FG Fitness & Media Group Inc (FGFT) Fair Value & Analysis
Consumer Defensive · US · Market cap $22.3K
FG Fitness & Media Group Inc
FGFT · US
Fair value as of: Aug 17, 2026
From 6 valuation models · updated yesterday
A solid business, currently priced close to our fair value.
What matters now
- The price sits close to our fair value, market and models broadly agree here, little valuation tension.
- Quality 61/100 (solid quality) with medium evidence: read the verdict with care.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 17, 2026.
How to read this chart
60‑month range $0.0001 – $0.0010 · the $0.0001 price screens below the $0.0001 fair value. Dashed = 300-day average. As of Aug 17, 2026.
Analysis
FG Fitness & Media Group Inc (FGFT) currently trades at $0.0001, while our model-based Fair Value estimate is $0.0001, implying the stock looks roughly 0.0% fairly valued today. The Quality Score stands at 61/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.
Over the trailing twelve months, FG Fitness & Media Group Inc generated revenue of $1.3M at a net margin of -48.2%. Revenue grew 253.9% year over year. It earns a return on equity of -50.8%. Fundamentals as of Aug 17, 2026
The share trades near its 52-week high, currently above its 200-day average. For context, the median of 10 Consumer Defensive peers we cover trades at -22% fair-value upside, at 0%, FGFT screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 6 models by family
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Key figures & financial health
Figures from reported company fundamentals · as of Aug 17, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 58 · Market factors (momentum, volatility) 56
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
FG Fitness & Media Group, Inc. engages in the fitness and media businesses. It provides Fitness Gurls, a fitness magazine. The company was formerly known as Fire Mountain Beverage Company and changed its name to FG Fitness & Media Group, Inc. in December 2014. FG Fitness & Media Group, Inc. is based in Las Vegas, Nevada. FG Fitness & Media Group, Inc.
Full company description
FG Fitness & Media Group, Inc. engages in the fitness and media businesses. It provides Fitness Gurls, a fitness magazine. The company was formerly known as Fire Mountain Beverage Company and changed its name to FG Fitness & Media Group, Inc. in December 2014. FG Fitness & Media Group, Inc. is based in Las Vegas, Nevada. FG Fitness & Media Group, Inc. is a subsidiary of Portage Resources, Inc.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2004 – FY2006 · reported fiscal years
FG Fitness & Media Group Inc reported revenue of $750K in FY2006 versus $0 in FY2004. Reported net income was $56.7K in FY2006.
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Peer Group
Beverages - Non-Alcoholic · 92 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Beverages - Non-Alcoholic median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Beverages - Non-Alcoholic stocks, each showing price versus our Fair Value estimate (as of Aug 17, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The Coca-Cola Company KO | $86.71 | $36.57 | -58% |
| PepsiCo, Inc PEP | $138.70 | $106.91 | -23% |
| Monster Beverage Corporation MNST | $45.98 | $35.82 | -22% |
| Nongfu Spring Co 9633 | HK$42.54 | HK$30.90 | -27% |
| Coca-Cola Europacific Partners PLC CCEP | €92.10 | €70.86 | -23% |
| Keurig Dr Pepper Inc KDP | $29.56 | $30.99 | +5% |
| Coca-Cola FEMSA, S.A. KOFUBL | 180.76 MXN | 159.53 MXN | -12% |
| Coca-Cola HBC AG EEE | €54.20 | €46.77 | -14% |
| Arca Continental, S.A. AC | 198.23 MXN | 242.13 MXN | +22% |
| Varun Beverages Limited VBL | ₹438.45 | ₹187.49 | -57% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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