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Westpay AB (WPAY) Fair Value & Analysis

Technology · SE · Market cap 103M SEK

WA Westpay AB WPAY · ST
Pricekr 0.9480
Fair Valuekr 0.4930
Upside-48.0%
Quality44/100
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Mixed Growth
Thin margins · 4.2% net margin
Moderate debt · generates free cash flow
Mixed vs. peers (7/13)
Moderate moat 49/100
Evidence: High Range kr 0.3315 – kr 0.6630 Share as image

Fair value as of: Jul 20, 2026

From 22 valuation models · updated 21 days ago

Share price −20.7% over the past month.

Below-average quality, and screening another 48% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case (kr 0.6630). The favourable scenario is already priced in.
  • Weak quality (44/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • A fairly wide model range (kr 0.3315 to kr 0.6630) leaves room in how you read the outcome.
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Price vs Fair Value (5 years)

kr 3.50 kr 0.4020 Fair Value kr 0.4930 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 20, 2026.

How to read this chart

60‑month range kr 0.4020 – kr 3.50 · fair‑value band kr 0.3315 – kr 0.6630 · the kr 0.9480 price screens above the kr 0.4930 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 20, 2026.

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Analysis

Westpay AB (WPAY) currently trades at kr 0.9480, while our model-based Fair Value estimate is kr 0.4930, implying the stock looks roughly 48.0% overvalued today. The Quality Score stands at 44/100 (below-average quality), in the Technology sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Westpay AB generated revenue of 84.6M SEK at a net margin of 4.2%. Revenue grew 1.7% year over year. It earns a return on equity of 23.8%. Net debt stands at 13.8M SEK. Fundamentals as of Jul 20, 2026

Our scenario range runs from kr 0.3315 (bear case) to kr 0.6630 (bull case); at kr 0.9480, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 61% below its 52-week high and 26% above its 52-week low, currently below its 200-day average. For context, the median of 10 Technology peers we cover trades at -50% fair-value upside, at -48%, WPAY screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF kr 0.3400 kr 0.4500 kr 0.5800 80
Rev-Margin DCF kr 0.2200 kr 0.3400 kr 0.4800 74
ROIC Compounder kr 0.0600 kr 0.0800 kr 0.1000 72
All 22 models by family
DCF Models
FCF DCF kr 0.3300 kr 0.4500 kr 0.6000 38
Owner Earnings kr 0.6100 kr 0.8100 kr 1.05 31
5Y Revenue Exit kr 0.2200 kr 0.3300 kr 0.4700 39
5Y EBITDA Exit kr 0.6500 kr 1.08 kr 1.57 41
5Y P/E Exit kr 0.3700 kr 0.6000 kr 0.8300 38
10Y Revenue Exit kr 0.2600 kr 0.3600 kr 0.4700 36
10Y EBITDA Exit kr 0.5000 kr 0.7900 kr 1.13 37
10Y P/E Exit kr 0.3500 kr 0.5200 kr 0.6900 35
Earnings-Based
Graham-Dodd kr 0.2800 kr 0.5600 kr 0.7100 54
EPV kr 0.0600 kr 0.0800 kr 0.1000 59
Multiples
P/E Multiple kr 0.6200 kr 0.8300 kr 1.03 63
P/S Multiple kr 0.5300 kr 0.7000 kr 0.8800 58
P/B Multiple kr 0.4700 kr 0.6200 kr 0.7800 55
EV/EBIT kr 0.2600 kr 0.3900 kr 0.5200 53
EV/EBITDA kr 1.08 kr 1.48 kr 1.88 54
EV/Revenue kr 0.1300 kr 0.2500 kr 0.3600 43
Asset-Based
NCAV (Graham) kr 0.1000 kr 0.1400 kr 0.2100 50
Growth DCF
Growth DCF kr 0.3400 kr 0.4500 kr 0.5800 80
Rev-Margin DCF kr 0.2200 kr 0.3400 kr 0.4800 74
Economic Profit
Residual Income kr 0.2100 kr 0.2800 kr 0.7400 61
ROIC Compounder kr 0.0600 kr 0.0800 kr 0.1000 72
Growth Earnings
Growth-Adj P/E kr 0.4500 kr 0.6400 kr 0.8400 68

Widest divergence: Growth Earnings (kr 0.6400) versus Earnings-Based (kr 0.0800). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) 84.6M SEK
Revenue growth (YoY) +1.7%
Net margin 4.2%
Return on equity 23.8%
Free cash flow 6.2M SEK FY2025
P/E ratio 33.8
More key figures
Operating margin 3.6%
EPS (TTM) kr 0.0300
EPS growth (YoY) -84.6%
Net debt 13.8M SEK FY2025

Figures from reported company fundamentals · as of Jul 20, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 44/100

Of which business quality 44 · Market factors (momentum, volatility) 21

Profitability 52
Margins and returns on capital today
Quality Growth 66
Are margins and returns improving?
Cashflow 60
Earnings quality: real cash, not paper profit
Fin. Strength 25
Balance sheet, leverage, solvency risk
Investment 61
Disciplined investing over empire-building
Low Volatility 54
Calm price path (market factor)
Momentum 13
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 0
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Westpay AB, a full-service fintech and payment solution provider that offers solutions for payments and amplifies in Sweden and internationally.

Full company description

Westpay AB, a full-service fintech and payment solution provider that offers solutions for payments and amplifies in Sweden and internationally. The company offers payment application as service, a method of enabling to run own android app directly on payment terminals; payment terminals which includes carbon C20, carbon C10, carbon C150, and carbon C100+, as well as carbon accessories that are designed for multiple payment methods, non- payment applications, and improved user experience; and SoftPoS, a contactless tap to pay solution that enables merchants to accept card payments on any NFC enabled android device. It provides its solutions to in stores, e-commerce, and integrated commerce sector. Westpay AB was incorporated in 1988 and is headquartered in Upplands Väsby, Sweden.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Westpay AB reported revenue of kr 74.0M in FY2025 versus kr 53.7M in FY2021, a compound +8.3%/yr. Reported net income was kr 4.2M in FY2025.

Growth Quality 71/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
74.0M SEK
Latest YoY
+9.4%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+1.6%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+7.0%
Avg. growth/yr (18Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+0.5%
Revenue +8.3%/yr
FY21 kr 53.7M
FY22 kr 70.4M
FY23 kr 61.1M
FY24 kr 67.6M
FY25 kr 74.0M
Net income
FY21 −kr 17.1M
FY22 −kr 8.8M
FY23 −kr 27.6M
FY24 −kr 6.2M
FY25 kr 4.2M

WPAY screens 48% overvalued. Compare with Microsoft Corporation →

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Cite: Fair Value Calculator (2026). "Westpay AB Fair Value". https://www.fairvalue-calculator.com/stock/WPAY

Peer Group

Software - Infrastructure · 370 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 44 · Below median
Fair Value upside −48% · Below median
Return on equity (TTM) 24% · Top 25%
Return on assets 7% · Top 25%
Net margin (TTM) 4% · Above median
Operating margin (TTM) 4% · Above median
Revenue growth 2% · Below median
Debt / equity 0.65× · Higher than 75% of peers

Valuation Multiples vs Software - Infrastructure median · lower = cheaper

P/E (TTM) 33.8× · Pricier than median
P/B 4.90× · Pricier than 75% of peers
P/S (TTM) 1.22× · Cheaper than median
P/FCF 1.8× · Cheaper than median
EV/EBITDA 10.8× · Cheaper than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 0
FUTURE 9 · sector 46
PAST 95 · sector 15
HEALTH 68 · sector 98
DIVIDEND 0 · sector 28

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Software - Infrastructure stocks, each showing price versus our Fair Value estimate (as of Jul 20, 2026).

Stock Price Fair Value vs Fair Value
Microsoft Corporation MSFT $384.00 $274.17 -29%
Oracle Corporation ORAC C$9.08 C$2.94 -68%
Fortinet, Inc FTNT $160.78 $44.96 -72%
Synopsys, Inc 1SNPS €354.50 €93.61 -74%
Block, Inc XYZ A$114.53 A$70.69 -38%
CoreWeave, Inc CRWV $79.94 $44.89 -44%
Range Intelligent Computing Technology Group 300442 ¥71.60 ¥34.00 -53%
Oracle Financial Services Software Limited OFSS ₹11,651 ₹5,821 -50%
360 Security Technology Inc 601360 ¥9.64 ¥5.05 -48%
One97 Communications Limited PAYTM ₹1,342 ₹181.50 -86%

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Frequently asked questions

Is Westpay AB (WPAY) overvalued or undervalued?
As of Jul 20, 2026, our model estimates a fair value of kr 0.4930 versus a price of kr 0.9480, about −48% (overvalued).
What is the fair value of WPAY?
Our model-based fair value for Westpay AB is kr 0.4930 (as of Jul 20, 2026), built from audited fundamentals. The current price is kr 0.9480.
What is the quality score of WPAY?
Westpay AB has a Quality Score of 44/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Westpay AB (WPAY)?
Westpay AB reported trailing-twelve-month revenue of about 84.6M SEK (latest available figure, as of Jul 20, 2026).
What is the net profit margin of WPAY?
The net profit margin of Westpay AB is about 4.2%, meaning it keeps roughly 4.2% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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