Peloton Interactive Inc (PTON) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Peloton Interactive Inc stock $4.98, price $5.61, that is 11.2% below the price, quality 52 out of 100. Rating: overvalued. Calculated from audited financials with 21 of our 26 valuation models and 37 quality factors, updated daily.
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Peloton Interactive Inc
PTON · USOur calculation puts a fair price 11% below what the stock costs today.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range $2.88 – $116.58 · fair‑value band $3.18 – $6.87 · the $5.61 price screens above the $4.98 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. As of Nov 8, 2026.
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Company profile
Peloton Interactive, Inc. provides fitness and wellness products and services in North America and internationally.
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The company offers connected fitness products, such as the Peloton Bike, Peloton Bike+, Peloton Tread, Peloton Tread+, and Peloton Row. It also provides all-access, rental, and Peloton App memberships. In addition, the company leases Peloton Bike+ products.
The company sells its products through e-commerce and inside sales, retail showrooms, and third-party retailers. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.
Stock analysis
Peloton Interactive Inc (PTON) currently trades at $5.61, while our model-based Fair Value estimate is $4.98, 11% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $8.78 per share, and 8 of the 21 models we run sit above the $5.61 price.
Bear case: the Economic Profit group reads lowest at $0.6200, and 13 of the 21 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $3.18 (bear) to $6.87 (bull), the price of $5.61 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 52/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Peloton Interactive Inc reported revenue of $2.4B in FY2026 versus $3.6B in FY2022, a compound −9.1%/yr. Reported net income was $63.2M in FY2026.
Key figures
Market cap $2.9B Mid · P/E ratio 18.7 · P/S ratio 1.19 · EPS (TTM) $0.3000 · Net margin 5.9% · Return on equity −847% · Return on assets (EBIT) −25.6% (5-year average) · Operating margin 20.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 46 out of 100 (low confidence).
What moves the price
The share trades about 27% below its 52-week high and 51% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 10% fair-value upside, at −11%, PTON screens richer than that median.
Fair Value models
All 21 models by family
The fair value above starts from this blend and is adjusted for dilution from new shares.
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, 4 officers or directors sold shares worth $2.1M and none bought.
- SaleSaqib BaigChief Accounting Officer14× since Nov 17, 2025: 217,693 shares, avg. $5.70$1.2MOct 20, 2026
- SaleCharles Peter KirolChief Operating Officer8× since Nov 17, 2025: 95,797 shares, avg. $5.67$542,900Oct 15, 2026
- SaleDion C. SandersChief Commercial Officer6× since Nov 17, 2025: 695,204 shares, avg. $5.53$3.8MAug 19, 2026
- SaleKaren BooneDirector2× since Nov 12, 2025: 50,000 shares, avg. $6.39$319,500Aug 17, 202610b5-1 plan
- SaleNick Caldwell V.Chief Product Officer5× since Nov 17, 2025: 326,978 shares, avg. $6.05$2.0MMar 16, 2026
- SaleElizabeth F CoddingtonChief Financial Officer4× since Nov 17, 2025: 519,666 shares, avg. $5.63$2.9MMar 16, 202610b5-1 plan
- SaleJennifer Cunningham CotterChief Content Officer4× since Nov 17, 2025: 559,856 shares, avg. $5.62$3.1MFeb 20, 2026
- SalePeter C SternPresident and CEO, Director3× since Nov 17, 2025: 187,322 shares, avg. $5.93$1.1MFeb 17, 2026
Plus 25 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
Growth Forecast
PTON screens overvalued: fair value 11% below the price. Compare with Pop Mart International Group →
Recent news
- Peloton Interactive Inc (PTON) (Q1 2027) Earnings Call Highlights: Margin Expansion and Debt ...
- Wall Street Analysts See a 40.81% Upside in Peloton (PTON): Can the Stock Really Move This High?
- Is Peloton Interactive (PTON) Undervalued As Earnings Beat And Guidance Improve?
- Peloton (PTON) Surpasses Q1 Earnings and Revenue Estimates
Compare Peloton Interactive Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Leisure · 169 stocks
Valuation Multiplesvs Leisure median · lower = cheaper
Strength profile in five axes (Snowflake)
PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Fair value gap by industry
- Return on assets by industry
- Stock screener with 62 metrics
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Leisure stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Li Ning Company 2331 | HK$15.48 | HK$29.34 | +90% | vs PTON |
| Ninebot Limited 689009 | ¥34.77 | ¥52.88 | +52% | vs PTON |
| Pop Mart International Group 9992 | HK$141.90 | HK$207.44 | +46% | vs PTON |
| Mattel, Inc MAT | $15.35 | $22.25 | +45% | vs PTON |
| Planet Fitness, Inc PLNT | $60.31 | $66.34 | +10% | vs PTON |
| Fluidra, S.A FDR | €19.32 | €21.25 | +10% | vs PTON |
| Amer Sports, Inc AS | $31.47 | $19.17 | −39% | vs PTON |
| Acushnet Holdings GOLF | $80.74 | $44.21 | −45% | vs PTON |
| Life Time Group LTH | $47.12 | $16.00 | −66% | vs PTON |
| Hasbro, Inc HAS | $118.91 | $32.71 | −72% | vs PTON |
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Key figures of Peloton Interactive Inc
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