MonotaRO Co (MONOY) Fair Value & Analysis
Consumer Cyclical · US · Market cap $5.5B
Fair value as of: Jul 17, 2026
From 24 valuation models · updated 24 days ago
Share price +1.3% over the past month.
A solid business, but screening 28% overvalued on our models.
What matters now
- The model range is unusually wide ($5.86 to $15.91). The outcome hinges heavily on assumptions, so read the point estimate with caution.
- Solid but not exceptional quality (66/100) and above fair value, neither a clear bargain nor a standout compounder.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 17, 2026.
How to read this chart
60‑month range $7.67 – $24.32 · fair‑value band $5.86 – $15.91 · the $12.22 price screens above the $8.82 fair value. Dashed = 300-day average. As of Jul 17, 2026.
Analysis
MonotaRO Co (MONOY) currently trades at $12.22, while our model-based Fair Value estimate is $8.82, implying the stock looks roughly 27.8% overvalued today. The Quality Score stands at 66/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, MonotaRO Co generated revenue of $350B at a net margin of 9.7%. Revenue grew 20.8% year over year. It earns a return on equity of 28.2%. The balance sheet holds a net cash position of $33.3B. Fundamentals as of Jul 17, 2026
Our scenario range runs from $5.86 (bear case) to $15.91 (bull case); at $12.22, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 39% below its 52-week high and 14% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -49% fair-value upside, at -28%, MONOY screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 24 models by family
Widest divergence: Growth Earnings ($12.24) versus Asset-Based ($1.04). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 17, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 67 · Market factors (momentum, volatility) 32
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
MonotaRO Co., Ltd., together with its subsidiaries, operates an online MRO products store for factories in Japan and internationally.
Full company description
MonotaRO Co., Ltd., together with its subsidiaries, operates an online MRO products store for factories in Japan and internationally. It offers safety protective equipment, work clothes, and safety shoes; logistics, storage, and packing supplies; tapes; safety, disaster prevention, and crime prevention products; safety signs; office supplies; office furniture/lighting/cleaning supplies; cutting tools and abrasives; measurement and surveying equipment; work tools/electric and pneumatic tools; sprays, oils, greases, and paints; adhesives and repair materials; welding supplies; and plumbing, plumbing members, pumps, pneumatics, hydraulic equipment, and hoses. It also provides mechanical parts; control equipment; soldering/static countermeasure products; building hardware and materials; painting and interior supplies; air conditioning and electrical equipment; electrical materials; screws, bolts, nails, and materials; automotive, truck, motorcycle, and bicycle supplies; scientific research and development supplies; clean room supplies; kitchen equipment and store supplies; agricultural materials and gardening supplies; and medical and nursing care supplies. The company was formerly known as Sumisho Grainger Co., Ltd. and changed its name to MonotaRO Co., Ltd. in February 2006. The company was incorporated in 2000 and is headquartered in Kita, Japan. MonotaRO Co., Ltd. operates as a subsidiary of Grainger Global Holdings, Inc.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
MonotaRO Co reported revenue of $350B in FY2025 versus $190B in FY2021, a compound +16.5%/yr. Reported net income was $34.0B in FY2025, compounding +18.0%/yr from FY2021.
MONOY screens 28% overvalued. Compare with Amazon.com, Inc →
Peer Group
Internet Retail · 109 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Internet Retail median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Insider activity: 40/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Internet Retail stocks, each showing price versus our Fair Value estimate (as of Jul 17, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Amazon.com, Inc AMZN | $245.34 | $127.67 | -48% |
| Alibaba Group BABA | $114.97 | $75.75 | -34% |
| PDD Holdings PDD | $84.14 | $223.51 | +166% |
| MercadoLibre, Inc MELI | $1,814 | $798.98 | -56% |
| DoorDash, Inc DASH | $190.16 | $38.64 | -80% |
| Sea Limited SE | $106.22 | $52.70 | -50% |
| eBay Inc EBAY | $117.20 | $60.13 | -49% |
| JD.com, Inc JD | €25.95 | €31.88 | +23% |
| Coupang, Inc CPNG | $16.86 | $2.79 | -83% |
| Delivery Hero SE DHER | €38.18 | €12.71 | -67% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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