Luvu Brands, Inc (LUVU) Fair Value & Analysis

Consumer Cyclical · US · Market cap $2.3M

Below-average quality, and screening another 10% overvalued on our models.

What matters now

• The models converge in a tight band ($0.0270 to $0.0300), unusually little disagreement for a valuation.
• Our model range runs from $0.0270 (bear) to $0.0300 (bull), base $0.0270. The closer the price sits to the lower half, the larger the margin of safety.
• Quality 44/100 (below-average quality) with medium evidence: read the verdict with care.

Price vs Fair Value (5 years)

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 31, 2026.

How to read this chart

60‑month range $0.0200 – $0.5100 · fair‑value band $0.0270 – $0.0300 · the $0.0300 price screens above the $0.0270 fair value. Dashed = 300-day average. As of Jul 31, 2026.

Full chart & analysis →

Which stocks are undervalued right now? Check free Discover now →

Analysis

Luvu Brands, Inc (LUVU) currently trades at $0.0300, while our model-based Fair Value estimate is $0.0270, implying the stock looks roughly 10.0% overvalued today. The Quality Score stands at 44/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: medium).

Over the trailing twelve months, Luvu Brands, Inc generated revenue of $25.2M at a net margin of -4.2%. Revenue grew 12.0% year over year. It earns a return on equity of -47.7%. Net debt stands at $1.4M. Fundamentals as of Jul 31, 2026

Our scenario range runs from $0.0270 (bear case) to $0.0300 (bull case); at $0.0300, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 40% below its 52-week high and 200% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 16% fair-value upside, at -10%, LUVU screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Widest divergence: DCF Models ($0.0900) versus Earnings-Based ($0.0200). Highest evidence: Growth DCF (80).

Key figures & financial health

Quality Score breakdown

About the company

Luvu Brands, Inc. designs, manufactures, and markets various consumer lifestyle products worldwide. It offers sensuality and intimacy products under the Liberator brand; and bed therapy products, which is assistive in relieving medical conditions associated with acid reflux, surgery recovery, and chronic pain under the Avana brand.

Full company description

Luvu Brands, Inc. designs, manufactures, and markets various consumer lifestyle products worldwide. It offers sensuality and intimacy products under the Liberator brand; and bed therapy products, which is assistive in relieving medical conditions associated with acid reflux, surgery recovery, and chronic pain under the Avana brand. The company also provides daybeds, sofas, and beanbags made from virgin and re-purposed polyurethane foam under the Jaxx brand. In addition, it is involved in the purchase and resale of products to e-merchants, retailers, and e-commerce sites, as well as provision of contract manufacturing and fulfillment services. The company markets its products through various websites comprising liberator.com, jaxxliving.com, and avanacomfort.com, as well as through distributors, retailers, and e-tailers across various channels of adult, mass market, drug, and specialty accounts. The company was formerly known as Liberator, Inc. and changed its name to Luvu Brands, Inc. in November 2015. Luvu Brands, Inc. is headquartered in Atlanta, Georgia.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2020 – FY2024 · reported fiscal years

Luvu Brands, Inc reported revenue of $24.6M in FY2024 versus $18.4M in FY2020, a compound +7.5%/yr. Reported net income was −$399K in FY2024.

LUVU screens 10% overvalued. Compare with Midea Group →

Peer Group

Furnishings, Fixtures & Appliances · 311 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Valuation Multiples vs Furnishings, Fixtures & Appliances median · lower = cheaper

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate (as of Jul 31, 2026).

Explore undervalued stocks

More undervalued Consumer Cyclical stocks →

Frequently asked questions

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.