Actic Group AB (ATIC) fair value: what the stock is really worth
As of Sep 24, 2026: fair value of Actic Group AB SEK 71.02, price SEK 25.00, upside +184.1%, quality 56 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range kr 3.28 – kr 38.50 · fair‑value band kr 47.66 – kr 73.94 · the kr 25.00 price screens below the kr 71.02 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Actic Group AB (publ) operates gyms, swimming, and wellness facilities in Sweden, Norway, and Germany. The company offers stand-alone fitness clubs; outdoor training; and training in the gym, group training, and opportunities for digital training via Actic App, a training app.
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Actic Group AB (publ) operates gyms, swimming, and wellness facilities in Sweden, Norway, and Germany. The company offers stand-alone fitness clubs; outdoor training; and training in the gym, group training, and opportunities for digital training via Actic App, a training app. It also provides swimming training, aqua training, and water aerobics; group training sessions conducted both indoors and outdoors through gym and swimming pools; lectures on health and fitness, as well as digital business challenges; and training packages for corporate customers' employees. In addition, the company offers dietary supplements, such as energy bars and energy drinks, as well as training clothes through online store. Actic Group AB (publ) was founded in 1981 and is headquartered in Solna, Sweden.
Stock analysis
Actic Group AB (ATIC) currently trades at kr 25.00, while our model-based Fair Value estimate is kr 71.02, implying the stock looks roughly 64.8% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of kr 68.12 per share, and 18 of the 22 models we run sit above the kr 25.00 price.
Bear case: the Earnings-Based group reads lowest at kr 9.06, and 4 of the 22 models stay below the price. Evidence for this calculation is medium.
Scenario range: kr 47.66 (bear) to kr 73.94 (bull), the price of kr 25.00 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is weak: less than 2 % a year.
Actic Group AB reported revenue of 695M SEK in FY2025 versus 629M SEK in FY2021, a compound +2.5%/yr. Reported net income was 77.9M SEK in FY2025.
Key figures
Market cap 677M SEK (≈ $68.2M) · P/E ratio 7.1 · P/S ratio 0.80 · EPS (TTM) kr 3.52 · Net margin 11.2% · Return on equity 39.0% · Return on assets (EBIT) 0.8% · Operating margin 12.2%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 51 out of 100 (low confidence).
What moves the price
The share trades about 35% below its 52-week high and 20% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 38% fair-value upside, at 184%, ATIC screens cheaper than that median.
Fair Value models
Bear kr 47.66Fair Value kr 71.02Bull kr 73.94
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (kr 2.58 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.40/100
Revenue growth is weak: less than 2 % a year.
Revenue growth 1 year
+0.2%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−2.5%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−1.5%
Start year 2020 (pandemic). Over 10 years: −0.6% a year
Revenue growth 13 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+0.6%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+47.9%
Earnings growth per share plus dividend.
Earnings per share, growth per year+47.9%
Dividend (yield on the price)0.0%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.48% vs −15%, picking up
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.8% → 8%
Start year 2020 (pandemic)
⚠ Revenue per share shrinking 23.1%/yr over ~10Y (margins eroding too) ⓘStructural-decline marker: revenue PER SHARE has fallen over the last decade (robust median trend, not a single year). Backtested across 2005 to 2017, such businesses trailed the market by about 2.5 percentage points per year. Display only: it does not change the fair value or the quality score.
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−13.3%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (Sweden: IMF forecast 2.0% a year to 2030, 2.9% from 2016 to 2025) that is about −15.0% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Leisure · 189 stocks
Beats the industry median on 10/12 measures
Overall it ranks above its industry peers.
Valuation
Quality Score56 · Above median
Fair Value upside+179% · Top 25%
Profitability
Return on equity (TTM)39% · Top 25%
Return on assets6% · Top 25%
Net margin (TTM)11% · Top 25%
Operating margin (TTM)12% · Above median
Growth and dividend
Revenue growth−7% · Below median
Balance sheet
Debt / equity1.16× · Highest 25%
Valuation Multiplesvs Leisure median · lower = cheaper
P/E (TTM)7.1× · Cheapest 25%
P/B2.90× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Actic Group AB Fair Value". https://www.fairvalue-calculator.com/stock/ATIC
Frequently asked questions
Is Actic Group AB (ATIC) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of kr 71.02 versus a price of kr 25.00, about +184% upside (undervalued).
What is the fair value of ATIC?
Our model-based fair value for Actic Group AB is kr 71.02 (as of Sep 24, 2026), built from audited fundamentals. The current price: kr 25.00.
What is the quality score of ATIC?
Actic Group AB has a Quality Score of 56/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Actic Group AB (ATIC)?
Our model-based price target is the fair value of kr 71.02 (as of Sep 24, 2026) from 22 valuation models. Cautious scenario kr 47.66, optimistic scenario kr 73.94. It is a calculation from audited fundamentals, not an analyst target.
What is the Actic Group AB stock forecast for 2026?
Our models put fair value at kr 71.02, about +184% upside versus a price of kr 25.00 (undervalued). Cautious scenario kr 47.66, optimistic scenario kr 73.94. The calculation is refreshed regularly with new filings.
What is the revenue of Actic Group AB (ATIC)?
Actic Group AB reported trailing-twelve-month revenue of about 743M SEK (latest available figure, as of Sep 24, 2026).
What growth is priced into Actic Group AB (ATIC)?
For today's price to be fair in a discounted-cash-flow model, Actic Group AB would have to grow free cash flow by -13.3 % per year for five years (discount rate 11.5 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -1.5 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of ATIC use?
Our models discount Actic Group AB at 11.5 %: a base by market capitalisation (micro), damped by beta 0.67, country premium for Sweden. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Actic Group AB that is -13.3 % per year a year over ten years, using the same discount rate (11.5 %) and the same formula as our fair value.
How much growth has Actic Group AB (ATIC) delivered so far?
Over the past 5 years revenue at Actic Group AB grew -1.5 % a year. The price currently implies -13.3 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Actic Group AB (ATIC) growing?
The median revenue growth in the sector is +2.6 % a year. That is the yardstick for the growth priced into Actic Group AB (-13.3 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Actic Group AB (ATIC)?
The free-cash-flow yield on the price is 28.16 %: that much free cash flow Actic Group AB produces per unit of market value. When it exceeds the discount rate of our models (11.5 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Actic Group AB (ATIC)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Actic Group AB it is kr 71.02 per share (as of Sep 24, 2026), against a price of kr 25.00. It is the blended result of 22 valuation models (cash flow, earnings, asset, dividend).
Is Actic Group AB stock overvalued or undervalued in 2026?
As of Sep 24, 2026, ATIC trades below its calculated fair value: price kr 25.00, fair value kr 71.02, a gap of about +184% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ATIC?
No. The price is what the market pays today (kr 25.00); the fair value is what the company's own numbers justify (kr 71.02). For Actic Group AB the two are kr 46.02 per share apart. That gap is exactly why we show both numbers side by side.
How much is Actic Group AB worth?
The market values Actic Group AB at about 677M SEK (market capitalisation, as of Sep 24, 2026). Per share that is kr 25.00; our models calculate a fair value of kr 71.02 per share.
What do the bullish and bearish scenarios say about ATIC?
Our models span a range for Actic Group AB: cautious scenario kr 47.66, base kr 71.02, optimistic kr 73.94 per share (as of Sep 24, 2026, price kr 25.00). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ATIC?
Actic Group AB trades at a price-to-earnings ratio of 7.1 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of kr 71.02 is built from several models across several years. Other multiples: P/B 2.9, P/S 0.9, EV/EBITDA 5.6.
How solid is the balance sheet of Actic Group AB (ATIC)?
Balance-sheet figures for Actic Group AB (as of Sep 24, 2026): return on equity 39.0%, debt of 1.16 per unit of equity. They feed the Quality Score of 56/100, which measures business quality independently of the share price.
How far is ATIC from its 52-week high?
Actic Group AB trades at kr 25.00, about 35% below its 52-week high of kr 38.50 and 20% above the low of kr 20.90 (as of Sep 24, 2026). Distance from the high says nothing about value: that is what the fair value of kr 71.02 is for.
Which stocks are comparable to Actic Group AB?
From the same area (Consumer Cyclical) we also value ANTA Sports Products Limited, Pop Mart International Group, Amer Sports, Inc, Hasbro, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Actic Group AB stock attractive at the current price?
The data as of Sep 24, 2026: price kr 25.00, calculated fair value kr 71.02 (+184%), Quality Score 56/100, from 22 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ATIC calculated?
We run Actic Group AB through 22 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of kr 71.02, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.2 % above its aggregate fair value. Actic Group AB currently trades 184 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Actic Group AB (ATIC)?
The closing price on Sep 24, 2026 was kr 25.00. Our model-based fair value is kr 71.02, about +184% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Actic Group AB right now?
The price is below even our cautious bear case (kr 47.66). The market is more pessimistic than our downside scenario. Solid quality (56/100) at a price below fair value, the discount is the argument here, not the business quality.
Key figures of Actic Group AB
How large is the market capitalisation of Actic Group AB (ATIC)?
The market capitalisation of Actic Group AB is 677M SEK (≈ $68.2M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Actic Group AB (ATIC)?
The price-to-sales ratio of Actic Group AB is 0.80 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Actic Group AB (ATIC)?
Earnings per share at Actic Group AB are kr 3.52 (price ÷ EPS = P/E 7.1). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Actic Group AB (ATIC)?
The net margin of Actic Group AB is 11.2% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Actic Group AB (ATIC)?
The return on equity (ROE) of Actic Group AB is 39.0% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Actic Group AB (ATIC)?
On an EBIT basis the return on assets of Actic Group AB is 0.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Actic Group AB (ATIC)?
The operating margin of Actic Group AB is 12.2% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Actic Group AB (ATIC)?
Revenue at Actic Group AB is growing −6.5% versus a year earlier (3y avg −2.5%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Actic Group AB (ATIC)?
Earnings per share at Actic Group AB are growing +30.6% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Actic Group AB (ATIC) carry?
The net debt of Actic Group AB is 735M SEK (fiscal year 2025, ≈ 4.5 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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