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Honda Motor Co (HMC) Fair Value & Analysis

Consumer Cyclical · US · Market cap $34.1B

HM Honda Motor Co logo Honda Motor Co HMC · US
Price$31.82
Fair Value$50.91
Upside+60.0%
Quality42/100
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Mixed Growth
Loss-making · -2.0% net margin
Moderate debt · generates free cash flow
5.07% dividend yield
Mixed vs. peers (5/12)
Narrow moat 19/100
Evidence: Medium Range $35.67 – $72.55 Share as image

Fair value as of: Jul 17, 2026

From 11 valuation models · updated 24 days ago

Fair value updated Jul 17, 2026, revised from $45.13 to $50.91 (+12.8%) since Jun 24, 2026. Share price +14.7% over the past month.

Below-average quality, screening 60% undervalued on our models.

What matters now

  • The large discount to fair value meets weak quality (42/100). That raises the risk this is a value trap rather than a bargain.
  • The price is below even our cautious bear case ($35.67). The market is more pessimistic than our downside scenario.
  • A fairly wide model range ($35.67 to $72.55) leaves room in how you read the outcome.
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Price vs Fair Value (5 years)

$34.03 $18.65 Fair Value $50.91 Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 17, 2026.

How to read this chart

60‑month range $18.65 – $34.03 · fair‑value band $35.67 – $72.55 · the $31.82 price screens below the $50.91 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 17, 2026.

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Analysis

Honda Motor Co (HMC) currently trades at $31.82, while our model-based Fair Value estimate is $50.91, implying the stock looks roughly 60.0% undervalued today. The Quality Score stands at 42/100 (below-average quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.

Over the trailing twelve months, Honda Motor Co generated revenue of $21.8T at a net margin of -2.0%. Revenue grew 8.6% year over year. It earns a return on equity of -2.9%. Net debt stands at $8.4T. Fundamentals as of Jul 17, 2026

Our scenario range runs from $35.67 (bear case) to $72.55 (bull case); at $31.82, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 4% below its 52-week high and 37% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 25% fair-value upside, at 60%, HMC screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF $21.46 $35.78 $56.15 80
Rev-Margin DCF $16.44 $30.55 $46.65 74
EV/EBITDA $31.62 $45.13 $58.64 54
All 11 models by family
DCF Models
FCF DCF $20.89 $36.95 $61.22 38
Owner Earnings $6.31 $14.52 $26.91 31
5Y Revenue Exit $16.44 $30.39 $47.95 39
5Y EBITDA Exit $24.90 $46.10 $70.63 41
10Y Revenue Exit $17.05 $30.12 $47.22 36
10Y EBITDA Exit $23.16 $40.99 $64.41 37
Multiples
EV/EBITDA $31.62 $45.13 $58.64 54
EV/Revenue $15.21 $25.55 $35.88 43
Asset-Based
NCAV (Graham) $28.35 $37.99 $56.71 50
Growth DCF
Growth DCF $21.46 $35.78 $56.15 80
Rev-Margin DCF $16.44 $30.55 $46.65 74

Widest divergence: Asset-Based ($37.99) versus Multiples ($25.55). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) $21.8T
Revenue growth (YoY) +8.6%
Net margin -2.0%
Return on equity -2.9%
Free cash flow $555B FY2026
Operating margin -17.3%
More key figures
EPS (TTM) $-1.98
Dividend yield 5.1%
EPS growth (YoY) -41.2%
Net debt $8.4T FY2026

Figures from reported company fundamentals · as of Jul 17, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 42/100

Of which business quality 41 · Market factors (momentum, volatility) 66

Profitability 18
Margins and returns on capital today
Quality Growth 18
Are margins and returns improving?
Cashflow 24
Earnings quality: real cash, not paper profit
Fin. Strength 37
Balance sheet, leverage, solvency risk
Investment 77
Disciplined investing over empire-building
Low Volatility 86
Calm price path (market factor)
Momentum 54
Price trend over the last 3–12 months (market factor)
52W Momentum 63
Distance to the 52-week high (market factor)
Net Issuance 100
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Honda Motor Co., Ltd. engages in the development, manufacturing, and distribution of motorcycles, automobiles, and power products in Japan, North America, Europe, Asia, and internationally. It operates through four segments: Motorcycle Business, Automobile Business, Financial Services Business, and Power Product and Other Businesses.

Full company description

Honda Motor Co., Ltd. engages in the development, manufacturing, and distribution of motorcycles, automobiles, and power products in Japan, North America, Europe, Asia, and internationally. It operates through four segments: Motorcycle Business, Automobile Business, Financial Services Business, and Power Product and Other Businesses. The Motorcycle Business segment produces motorcycles, including sports, business, and commuter models; and various off-road vehicles, such as all-terrain vehicles and side-by-sides. The Automobile Business segment offers passenger cars, light trucks, and mini vehicles. The Financial Services Business segment provides various financial services, including retail lending and leasing services to customers, as well as wholesale financing services to dealers. The Power Product and Other Businesses manufactures and sells power products, such as general-purpose engines, lawn mowers, generators, water pumps, brush cutters, and tillers. This segment also offers HondaJet aircraft. The company also sells spare parts; and provides after-sales services through retail dealers directly, as well as through independent distributors and licensees. Honda Motor Co., Ltd. was founded in 1946 and is headquartered in Tokyo, Japan.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2022 – FY2026 · reported fiscal years

Honda Motor Co reported revenue of $23.1T in FY2026 versus $14.6T in FY2022, a compound +12.3%/yr. Reported net income was −$450B in FY2026.

Growth Quality 57/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2026)
$23.1T
Latest YoY
+6.6%
Avg. growth/yr (3Y)
+11.0%
Avg. growth/yr (5Y)
+11.9%
Avg. growth/yr (40Y)
+5.3%
Revenue +12.3%/yr
FY22 $14.6T
FY23 $16.9T
FY24 $20.4T
FY25 $21.7T
FY26 $23.1T
Net income
FY22 $707B
FY23 $651B
FY24 $1.1T
FY25 $836B
FY26 −$450B

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Cite: Fair Value Calculator (2026). "Honda Motor Co Fair Value". https://www.fairvalue-calculator.com/stock/HMC

Peer Group

Auto Manufacturers · 119 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 42 · Below median
Fair Value upside +60% · Top 25%
Return on assets -1% · Below median
Net margin (TTM) -2% · Below median
Operating margin (TTM) -17% · Bottom 25%
Revenue growth 9% · Above median
Dividend yield (TTM) 5.1% · Top 25%
Debt / equity 0.59× · Higher than 75% of peers

Valuation Multiples vs Auto Manufacturers median · lower = cheaper

P/FCF 0.1× · Cheaper than 75% of peers
EV/EBITDA 2.1× · Cheaper than 75% of peers
PEG 3.45× · Pricier than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 100 · sector 28
FUTURE 43 · sector 33
PAST 0 · sector 19
HEALTH 71 · sector 94
DIVIDEND 100 · sector 44

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Auto Manufacturers stocks, each showing price versus our Fair Value estimate (as of Jul 17, 2026).

Stock Price Fair Value vs Fair Value
Toyota Motor Corporation TM $179.76 $224.63 +25%
BYD Company 81211 HK$80.55 HK$50.85 -37%
Hyundai Motor Company 005380 425,000 KRW 616,918 KRW +45%
General Motors Company GM $77.72 $56.93 -27%
Bayerische Motoren Werke Aktiengesellschaft BMWM5N 1,909 MXN 2,944 MXN +54%
Ferrari N.V RACE $376.64 $228.05 -39%
Ford Motor Company F C$11.86 C$4.00 -66%
Mercedes-Benz Group BENZ C$20.44 C$35.15 +72%
Volkswagen AG VOW 2,149 CZK 7,191 CZK +235%
Maruti Suzuki India Limited MARUTI ₹13,803 ₹8,236 -40%

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Frequently asked questions

Is Honda Motor Co (HMC) overvalued or undervalued?
As of Jul 17, 2026, our model estimates a fair value of $50.91 versus a price of $31.82, about +60% (undervalued).
What is the fair value of HMC?
Our model-based fair value for Honda Motor Co is $50.91 (as of Jul 17, 2026), built from audited fundamentals. The current price is $31.82.
What is the quality score of HMC?
Honda Motor Co has a Quality Score of 42/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Honda Motor Co (HMC)?
Honda Motor Co reported trailing-twelve-month revenue of about $21.8T (latest available figure, as of Jul 17, 2026).
What is the net profit margin of HMC?
The net profit margin of Honda Motor Co is about -2.0%, meaning it is currently running at a net loss. Based on the latest reported figures.
Does Honda Motor Co pay a dividend?
Honda Motor Co currently shows a dividend yield of about 5.07% relative to its recent price (as of Jul 17, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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