Atari S.A. (ALATA) fair value: what the stock is really worth
As of Sep 29, 2026: fair value of Atari S.A. €41.75, price €18.18, upside +129.7%, quality 29 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.
How to read this chart
60‑month range €17.90 – €94.16 · fair‑value band €26.96 – €56.54 · the €18.18 price screens below the €41.75 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Sep 27, 2026.
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Atari SA operates as a multi-platform, interactive entertainment, and licensing products company worldwide. The company offers video games, hardware, and consumer products.
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Atari SA operates as a multi-platform, interactive entertainment, and licensing products company worldwide. The company offers video games, hardware, and consumer products. It provides monetization of video games through multiple channels, multimedia production, and licensing activities; Atari videogame computer system; and Atari Blockchain, which develops and markets non-fungible tokens (NFTs) and develops ecosystem around the Atari Token. It owns and manages a portfolio of approximately 200 games and franchises under the Breakout, Asteroids, Centipede, Missile Command, Pong, and RollerCoaster Tycoon brands. The company was formerly known as Infogrames Entertainment SA and changed its name to Atari SA in May 2009. Atari SA was founded in 1972 and is based in Paris, France.
Stock analysis
Atari S.A. (ALATA) currently trades at €18.18, while our model-based Fair Value estimate is €41.75, implying the stock looks roughly 56.5% undervalued today.
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Valuation
How firm this estimate is: it rests on 1 models at a data quality of 95/100, which puts the evidence level at low.
Scenario range: €26.96 (bear) to €56.54 (bull), the price of €18.18 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 29/100 (below-average quality), in the Communication Services sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Atari S.A. reported revenue of €33.6M in FY2025 versus €18.9M in FY2021, a compound +15.5%/yr. Reported net income was −€12.6M in FY2025.
Key figures
Market cap €57.5M · P/S ratio 1.48 · EPS (TTM) €−4.68 · Net margin −37.5% · Return on equity −578% · Return on assets (EBIT) −26.8% · Operating margin −13.8% · Revenue (TTM) €38.8M.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades about 39% below its 52-week high and 2% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 44% fair-value upside, at 130%, ALATA screens cheaper than that median.
Fair Value models
Bear €26.96Fair Value €41.75Bull €56.54
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.14/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+63.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+31.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.0%
Start year 2020 (pandemic). Over 10 years: +16.0% a year
Revenue growth 24 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.7%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
12.5% (2020) → −11.6% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electronic Gaming & Multimedia · 143 stocks
Beats the industry median on 5/8 measures
Overall it ranks above its industry peers.
Valuation
Quality Score30 · Bottom 25%
Fair Value upside+129.6% · Top 25%
Profitability
Return on equity (TTM)Negative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
Return on assets3.8% · Above median
Net margin (TTM)−27.1% · Bottom 25%
Operating margin (TTM)−13.8% · Bottom 25%
Growth and dividend
Revenue growth38.0% · Top 25%
Balance sheet
Debt / equityNegative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
P/BNegative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
P/S (TTM)1.69× · Cheaper than median
EV/EBITDA6.5× · Cheaper than median
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)100· sector 47
FUTURE (revenue growth)100· sector 10
PAST (return on equity)0· sector 18
HEALTH (low debt)0· sector 100
DIVIDEND (yield)0· sector 55
PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Atari S.A. Fair Value". https://www.fairvalue-calculator.com/stock/ALATA
Frequently asked questions
Is Atari S.A. (ALATA) overvalued or undervalued?
As of Sep 27, 2026, our model estimates a fair value of €41.75 versus a price of €18.18, about +130% upside (undervalued).
What is the fair value of ALATA?
Our model-based fair value for Atari S.A. is €41.75 (as of Sep 27, 2026), built from audited fundamentals. The current price: €18.18.
What is the quality score of ALATA?
Atari S.A. has a Quality Score of 29/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Atari S.A. (ALATA)?
Our model-based price target is the fair value of €41.75 (as of Sep 27, 2026) from 1 valuation models. Cautious scenario €26.96, optimistic scenario €56.54. It is a calculation from audited fundamentals, not an analyst target.
What is the Atari S.A. stock forecast for 2026?
Our models put fair value at €41.75, about +130% upside versus a price of €18.18 (undervalued). Cautious scenario €26.96, optimistic scenario €56.54. The calculation is refreshed regularly with new filings.
What is the revenue of Atari S.A. (ALATA)?
Atari S.A. reported trailing-twelve-month revenue of about €38.8M (latest available figure, as of Sep 27, 2026).
What is the intrinsic value of Atari S.A. (ALATA)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Atari S.A. it is €41.75 per share (as of Sep 27, 2026), against a price of €18.18. It is the blended result of 1 valuation models (cash flow, earnings, asset, dividend).
Is Atari S.A. stock overvalued or undervalued in 2026?
As of Sep 27, 2026, ALATA trades below its calculated fair value: price €18.18, fair value €41.75, a gap of about +130% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ALATA?
No. The price is what the market pays today (€18.18); the fair value is what the company's own numbers justify (€41.75). For Atari S.A. the two are €23.57 per share apart. That gap is exactly why we show both numbers side by side.
How much is Atari S.A. worth?
The market values Atari S.A. at about €57.5M (market capitalisation, as of Sep 27, 2026). Per share that is €18.18; our models calculate a fair value of €41.75 per share.
What do the bullish and bearish scenarios say about ALATA?
Our models span a range for Atari S.A.: cautious scenario €26.96, base €41.75, optimistic €56.54 per share (as of Sep 27, 2026, price €18.18). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Atari S.A. (ALATA)?
Balance-sheet figures for Atari S.A. (as of Sep 27, 2026): negative equity, so no return on equity and no debt-to-equity ratio. They feed the Quality Score of 29/100, which measures business quality independently of the share price.
How far is ALATA from its 52-week high?
Atari S.A. trades at €18.18, about 39% below its 52-week high of €29.70 and 2% above the low of €17.90 (as of Sep 29, 2026). Distance from the high says nothing about value: that is what the fair value of €41.75 is for.
Which stocks are comparable to Atari S.A.?
From the same area (Communication Services) we also value Konami Group, NetEase, Inc, Take-Two Interactive Software, Inc, Roblox Corporation, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Atari S.A. stock attractive at the current price?
The data as of Sep 27, 2026: price €18.18, calculated fair value €41.75 (+130%), Quality Score 29/100, from 1 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ALATA calculated?
We run Atari S.A. through 1 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of €41.75, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 15.9 % above its aggregate fair value. Atari S.A. currently trades 56 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Atari S.A. (ALATA)?
The closing price on Sep 29, 2026 was €18.18. Our model-based fair value is €41.75, about +130% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Atari S.A. right now?
The large discount to fair value meets weak quality (29/100). That raises the risk this is a value trap rather than a bargain. The price is below even our cautious bear case (€26.96). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (€26.96 to €56.54) leaves room in how you read the outcome.
Key figures of Atari S.A.
How large is the market capitalisation of Atari S.A. (ALATA)?
The market capitalisation of Atari S.A. is €57.5M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Atari S.A. (ALATA)?
The price-to-sales ratio of Atari S.A. is 1.48 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Atari S.A. (ALATA)?
Earnings per share at Atari S.A. are €−4.68. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Atari S.A. (ALATA)?
The net margin of Atari S.A. is −37.5% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Atari S.A. (ALATA)?
The return on equity (ROE) of Atari S.A. is −578% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Atari S.A. (ALATA)?
On an EBIT basis the return on assets of Atari S.A. is −26.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Atari S.A. (ALATA)?
The operating margin of Atari S.A. is −13.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Atari S.A. (ALATA)?
Revenue at Atari S.A. is growing +38.0% versus a year earlier (3y avg +31.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Atari S.A. (ALATA) generate?
The free cash flow of Atari S.A. is −€8.1M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Atari S.A. (ALATA) carry?
The net debt of Atari S.A. is €50.5M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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