Jet2 PLC (JET2) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Jet2 PLC £42.96, price £14.32, upside +200.0%, quality 54 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
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Jet2 PLC
JET2 · LSEClearly undervaluedStrong Fair Value upside, but quality is only moderate.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 1, 2026.
How to read this chart
60‑month range £6.39 – £19.06 · fair‑value band £30.07 – £55.85 · the £14.32 price screens below the £42.96 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Oct 1, 2026.
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Company profile
Jet2 plc, together with its subsidiaries, engages in the leisure travel business in the United Kingdom. The company operates scheduled holiday flights and packaged holidays to leisure destinations in the Mediterranean, the Canary Islands, and European Leisure Cities.
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Jet2 plc, together with its subsidiaries, engages in the leisure travel business in the United Kingdom. The company operates scheduled holiday flights and packaged holidays to leisure destinations in the Mediterranean, the Canary Islands, and European Leisure Cities. It is also involved in the sale of non-ticket ancillary products; passenger and charter aircraft operations; and other value added products. As of March 31, 2025, the company's fleet consisted of 135 aircraft. In addition, it engages in aircraft leasing; and provides financing and aviation services. The company operates under the Jet2holidays, Jet2.com, Jet2CityBreaks, Indulgent Escapes, Vibe by Jet2holidays, and Jet2Villas brands. The company was formerly known as Dart Group PLC and changed its name to Jet2 plc in September 2020. Jet2 plc was founded in 1971 and is headquartered in Leeds, the United Kingdom.
Stock analysis
Jet2 PLC (JET2) currently trades at £14.32, while our model-based Fair Value estimate is £42.96, implying the stock looks roughly 66.7% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of £85.38 per share, and 23 of the 26 models we run sit above the £14.32 price.
Bear case: the Asset-Based group reads lowest at £7.64, and 3 of the 26 models stay below the price. Evidence for this calculation is low.
Scenario range: £30.07 (bear) to £55.85 (bull), the price of £14.32 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 54/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Jet2 PLC reported revenue of £7.5B in FY2026 versus £1.2B in FY2022, a compound +57.0%/yr. Reported net income was £411M in FY2026.
Key figures
Market cap 2.8B GBX · P/E ratio 6.9 · P/S ratio 0.38 · EPS (TTM) £2.08 · Dividend yield 1.2% · Net margin 5.5% · Return on equity 22.4% · Return on assets (EBIT) 4.5%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 53 out of 100 (low confidence).
What moves the price
Analysts expect earnings well below the last reported figure (earnings in transition, for example expiring patents or contracts); a fair value that looks fair on trailing earnings may then be too optimistic.
The share trades about 9% below its 52-week high and 38% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 10% fair-value upside, at 200%, JET2 screens cheaper than that median.
Fair Value models
All 26 models by family
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Set up alert →Quality Score breakdown
Of which business quality 57 · Market factors (momentum, volatility) 56
Revenue & earnings trend
Growth Forecast
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Compare Jet2 PLC with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Travel Services · 84 stocks
Valuation Multiplesvs Travel Services median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: UK Stocks
- Valuation of the UK market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Travel Services stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Booking Holdings BKNG | $162.91 | $192.97 | +18% |
| Airbnb, Inc ABNB | $160.65 | $176.72 | +10% |
| Royal Caribbean Cruises Ltd RCL | $265.86 | $209.94 | −21% |
| Viking Holdings VIK | $79.30 | $87.23 | +10% |
| Expedia Group EXPE | $264.17 | $290.59 | +10% |
| Carnival Corporation CCL | $25.07 | $36.68 | +46% |
| Trip.com Group 9961 | HK$309.20 | HK$679.42 | +120% |
| Norwegian Cruise Line Holdings NCLH | $14.80 | $20.28 | +37% |
| Global Business Travel Group GBTG | $9.50 | $5.23 | −45% |
| MakeMyTrip Limited MMYT | $46.75 | $34.50 | −26% |
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Frequently asked questions
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