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Shift Up Corporation (462870) Fair Value & Analysis

Communication Services · KR · Market cap 1.9T KRW

Price33,250 KRW
Fair Value56,592 KRW
Upside+70.2%
Quality91/100
Evidence: High Range 39,415 KRW – 71,385 KRW

Analysis

Shift Up Corporation (462870) currently trades at 33,250 KRW, while our model-based Fair Value estimate is 56,592 KRW — implying the stock looks roughly 70.2% undervalued today. We read business quality at 91/100 (high quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

About the company

Shift Up Corporation operates as a game design and development studio. It offers game production, promotional video, and music production based on illustration, planning, and programming skills. The company was founded in 2013 and is based in Seoul, South Korea.

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.