Senheng New Retail Bhd (5305) fair value: what the stock is really worth
As of Sep 24, 2026: fair value of Senheng New Retail Bhd MYR 0.14, price MYR 0.10, upside +40.0%, quality 56 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
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Senheng New Retail Bhd
5305 · KLSEUndervaluedThe stock appears undervalued with acceptable quality.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
56‑month range 0.1000 MYR – 0.8419 MYR · fair‑value band 0.1000 MYR – 0.1700 MYR · the 0.1000 MYR price screens below the 0.1400 MYR fair value. Dashed = 300-day average. As of Sep 24, 2026.
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Company profile
Senheng New Retail Berhad, an investment holding company, operates as a consumer electrical and electronics chain retailer in Malaysia. It operates in two segments, Trading Division and Warranty Division.
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Senheng New Retail Berhad, an investment holding company, operates as a consumer electrical and electronics chain retailer in Malaysia. It operates in two segments, Trading Division and Warranty Division. The company provides digital gadgets, lifestyle electronics, home appliances, and other merchandise, as well as smart solutions through an integrated omnichannel platform. It provides also captive insurance services; and distribution of household and IT gadget products. In addition, the company operates e-commerce platform, redemption programs, and solar panels; deals in electric vehicles, electric charging stations, and other related accessories; distributes household and IT gadget products; offers telecommunication services; and importers and exporters of electrical items, household appliances, kitchen utensils, household hardware and IT gadget products. The company was founded in 1989 and is headquartered in Kuala Lumpur, Malaysia. Senheng New Retail Berhad operates as a subsidiary of Sq Digital Sdn. Bhd.
Stock analysis
Senheng New Retail Bhd (5305) currently trades at 0.1000 MYR, while our model-based Fair Value estimate is 0.1400 MYR, implying the stock looks roughly 28.6% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of 0.3500 MYR per share, and 17 of the 24 models we run sit above the 0.1000 MYR price.
Bear case: the Dividend Discount group reads lowest at 0.0200 MYR, and 7 of the 24 models stay below the price. Evidence for this calculation is low.
Scenario range: 0.1000 MYR (bear) to 0.1700 MYR (bull), the price of 0.1000 MYR sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Senheng New Retail Bhd reported revenue of 1.1B MYR in FY2025 versus 1.4B MYR in FY2021, a compound −5.7%/yr. Reported net income was 9.5M MYR in FY2025, compounding −38.2%/yr from FY2021.
Key figures
Market cap 188M MYR (≈ $46.0M) · P/S ratio 0.17 · Dividend yield 2.0% · Net margin 0.8% · Return on equity 0.6% · Return on assets (EBIT) 6.1% · Operating margin −0.4% · Revenue (TTM) 1.1B MYR.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 44 out of 100 (low confidence).
What moves the price
The share trades about 54% below its 52-week high and at its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 4% fair-value upside, at 40%, 5305 screens cheaper than that median.
Fair Value models
All 24 models by family
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Set up alert →Quality Score breakdown
Of which business quality 57 · Market factors (momentum, volatility) 24
Revenue & earnings trend
Growth Forecast
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Compare Senheng New Retail Bhd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 229 stocks
Valuation Multiplesvs Specialty Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Valuation of the Malaysia market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Alimentation Couche-Tard Inc ATD | C$79.65 | C$105.59 | +33% |
| Casey's General Stores, Inc CASY | $597.31 | $405.44 | −32% |
| Williams-Sonoma, Inc WSM | $227.83 | $163.98 | −28% |
| Ulta Beauty, Inc ULTA | $543.81 | $647.05 | +19% |
| DICK'S Sporting Goods, Inc DKS | $133.94 | $177.50 | +33% |
| Best Buy Co BBY | $90.80 | $94.24 | +4% |
| China Tourism Group 601888 | ¥52.27 | ¥40.40 | −23% |
| Tractor Supply Company TSCO | $32.29 | $36.35 | +13% |
| Five Below, Inc FIVE | $232.28 | $184.19 | −21% |
| Murphy USA Inc MUSA | $508.14 | $358.33 | −29% |
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