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Puregold Price Club Inc (PGOLD) fair value: what the stock is really worth

As of Nov 6, 2026: fair value (intrinsic value) of Puregold Price Club Inc stock PHP 62.10, price PHP 39.10, upside +58.8%, quality 60 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

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Consumer Non-Cyclicals PH · ISIN PHY716171079

PP Thin data Nov 7, 2026

Puregold Price Club Inc

PGOLD · PSE
Meets all rules: undervalued, solid quality, uptrend

The stock costs 37% less than our calculation considers fair.

Fair value 62.10 PHP · Strongly undervalued (37%)
Quality 60/100
Low debt
Even on cautious assumptions the value is 7% above the price (41.73 PHP).
Mixed Growth (revenue 5y +7.2 %/yr in PHP)
Thin margins · 4.8% net margin (FY2024)
Mixed vs. peers (5/10)
Narrow moat 44/100
Thin data
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

48.06 PHP 19.90 PHP Fair Value 62.10 PHP Jun 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.

How to read this chart

60‑month range 19.90 PHP – 48.06 PHP · fair‑value band 41.73 PHP – 80.73 PHP · the 39.10 PHP price screens below the 62.10 PHP fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.

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Stock analysis

Puregold Price Club Inc (PGOLD) currently trades at 39.10 PHP, while our model-based Fair Value estimate is 62.10 PHP, implying the stock looks roughly 37% undervalued today.

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Valuation

Bull case: the Multiples group reads highest at a median of 65.91 PHP per share, and 15 of the 26 models we run sit above the 39.10 PHP price.

Bear case: the Asset-Based group reads lowest at 14.00 PHP, and 11 of the 26 models stay below the price. Data coverage for this calculation is low.

Scenario range: 41.73 PHP (bear) to 80.73 PHP (bull), the price of 39.10 PHP sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 60/100 (solid quality), in the Consumer Non-Cyclicals sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Puregold Price Club Inc reported revenue of 219B PHP in FY2024 versus 169B PHP in FY2020, a compound +6.8%/yr. Reported net income was 10.4B PHP in FY2024, compounding +6.6%/yr from FY2020.

Key figures

Market cap 144B PHP (≈ $2.3B) Mid · P/E ratio 19.5 · P/S ratio 0.93 · EPS (TTM) 2.56 PHP · Dividend yield 3.7% · Net margin 4.8% · Return on assets (EBIT) 8.9% (5-year average).

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 44 out of 100 (medium confidence).

What moves the price

The share trades about 19% below its 52-week high and 15% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Non-Cyclicals peers we cover trades at −26% fair-value upside, at 59%, PGOLD screens cheaper than that median.

Fair Value models

Bear 41.73 PHP Fair Value 62.10 PHP Bull 80.73 PHP
Price 39.10 PHP · Upside +58.8%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2024 figures (about 12 months old). Earnings retained since then (2.56 PHP per share) are deliberately not added. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
FCF DCF 25.96 PHP 38.68 PHP 56.10 PHP 80
Growth DCF 25.78 PHP 37.27 PHP 52.16 PHP 78
Owner Earnings 13.01 PHP 19.15 PHP 27.56 PHP 76
All 26 models by family
DCF Models
FCF DCF 25.96 PHP 38.68 PHP 56.10 PHP 80
Owner Earnings 13.01 PHP 19.15 PHP 27.56 PHP 76
5Y Revenue Exit 32.55 PHP 54.65 PHP 83.81 PHP 71
5Y EBITDA Exit 38.28 PHP 65.89 PHP 99.36 PHP 74
5Y P/E Exit 35.90 PHP 61.21 PHP 88.96 PHP 69
10Y Revenue Exit 28.41 PHP 46.47 PHP 72.44 PHP 65
10Y EBITDA Exit 32.61 PHP 53.49 PHP 83.30 PHP 67
10Y P/E Exit 31.26 PHP 50.57 PHP 76.04 PHP 63
Earnings-Based
Graham-Dodd 19.30 PHP 74.80 PHP 101.44 PHP 64
Lynch FV 18.33 PHP 26.19 PHP 34.05 PHP 61
PEG = 1.0 18.33 PHP 26.19 PHP 34.05 PHP 57
EPV 26.47 PHP 29.68 PHP 32.30 PHP 74
Dividend Discount
Gordon GGM 10.55 PHP 18.10 PHP 23.94 PHP 68
DDM Multi-Stage 10.55 PHP 16.97 PHP 19.44 PHP 67
Multiples
P/E Multiple 46.82 PHP 62.43 PHP 78.04 PHP 63
P/S Multiple 36.18 PHP 48.24 PHP 60.30 PHP 58
P/B Multiple 62.67 PHP 83.55 PHP 104.44 PHP 55
EV/EBIT 56.99 PHP 75.68 PHP 94.37 PHP 66
EV/EBITDA 52.26 PHP 69.38 PHP 86.49 PHP 67
EV/Revenue 38.72 PHP 54.92 PHP 71.11 PHP 54
Asset-Based
NCAV (Graham) 10.44 PHP 14.00 PHP 20.89 PHP 54
Growth DCF
Growth DCF 25.78 PHP 37.27 PHP 52.16 PHP 78
Rev-Margin DCF 32.55 PHP 54.27 PHP 80.75 PHP 71
Economic Profit
Residual Income 21.67 PHP 23.61 PHP 27.17 PHP 76
ROIC Compounder 26.54 PHP 31.69 PHP 37.95 PHP 72
Growth Earnings
Growth-Adj P/E 33.91 PHP 48.44 PHP 62.97 PHP 67

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Quality Score breakdown

Overall quality 60/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 49
How much profit the company makes from its sales and capital
Quality Growth 53
Are margins and returns getting better?
Cashflow 51
Do the profits arrive as real cash?
Financial strength 62
Debt, balance sheet and risk of trouble
Investment 66
Does it invest with discipline instead of growing at any price?
Low Volatility 65
How calm the share price moves, does not count
Price momentum 41
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 41
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 61/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+10.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.2%
Revenue growth 10 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.0%
What shareholders gained per year (last 5 years), in PHP ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in PHP: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+12.7%
Earnings growth per share plus dividend.
Earnings per share, growth per year+9.0%
Dividend (yield on the price)3.7%
Profit margin 2019 to 2024 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.7% → 7%

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Peer GroupⓘHow this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Food & Drug Retailing” was too small, so the broader sector is used.)Consumer Discretionary · 3518 stocks

Beats the sector median on 5/9 measures
A mixed picture versus its sector peers.
Valuation
Quality Score 60 · Above median
Fair Value upside +58.8% · Top 25%
Profitability
Return on assets 5.6% · Above median
Net margin (12 months) 4.8% · Above median
Operating margin (12 months) 0.0% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) 0.0% · Below median
Dividend yield (12 months) 3.7% · Above median
Balance sheet
Debt / equity 0.17× · Above median

Valuation Multiplesvs Consumer Discretionary median · lower = cheaper

P/E (12 months) 19.5× · Pricier than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)100 · sector 40
FUTURE (revenue growth)0 · sector 24
PAST (return on equity)0 · sector 25
HEALTH (low debt)91 · sector 95
DIVIDEND (yield)75 · sector 48

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Food & Drug Retailing stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
KEEPR KEEPR 1.83 PHP 4.24 PHP +132% vs PGOLD
CNPF CNPF 28.50 PHP 30.23 PHP +6% vs PGOLD
JGS JGS 17.30 PHP 18.03 PHP +4% vs PGOLD
FRUIT FRUIT 0.6700 PHP 0.6500 PHP −3% vs PGOLD
FB FB 47.50 PHP 34.97 PHP −26% vs PGOLD
URC URC 61.65 PHP 41.28 PHP −33% vs PGOLD
Cosco (India) Limited 530545 ₹185.10 ₹58.22 −69% vs PGOLD
MONDE MONDE 6.40 PHP 1.25 PHP −80% vs PGOLD
Gimat Magazacilik Sanayi Ve Ticaret A.S. GMTAS 47.42 TRY 7.88 TRY −83% vs PGOLD
Curexo Inc 060280 6,570 KRW 846.16 KRW −87% vs PGOLD

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Puregold Price Club Inc: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Puregold Price Club Inc Fair Value". https://www.fairvalue-calculator.com/stock/PGOLD

Frequently asked questions

Is Puregold Price Club Inc (PGOLD) overvalued or undervalued?
As of Nov 7, 2026, our model estimates a fair value of 62.10 PHP versus a price of 39.10 PHP, about +59% upside (undervalued).
What is the fair value of PGOLD?
Our model-based fair value for Puregold Price Club Inc is 62.10 PHP (as of Nov 7, 2026), built from audited fundamentals. The current price: 39.10 PHP.
What is the quality score of PGOLD?
Puregold Price Club Inc has a Quality Score of 60/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Puregold Price Club Inc (PGOLD)?
Our model-based price target is the fair value of 62.10 PHP (as of Nov 7, 2026) from 26 valuation models. Cautious scenario 41.73 PHP, optimistic scenario 80.73 PHP. It is a calculation from audited fundamentals, not an analyst target.
What is the Puregold Price Club Inc stock forecast for 2026?
Our models put fair value at 62.10 PHP, about +59% upside versus a price of 39.10 PHP (undervalued). Cautious scenario 41.73 PHP, optimistic scenario 80.73 PHP. The calculation is refreshed regularly with new filings.
Does Puregold Price Club Inc pay a dividend?
Puregold Price Club Inc currently shows a dividend yield of 3.73% relative to its recent price (as of Nov 7, 2026).
How much is the dividend of Puregold Price Club Inc (PGOLD)?
Puregold Price Club Inc has a dividend yield of 3.7%.
What is the intrinsic value of Puregold Price Club Inc (PGOLD)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Puregold Price Club Inc it is 62.10 PHP per share (as of Nov 7, 2026), against a price of 39.10 PHP. It is the blended result of 26 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Puregold Price Club Inc stock overvalued or undervalued in 2026?
As of Nov 7, 2026, PGOLD trades below its calculated fair value: price 39.10 PHP, fair value 62.10 PHP, a gap of about +59% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of PGOLD?
No. The price is what the market pays today (39.10 PHP); the fair value is what the company's own numbers justify (62.10 PHP). For Puregold Price Club Inc the two are 23.00 PHP per share apart. That gap is exactly why we show both numbers side by side.
How much is Puregold Price Club Inc worth?
The market values Puregold Price Club Inc at about 144B PHP (market capitalisation, as of Nov 7, 2026). Per share that is 39.10 PHP; our models calculate a fair value of 62.10 PHP per share.
What do the bullish and bearish scenarios say about PGOLD?
Our models span a range for Puregold Price Club Inc: cautious scenario 41.73 PHP, base 62.10 PHP, optimistic 80.73 PHP per share (as of Nov 7, 2026, price 39.10 PHP). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of PGOLD?
Puregold Price Club Inc trades at a price-to-earnings ratio of 19.5 (as of Nov 7, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of 62.10 PHP is built from several models across several years. Median P/E at fiscal year-end, 9 fiscal years (2016 to 2024), reported earnings: 14.6.
How solid is the balance sheet of Puregold Price Club Inc (PGOLD)?
Balance-sheet figures for Puregold Price Club Inc (as of Nov 7, 2026): debt of 0.17 per unit of equity. They feed the Quality Score of 60/100, which measures business quality independently of the share price.
How far is PGOLD from its 52-week high?
Puregold Price Club Inc trades at 39.10 PHP, about 19% below its 52-week high of 48.06 PHP and 15% above the low of 33.94 PHP (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of 62.10 PHP is for.
Which stocks are comparable to Puregold Price Club Inc?
From the same area (Consumer Non-Cyclicals) we also value Gimat Magazacilik Sanayi Ve Ticaret A.S., KEEPR, Curexo Inc, FRUIT, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Puregold Price Club Inc stock attractive at the current price?
The data as of Nov 7, 2026: price 39.10 PHP, calculated fair value 62.10 PHP (+59%), Quality Score 60/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of PGOLD calculated?
We run Puregold Price Club Inc through 26 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of 62.10 PHP builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0% above its aggregate fair value. Puregold Price Club Inc currently trades 37% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Puregold Price Club Inc (PGOLD)?
The closing price on Nov 6, 2026 was 39.10 PHP. Our model-based fair value is 62.10 PHP, about +59% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Puregold Price Club Inc right now?
The price is below even our cautious bear case (41.73 PHP). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid quality (60/100) at a price below fair value, the discount is the argument here, not the business quality. A fairly wide model range (41.73 PHP to 80.73 PHP) leaves room in how you read the outcome.

Key figures of Puregold Price Club Inc

How large is the market capitalisation of Puregold Price Club Inc (PGOLD)?
The market capitalisation of Puregold Price Club Inc is 144B PHP (≈ $2.3B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Puregold Price Club Inc (PGOLD)?
The price-to-sales ratio of Puregold Price Club Inc is 0.93 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Puregold Price Club Inc (PGOLD)?
Earnings per share at Puregold Price Club Inc are 2.56 PHP (price ÷ EPS = P/E 19.5). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Puregold Price Club Inc (PGOLD)?
The dividend yield of Puregold Price Club Inc is 3.7% (payout 57.0%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Puregold Price Club Inc (PGOLD)?
The net margin of Puregold Price Club Inc is 4.8% (fiscal year 2024). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the EBIT return on assets of Puregold Price Club Inc (PGOLD)?
On an EBIT basis the return on assets of Puregold Price Club Inc is 8.9% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
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