does Leejam Sports Company SJSC pay a dividend?
Leejam Sports Company SJSC currently shows a dividend yield of about 4.46% relative to its recent price (as of Aug 13, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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