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9978 (9978) Fair Value & Analysis

Real Estate · Market cap HK$90.4M

9 9978 9978 · HK
PriceHK$0.2260
Fair ValueHK$0.4600
Upside+103.5%
Quality69/100
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Evidence: Medium Range HK$0.3700 – HK$0.5400

Fair value as of: Jul 3, 2026

From 9 valuation models · updated today

Share price +55.9% over the past month.

Price vs Fair Value (12 months)

HK$0.2500 HK$0.0540 Fair Value HK$0.4600 Jun 2025 Jul 2026

12‑month range HK$0.0540 – HK$0.2500 · fair‑value band HK$0.3700 – HK$0.5400 · the HK$0.2260 price screens below the HK$0.4600 fair value. As of Jul 3, 2026.

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Analysis

9978 (9978) currently trades at HK$0.2260, while our model-based Fair Value estimate is HK$0.4600 — implying the stock looks roughly 103.5% undervalued today. We read business quality at 69/100 (solid quality), in the Real Estate sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

Over the trailing twelve months, 9978 generated revenue of HK$351M at a net margin of -15.0%. Revenue declined 0.4% year over year. The balance sheet holds a net cash position of HK$69.9M. Fundamentals as of Jul 3, 2026

Key figures & financial health

Revenue (TTM) HK$351M
Revenue growth (YoY) -0.4%
Net margin -15.0%
Return on equity -155%
Free cash flow HK$7.6M FY2025
EPS (TTM) HK$-0.0200
More key figures
EPS growth (YoY) -7.7%
Net cash HK$69.9M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 3, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

9978 reported revenue of HK$342M in FY2025 versus HK$571M in FY2021, a compound −12.1%/yr. Reported net income was −HK$51.1M in FY2025.

Revenue −12.1%/yr
FY21 HK$571M
FY22 HK$512M
FY23 HK$427M
FY24 HK$369M
FY25 HK$342M
Net income
FY21 HK$20.2M
FY22 HK$18.2M
FY23 −HK$60.6M
FY24 −HK$76.9M
FY25 −HK$51.1M

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Similar stocks

6 more Real Estate Services stocks, each showing price versus our Fair Value estimate (as of Jul 3, 2026).

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2423 2423 HK$38.90 HK$17.91 -54%
1972 1972 HK$20.40 HK$18.75 -8%
1209 1209 HK$36.68 HK$34.70 -5%
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Frequently asked questions

Is 9978 (9978) undervalued?
As of Jul 3, 2026, our model estimates a fair value of HK$0.4600 versus a price of HK$0.2260 — about +104% (undervalued). Model-based estimate, not financial advice.
What is the fair value of 9978?
Our model-based fair value for 9978 is HK$0.4600 (as of Jul 3, 2026), built from audited fundamentals. The current price is HK$0.2260.
What is the quality score of 9978?
9978 has a Quality Score of 69/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 9978 (9978)?
9978 reported trailing-twelve-month revenue of about HK$351M (latest available figure, as of Jul 3, 2026).
What is the net profit margin of 9978?
The net profit margin of 9978 is about -15.0%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.