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Myer Holdings (MYR) Fair Value & Analysis

Consumer Cyclical · AU · Market cap A$415M

PriceA$0.2950
Fair ValueA$0.0500
Upside-83.1%
Quality95/100
Evidence: Medium Range A$0.0500 – A$0.2000

Fair value as of: Jun 25, 2026

Analysis

Myer Holdings (MYR) currently trades at A$0.2950, while our model-based Fair Value estimate is A$0.0500 — implying the stock looks roughly 83.1% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: medium).

About the company

Myer Holdings Limited operates department stores in Australia and New Zealand. The company offers dresses, tops, pants, skirts, swimwear, jackets and coats, jeans and denim products, shorts, knitwear and sweaters, loungewear, t-shirts, shirts, polos, shorts, chinos, singlets and tanks, coveralls and bodysuits, sets, bottoms, lingerie and sleepwear, underwear, socks and tights, jumpsuits, activewear, shoes, suiting and occasionwear, bags and wallets, hats, bags, fascinators and hair accessories, lunchboxes and drink bottles, jewellery and watches, sunglasses, belts and ties, stationery and skin products, bath and body products, beanies, pocket squares and handkerchiefs, gift packs, reading glasses, wraps, umbrellas, and scarves and gloves for women, men, and kids. It also provides perfumes, skincare and makeup products, and gift sets; dinnerware, serveware, glassware, barware, cookware, lunch and drink, tea and coffee making, baking and kitchen linen, and cutlery products; and coffee…

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Frequently asked questions

Is Myer Holdings (MYR) undervalued?
As of Jun 25, 2026, our model estimates a fair value of A$0.0500 versus a price of A$0.2950 — about −83% (overvalued). Model-based estimate, not financial advice.
What is the fair value of MYR?
Our 21-model fair value for Myer Holdings is A$0.0500 (as of Jun 25, 2026), built from audited fundamentals. The current price is A$0.2950.
What is the quality score of MYR?
Myer Holdings has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.