Market Connections Asia Public Company (MCA) Fair Value & Analysis
Communication Services · TH · Market cap 306M THB
Fair value as of: Jul 17, 2026
From 15 valuation models · updated 24 days ago
Fair value updated Jul 17, 2026, revised from 1.75 THB to 1.58 THB (−9.7%) since Jun 24, 2026. Share price −0.8% over the past month.
A solid business, screening 22% undervalued on our models.
What matters now
- Solid quality (54/100) at a price below fair value, the discount is the argument here, not the business quality.
- Our model range runs from 1.17 THB (bear) to 1.99 THB (bull), base 1.58 THB. The closer the price sits to the lower half, the larger the margin of safety.
- Quality 54/100 (solid quality) with high evidence: the data supports the verdict.
Price vs Fair Value (3 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 17, 2026.
How to read this chart
33‑month range 0.8501 THB – 3.63 THB · fair‑value band 1.17 THB – 1.99 THB · the 1.29 THB price screens below the 1.58 THB fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 17, 2026.
Analysis
Market Connections Asia Public Company (MCA) currently trades at 1.29 THB, while our model-based Fair Value estimate is 1.58 THB, implying the stock looks roughly 22.5% undervalued today. The Quality Score stands at 54/100 (solid quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Market Connections Asia Public Company generated revenue of 874M THB at a net margin of 2.4%. Revenue grew 30.2% year over year. It earns a return on equity of 6.6%. Net debt stands at 10.4M THB. Fundamentals as of Jul 17, 2026
Our scenario range runs from 1.17 THB (bear case) to 1.99 THB (bull case); at 1.29 THB, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 12% below its 52-week high and 47% above its 52-week low, currently above its 200-day average. For context, the median of 10 Communication Services peers we cover trades at -1% fair-value upside, at 22%, MCA screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 15 models by family
Widest divergence: Growth Earnings (3.33 THB) versus Asset-Based (0.9200 THB). Highest evidence: Residual Income (76).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 17, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 56 · Market factors (momentum, volatility) 64
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Market Connections Asia Public Company Limited provides event marketing services in Thailand and Singapore. The company operates through three segments: Marketing Services; Distributor; and Printing and Advertising Media.
Full company description
Market Connections Asia Public Company Limited provides event marketing services in Thailand and Singapore. The company operates through three segments: Marketing Services; Distributor; and Printing and Advertising Media. It offers shopper engagement, including PC/BA/PtG, merchandising, and in-store activation; field force activation, such as trade activation, sales troop/caravan, brand visibility channel penetration, and distribution expansion; experiential marketing comprising roadshow, troop/commando, and caravan; and event marketing, which includes product launch, press conference, teambuilding, seminar, and corporate party. The company also provides local/retail media research analytics; logistics, such as transportation, set up and pull-out, airfare, and tours and trips; and digital solutions comprising interactive games, onsite to online integration, and online conference. In addition, it engages in packing; product consultancy; distribution of consumers products; and printing and advertising media services. The company was founded in 2011 and is based in Bangkok, Thailand. Market Connections Asia Public Company Limited operates as a subsidiary of Bhakdee 2019 Holding Co., Ltd.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2022 – FY2026 · reported fiscal years
Market Connections Asia Public Company reported revenue of 818M THB in FY2026 versus 224M THB in FY2022, a compound +38.2%/yr. Reported net income was 18.5M THB in FY2026, compounding +61.1%/yr from FY2022.
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Peer Group
Advertising Agencies · 200 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Advertising Agencies median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Jul 17, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| AppLovin Corporation APP | $506.98 | $181.37 | -64% |
| Publicis Groupe S.A PUB | €87.16 | €146.36 | +68% |
| Omnicom Group OMC | $80.75 | $99.84 | +24% |
| Focus Media Information Technology Co 002027 | ¥5.00 | ¥4.08 | -18% |
| The Trade Desk, Inc TTD | $19.37 | $20.76 | +7% |
| BlueFocus Intelligent Communications Group 300058 | ¥13.81 | ¥1.50 | -89% |
| JCDecaux SE DEC | €21.28 | €20.99 | -1% |
| WPP plc WPP | $18.13 | $18.56 | +2% |
| Easy Click Worldwide Network Technology Co 301171 | ¥28.85 | ¥5.62 | -81% |
| Mobvista Inc 1860 | HK$11.15 | HK$6.43 | -42% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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