Brown-Forman Corporation (BF-B) Fair Value & Analysis
Consumer Defensive · US · Market cap $11.5B
Brown-Forman Corporation
BF-B · US
Fair value as of: Jul 16, 2026
From 23 valuation models · updated yesterday
Fair value updated Jul 16, 2026, revised from $23.44 to $28.15 (+20.1%) since Jul 5, 2026. Share price −2.4% over the past month.
Price vs Fair Value (12 months)
12‑month range $22.80 – $30.60 · fair‑value band $17.90 – $37.87 · the $25.96 price screens below the $28.15 fair value. As of Jul 16, 2026.
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Brown-Forman Corporation (BF-B) currently trades at $25.96, while our model-based Fair Value estimate is $28.15, implying the stock looks roughly 8.4% fairly valued today. We read business quality at 65/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Brown-Forman Corporation generated revenue of $3.9B at a net margin of 20.6%. Revenue grew 2.0% year over year. It earns a return on equity of 20.4%. Net debt stands at $1.8B. Fundamentals as of Jul 16, 2026
Our scenario range runs from $17.90 (bear case) to $37.87 (bull case); at $25.96, the current price sits within that range. The share trades about 17% below its 52-week high and 15% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -33% fair-value upside, at 8%, BF-B screens cheaper than that median.
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jul 16, 2026. TTM = trailing twelve months.
About the company
Brown-Forman Corporation, together with its subsidiaries, manufactures, distills, bottles, imports, exports, markets, and sells a variety of alcohol beverages. The company provides spirits, wines, whiskey spirits, whiskey-based flavored liqueurs, ready-to-drink cocktails, ready-to-pour products, vodkas, tequilas, gin, brandy, rum, bourbons, and liqueurs. The company offers its products primarily under the Jack Daniel's, Woodford Reserve, Old Forester, Gentleman Jack, Herradura, el Jimador, Fords Gin, The Glendronach, Chambord, Coopers' Craft, Diplomático, Benriach, Glenglassaugh, and Slane brands. It is also involved in the sale of used barrels, and bulk whiskey and wine; and provision of contract bottling services. The company serves retail customers and consumers through distributors and state governments; and retailers, wholesalers, and provincial governments directly. It operates in the United States, Germany, Australia, the United Kingdom, Canada, Spain, France, Mexico, …
Revenue & earnings trend
FY2022 – FY2026 · reported fiscal years
Brown-Forman Corporation reported revenue of $3.9B in FY2026 versus $3.9B in FY2022, a compound −0.0%/yr. Reported net income was $715M in FY2026, compounding −3.9%/yr from FY2022.
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Recent news
- Brand Strength and Innovation Support Brown-Forman's Expansion
- Brown-Forman Announces President & CEO Lawson Whiting to Retire
- Zacks Industry Outlook Highlights Anheuser-Busch, Diageo, Constellation Brands, Brown-Forman and Molson Coors Beverage
- 5 Alcohol Stocks to Watch Amid Changing Consumer Preferences
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection, not financial advice.
Similar stocks
10 more Beverages - Wineries & Distilleries stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Kweichow Moutai Co 600519 | ¥1,273 | ¥800.18 | -37% |
| Diageo plc GUI | €17.53 | €9.56 | -45% |
| Wuliangye Yibin Co 000858 | ¥79.14 | ¥45.59 | -42% |
| Shanxi Xinghuacun Fen Wine Factory Co 600809 | ¥122.03 | ¥127.06 | +4% |
| Pernod Ricard SA PER | €63.52 | €73.73 | +16% |
| Luzhou Laojiao Co 000568 | ¥85.41 | ¥83.24 | -3% |
| United Spirits Limited MCDOWELLN | ₹1,338 | ₹456.75 | -66% |
| Thai Beverage Public Company TBVPF | $0.3358 | $0.5300 | +58% |
| Jiangsu Yanghe Distillery Co 002304 | ¥41.25 | ¥27.82 | -33% |
| Davide Campari-Milano N.V DVDCF | $6.33 | $4.13 | -35% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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Not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.