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Viva Wine Group (VIVA) Fair Value & Analysis

Consumer Defensive · SE · Market cap 2.6B SEK

Pricekr 28.50
Fair Valuekr 46.57
Upside+63.4%
Quality90/100
Evidence: High Range kr 31.34 – kr 60.62

Fair value as of: Jun 24, 2026

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Analysis

Viva Wine Group (VIVA) currently trades at kr 28.50, while our model-based Fair Value estimate is kr 46.57 — implying the stock looks roughly 63.4% undervalued today. We read business quality at 90/100 (high quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

About the company

Viva Wine Group AB develops, markets, imports, and sells wines. The company operates through B2B and B2C segments. It Vicampo, Weinfürst, and Wine in Black. The company also operates e-commerce platforms that sell wine directly to consumers. It serves consumers, wholesalers, hotels, and restaurants. It operates in Sweden, Finland, Norway, Germany, the Czech Republic, Switzerland, Austria, France, the Netherlands, Italy, Slovakia, Hungary, Romania, and Bulgaria, and internationally. The company was founded in 1982 and is headquartered in Stockholm, Sweden

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Frequently asked questions

Is Viva Wine Group (VIVA) undervalued?
As of Jun 24, 2026, our model estimates a fair value of kr 46.57 versus a price of kr 28.50 — about +63% (undervalued). Model-based estimate, not financial advice.
What is the fair value of VIVA?
Our 21-model fair value for Viva Wine Group is kr 46.57 (as of Jun 24, 2026), built from audited fundamentals. The current price is kr 28.50.
What is the quality score of VIVA?
Viva Wine Group has a Quality Score of 90/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.