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Puregold Price Club Inc (PGOLD) fair value: what the stock is really worth

As of Sep 23, 2026: fair value of Puregold Price Club Inc PHP 48.69, price PHP 40.00, upside +21.7%, quality 60 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? Yes
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Consumer Non-Cyclicals · PH · ISIN PHY716171079

PP Thin data Sep 24, 2026

Puregold Price Club Inc

PGOLD · PSE

UndervaluedThe stock appears undervalued with acceptable quality.

Fair value 48.69 PHP · Undervalued (+22%)
!Quality 60/100
!Mixed Growth (revenue 5y +7.2 %/yr)
!Thin margins · 4.8% net margin (FY2024)
Low debt
!Mixed vs. peers (4/10)
!Moderate moat 56/100
!Insider activity 35/100
!Evidence only low, so the estimate is less certain

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

49.00 PHP 20.29 PHP Fair Value 48.69 PHP Mar 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range 20.29 PHP – 49.00 PHP · fair‑value band 32.72 PHP – 63.29 PHP · the 40.00 PHP price screens below the 48.69 PHP fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.

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Stock analysis

Puregold Price Club Inc (PGOLD) currently trades at 40.00 PHP, while our model-based Fair Value estimate is 48.69 PHP, implying the stock looks roughly 17.9% undervalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of 61.76 PHP per share, and 19 of the 26 models we run sit above the 40.00 PHP price.

Bear case: the Asset-Based group reads lowest at 18.00 PHP, and 7 of the 26 models stay below the price. Evidence for this calculation is low.

Scenario range: 32.72 PHP (bear) to 63.29 PHP (bull), the price of 40.00 PHP sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 60/100 (solid quality), in the Consumer Non-Cyclicals sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Puregold Price Club Inc reported revenue of 219B PHP in FY2024 versus 169B PHP in FY2020, a compound +6.8%/yr. Reported net income was 10.4B PHP in FY2024, compounding +6.6%/yr from FY2020.

Key figures

Market cap 144B PHP (≈ $2.3B) · P/E ratio 19.5 · P/S ratio 0.93 · EPS (TTM) 2.56 PHP · Dividend yield 3.7% · Net margin 4.8% · Return on assets (EBIT) 8.9%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 46 out of 100 (medium confidence).

What moves the price

The share trades about 18% below its 52-week high and 16% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Non-Cyclicals peers we cover trades at −33% fair-value upside, at 22%, PGOLD screens cheaper than that median.

Fair Value models

Bear 32.72 PHP Fair Value 48.69 PHP Bull 63.29 PHP
Model Each model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2024 figures (about 12 months old). Earnings retained since then (2.56 PHP per share) are deliberately not added. Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence Evidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF 32.99 PHP 53.54 PHP 85.74 PHP 78
Growth DCF 33.05 PHP 52.55 PHP 82.41 PHP 77
Owner Earnings 28.91 PHP 46.84 PHP 74.94 PHP 75
All 26 models by family
DCF Models
FCF DCF 32.99 PHP 53.54 PHP 85.74 PHP 78
Owner Earnings 28.91 PHP 46.84 PHP 74.94 PHP 75
5Y Revenue Exit 36.50 PHP 61.76 PHP 95.14 PHP 71
5Y EBITDA Exit 43.05 PHP 74.61 PHP 112.93 PHP 73
5Y P/E Exit 40.32 PHP 69.26 PHP 101.03 PHP 69
10Y Revenue Exit 33.70 PHP 56.53 PHP 89.54 PHP 65
10Y EBITDA Exit 39.05 PHP 65.49 PHP 103.44 PHP 67
10Y P/E Exit 37.32 PHP 61.76 PHP 94.14 PHP 62
Earnings-Based
Graham-Dodd 19.74 PHP 76.53 PHP 103.78 PHP 64
Lynch FV 18.76 PHP 26.79 PHP 34.83 PHP 61
PEG = 1.0 18.76 PHP 26.79 PHP 34.83 PHP 57
EPV 32.93 PHP 37.97 PHP 42.33 PHP 74
Dividend Discount
Gordon GGM 13.11 PHP 26.12 PHP 39.55 PHP 67
DDM Multi-Stage 13.11 PHP 22.57 PHP 27.57 PHP 67
Multiples
P/E Multiple 47.90 PHP 63.87 PHP 79.83 PHP 63
P/S Multiple 37.01 PHP 49.35 PHP 61.69 PHP 58
P/B Multiple 37.01 PHP 49.35 PHP 61.69 PHP 55
EV/EBIT 58.30 PHP 77.42 PHP 96.54 PHP 66
EV/EBITDA 53.47 PHP 70.97 PHP 88.48 PHP 67
EV/Revenue 39.61 PHP 56.18 PHP 72.75 PHP 54
Asset-Based
NCAV (Graham) 13.43 PHP 18.00 PHP 26.87 PHP 54
Growth DCF
Growth DCF 33.05 PHP 52.55 PHP 82.41 PHP 77
Rev-Margin DCF 36.50 PHP 61.31 PHP 91.57 PHP 71
Economic Profit
Residual Income 23.84 PHP 26.65 PHP 41.19 PHP 75
ROIC Compounder 34.91 PHP 45.15 PHP 58.58 PHP 72
Growth Earnings
Growth-Adj P/E 34.69 PHP 49.55 PHP 64.42 PHP 67

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Quality Score breakdown

Overall quality 60/100

Of which business quality 59 · Market factors (momentum, volatility) 44

Profitability 49
Margins and returns on capital today
Quality Growth 53
Are margins and returns improving?
Cashflow 51
Earnings quality: real cash, not paper profit
Fin. Strength 62
Balance sheet, leverage, solvency risk
Investment 66
Disciplined investing over empire-building
Low Volatility 57
Calm price path (market factor)
Momentum 39
Price trend over the last 3–12 months (market factor)
52W Momentum 39
Distance to the 52-week high (market factor)
Net Issuance 82
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality Growth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 61/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+10.1%
Revenue growth 3 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.1%
Revenue growth 5 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.2%
Revenue growth 10 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.0%
What shareholders gained per year (last 5 years), in PHP What the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in PHP: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+10.8%
Earnings growth per share plus dividend.
Earnings per share, growth per year+7.1%
Dividend (yield on the price)3.7%
Profit margin 2019 to 2024 Operating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.7% → 7%

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Peer GroupHow this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Food & Drug Retailing” was too small, so the broader sector is used.)Consumer Discretionary · 3921 stocks

Beats the sector median on 4/9 measures
A mixed picture versus its sector peers.
Valuation
Quality Score 60 · Above median
Fair Value upside +22% · Above median
Profitability
Return on assets 0% · Below median
Net margin (TTM) 5% · Above median
Operating margin (TTM) 0% · Below median
Growth and dividend
Revenue growth 0% · Below median
Dividend yield (TTM) 3.7% · Above median
Balance sheet
Debt / equity 0.17× · Above median

Valuation Multiplesvs Consumer Discretionary median · lower = cheaper

P/E (TTM) 19.5× · Pricier than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)62 · sector 37
FUTURE (revenue growth)0 · sector 13
PAST (return on equity)0 · sector 22
HEALTH (low debt)91 · sector 95
DIVIDEND (yield)75 · sector 48

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Food & Drug Retailing stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Gimat Magazacilik Sanayi Ve Ticaret A.S. GMTAS 49.02 TRY 7.24 TRY −85%
Curexo Inc 060280 7,750 KRW 1,013 KRW −87%
FRUIT FRUIT 0.6400 PHP 0.5500 PHP −14%
Seouleaguer Co 043710 2,850 KRW 811.29 KRW −72%
Cosco (India) Limited 530545 ₹189.90 ₹58.22 −69%
FB FB 43.40 PHP 39.12 PHP −10%
JGS JGS 18.94 PHP 26.54 PHP +40%
URC URC 58.95 PHP 40.78 PHP −31%
SMC SMC 61.60 PHP 41.22 PHP −33%
MONDE MONDE 6.16 PHP 0.7500 PHP −88%

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Cite: Fair Value Calculator (2026). "Puregold Price Club Inc Fair Value". https://www.fairvalue-calculator.com/stock/PGOLD

Frequently asked questions

Is Puregold Price Club Inc (PGOLD) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of 48.69 PHP versus a price of 40.00 PHP, about +22% upside (undervalued).
What is the fair value of PGOLD?
Our model-based fair value for Puregold Price Club Inc is 48.69 PHP (as of Sep 24, 2026), built from audited fundamentals. The current price: 40.00 PHP.
What is the quality score of PGOLD?
Puregold Price Club Inc has a Quality Score of 60/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Puregold Price Club Inc (PGOLD)?
Our model-based price target is the fair value of 48.69 PHP (as of Sep 24, 2026) from 26 valuation models. Cautious scenario 32.72 PHP, optimistic scenario 63.29 PHP. It is a calculation from audited fundamentals, not an analyst target.
What is the Puregold Price Club Inc stock forecast for 2026?
Our models put fair value at 48.69 PHP, about +22% upside versus a price of 40.00 PHP (undervalued). Cautious scenario 32.72 PHP, optimistic scenario 63.29 PHP. The calculation is refreshed regularly with new filings.
Does Puregold Price Club Inc pay a dividend?
Puregold Price Club Inc currently shows a dividend yield of about 3.73% relative to its recent price (as of Sep 24, 2026).
What is the intrinsic value of Puregold Price Club Inc (PGOLD)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Puregold Price Club Inc it is 48.69 PHP per share (as of Sep 24, 2026), against a price of 40.00 PHP. It is the blended result of 26 valuation models (cash flow, earnings, asset, dividend).
Is Puregold Price Club Inc stock overvalued or undervalued in 2026?
As of Sep 24, 2026, PGOLD trades below its calculated fair value: price 40.00 PHP, fair value 48.69 PHP, a gap of about +22% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of PGOLD?
No. The price is what the market pays today (40.00 PHP); the fair value is what the company's own numbers justify (48.69 PHP). For Puregold Price Club Inc the two are 8.69 PHP per share apart. That gap is exactly why we show both numbers side by side.
How much is Puregold Price Club Inc worth?
The market values Puregold Price Club Inc at about 144B PHP (market capitalisation, as of Sep 24, 2026). Per share that is 40.00 PHP; our models calculate a fair value of 48.69 PHP per share.
What do the bullish and bearish scenarios say about PGOLD?
Our models span a range for Puregold Price Club Inc: cautious scenario 32.72 PHP, base 48.69 PHP, optimistic 63.29 PHP per share (as of Sep 24, 2026, price 40.00 PHP). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of PGOLD?
Puregold Price Club Inc trades at a price-to-earnings ratio of 19.5 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of 48.69 PHP is built from several models across several years.
How solid is the balance sheet of Puregold Price Club Inc (PGOLD)?
Balance-sheet figures for Puregold Price Club Inc (as of Sep 24, 2026): debt of 0.17 per unit of equity. They feed the Quality Score of 60/100, which measures business quality independently of the share price.
How far is PGOLD from its 52-week high?
Puregold Price Club Inc trades at 40.00 PHP, about 18% below its 52-week high of 49.00 PHP and 16% above the low of 34.61 PHP (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of 48.69 PHP is for.
Which stocks are comparable to Puregold Price Club Inc?
From the same area (Consumer Non-Cyclicals) we also value Gimat Magazacilik Sanayi Ve Ticaret A.S., Curexo Inc, FRUIT, Seouleaguer Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Puregold Price Club Inc stock attractive at the current price?
The data as of Sep 24, 2026: price 40.00 PHP, calculated fair value 48.69 PHP (+22%), Quality Score 60/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of PGOLD calculated?
We run Puregold Price Club Inc through 26 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 48.69 PHP, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1 % above its aggregate fair value. Puregold Price Club Inc currently trades 22 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Puregold Price Club Inc (PGOLD)?
The closing price on Sep 23, 2026 was 40.00 PHP. Our model-based fair value is 48.69 PHP, about +22% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Puregold Price Club Inc right now?
Solid quality (60/100) at a price below fair value, the discount is the argument here, not the business quality. A fairly wide model range (32.72 PHP to 63.29 PHP) leaves room in how you read the outcome. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of Puregold Price Club Inc

How large is the market capitalisation of Puregold Price Club Inc (PGOLD)?
The market capitalisation of Puregold Price Club Inc is 144B PHP (≈ $2.3B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Puregold Price Club Inc (PGOLD)?
The price-to-sales ratio of Puregold Price Club Inc is 0.93 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Puregold Price Club Inc (PGOLD)?
Earnings per share at Puregold Price Club Inc are 2.56 PHP (price ÷ EPS = P/E 19.5). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Puregold Price Club Inc (PGOLD)?
The dividend yield of Puregold Price Club Inc is 3.7% (payout 58.3%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Puregold Price Club Inc (PGOLD)?
The net margin of Puregold Price Club Inc is 4.8% (fiscal year 2024). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the EBIT return on assets of Puregold Price Club Inc (PGOLD)?
On an EBIT basis the return on assets of Puregold Price Club Inc is 8.9% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
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