Itthirit Nice Corp. PCL (ITTHI) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Itthirit Nice Corp. PCL stock THB 2.37, price THB 1.12, upside +111.6%, quality 57 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.
How to read this chart
44‑month range 1.07 THB – 3.05 THB · fair‑value band 1.82 THB – 2.87 THB · the 1.12 THB price screens below the 2.37 THB fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 4, 2026.
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Itthirit Nice Corporation Public Company Limited engages in the trading and installation of household electrical and electronic appliances in Thailand. The company operates in three segments: Property Development; Government; and Retail and Wholesale.
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It offers lighting fixtures and electrical equipment under the Lighttrio brand name; smart home devices under the Lighttrio Smart brand name; and renewable energy and solar cell equipment under the Lighttrio Solar brand name.
The company also provides Internet of Things devices; and alcohol-based disinfectant products. In addition, it engages in the leasing and selling of electric trucks. The company was incorporated in 1999 and is headquartered in Samut Sakhon, Thailand.
Stock analysis
Itthirit Nice Corp. PCL (ITTHI) currently trades at 1.12 THB, while our model-based Fair Value estimate is 2.37 THB, implying the stock looks roughly 53% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of 3.41 THB per share, and 25 of the 26 models we run sit above the 1.12 THB price.
Bear case: the Asset-Based group reads lowest at 1.05 THB, and 1 of the 26 models stay below the price. Data coverage for this calculation is low.
Scenario range: 1.82 THB (bear) to 2.87 THB (bull), the price of 1.12 THB sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 57/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Itthirit Nice Corp. PCL reported revenue of 693M THB in FY2025 versus 216M THB in FY2021, a compound +33.8%/yr. Reported net income was 28.2M THB in FY2025, compounding +17.0%/yr from FY2021.
Key figures
Market cap 303M THB (≈ $9.0M) Micro · P/E ratio 18.7 · P/S ratio 0.51 · EPS (TTM) 0.0600 THB · Dividend yield 8.9% · Net margin 3.0% · Return on equity 4.8% · Return on assets (EBIT) 9.2% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 35 out of 100 (low confidence).
What moves the price
The share trades about 22% below its 52-week high and 2% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −24% fair-value upside, at 112%, ITTHI screens cheaper than that median.
Fair Value models
Bear1.82 THBFair Value 2.37 THBBull2.87 THB
Price 1.12 THB · Upside +111.6%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.76/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+6.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+45.1%
’21
’22
’23
’24
’25
What shareholders gained per year (last 5 years), in THB ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in THB: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+22.3%
Earnings growth per share plus dividend.
Earnings per share, growth per year+13.4%
Dividend (yield on the price)8.9%
Profit margin 2021 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.9% → 5%
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−2.7%
The company could shrink this much every year for the next five years and today's price would still be justified.
What forecasts expect
n/a
No analyst forecast available.
After inflation (Thailand: IMF forecast 1.2% a year to 2030, 1.1% from 2016 to 2025) that is about −3.8% a year for the price.
Compare Itthirit Nice Corp. PCL with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Furnishings, Fixtures & Appliances · 297 stocks
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Is Itthirit Nice Corp. PCL (ITTHI) overvalued or undervalued?
As of Nov 4, 2026, our model estimates a fair value of 2.37 THB versus a price of 1.12 THB, about +112% upside (undervalued).
What is the fair value of ITTHI?
Our model-based fair value for Itthirit Nice Corp. PCL is 2.37 THB (as of Nov 4, 2026), built from audited fundamentals. The current price: 1.12 THB.
What is the quality score of ITTHI?
Itthirit Nice Corp. PCL has a Quality Score of 57/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Itthirit Nice Corp. PCL (ITTHI)?
Our model-based price target is the fair value of 2.37 THB (as of Nov 4, 2026) from 26 valuation models. Cautious scenario 1.82 THB, optimistic scenario 2.87 THB. It is a calculation from audited fundamentals, not an analyst target.
What is the Itthirit Nice Corp. PCL stock forecast for 2026?
Our models put fair value at 2.37 THB, about +112% upside versus a price of 1.12 THB (undervalued). Cautious scenario 1.82 THB, optimistic scenario 2.87 THB. The calculation is refreshed regularly with new filings.
What is the revenue of Itthirit Nice Corp. PCL (ITTHI)?
Itthirit Nice Corp. PCL reported trailing-twelve-month revenue of about 595M THB (latest available figure, as of Nov 4, 2026).
Does Itthirit Nice Corp. PCL pay a dividend?
Itthirit Nice Corp. PCL currently shows a dividend yield of 8.93% relative to its recent price (as of Nov 4, 2026).
How much is the dividend of Itthirit Nice Corp. PCL (ITTHI) and when is the ex-dividend date?
Itthirit Nice Corp. PCL pays a dividend of 0.1 THB per share a year, a dividend yield of 8.9%. The last ex-dividend date was Mar 9, 2026. The payout ratio is 167% of earnings. Free cash flow covers the dividend 0.44 times. Our assessment: Pays more than it earns. The company pays out more in dividends than it earns, and free cash flow clearly does not cover the dividend either. It may need to be cut unless profits recover.
What growth is priced into Itthirit Nice Corp. PCL (ITTHI)?
For today's price to be fair in a discounted-cash-flow model, Itthirit Nice Corp. PCL would have to grow free cash flow by -2.7 % per year for five years (discount rate 10.1 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 4 years revenue grew +33.8 % per year. As of Nov 4, 2026.
What discount rate (WACC) does the fair value of ITTHI use?
Our models discount Itthirit Nice Corp. PCL at 10.1 %: a base by market capitalisation (nano), damped by beta 0.10, country premium for Thailand. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Itthirit Nice Corp. PCL that is -2.7 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (10.1 %) and the same formula as our fair value.
How much growth has Itthirit Nice Corp. PCL (ITTHI) delivered so far?
Over the past 4 years revenue at Itthirit Nice Corp. PCL grew +33.8 % a year. The price currently implies free-cash-flow growth of -2.7 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Itthirit Nice Corp. PCL (ITTHI) growing?
The median revenue growth in the sector is +4.7 % a year. That is the yardstick for the growth priced into Itthirit Nice Corp. PCL (-2.7 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Itthirit Nice Corp. PCL (ITTHI)?
The free-cash-flow yield on the price is 3.90 %: that much free cash flow Itthirit Nice Corp. PCL produces per unit of market value. When it exceeds the discount rate of our models (10.1 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Itthirit Nice Corp. PCL (ITTHI)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Itthirit Nice Corp. PCL it is 2.37 THB per share (as of Nov 4, 2026), against a price of 1.12 THB. It is the blended result of 26 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Itthirit Nice Corp. PCL stock overvalued or undervalued in 2026?
As of Nov 4, 2026, ITTHI trades below its calculated fair value: price 1.12 THB, fair value 2.37 THB, a gap of about +112% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ITTHI?
No. The price is what the market pays today (1.12 THB); the fair value is what the company's own numbers justify (2.37 THB). For Itthirit Nice Corp. PCL the two are 1.25 THB per share apart. That gap is exactly why we show both numbers side by side.
How much is Itthirit Nice Corp. PCL worth?
The market values Itthirit Nice Corp. PCL at about 303M THB (market capitalisation, as of Nov 4, 2026). Per share that is 1.12 THB; our models calculate a fair value of 2.37 THB per share.
What do the bullish and bearish scenarios say about ITTHI?
Our models span a range for Itthirit Nice Corp. PCL: cautious scenario 1.82 THB, base 2.37 THB, optimistic 2.87 THB per share (as of Nov 4, 2026, price 1.12 THB). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ITTHI?
Itthirit Nice Corp. PCL trades at a price-to-earnings ratio of 18.7 (as of Nov 4, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of 2.37 THB is built from several models across several years. Other multiples: P/B 0.8, P/S 0.5, EV/EBITDA 5.3.
How solid is the balance sheet of Itthirit Nice Corp. PCL (ITTHI)?
Balance-sheet figures for Itthirit Nice Corp. PCL (as of Nov 4, 2026): return on equity 4.8%, debt of 0.02 per unit of equity. They feed the Quality Score of 57/100, which measures business quality independently of the share price.
How far is ITTHI from its 52-week high?
Itthirit Nice Corp. PCL trades at 1.12 THB, about 22% below its 52-week high of 1.43 THB and 2% above the low of 1.10 THB (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of 2.37 THB is for.
Which stocks are comparable to Itthirit Nice Corp. PCL?
From the same area (Consumer Cyclical) we also value Midea Group, Gree Electric Appliances, Inc, SharkNinja, Inc, Haier Smart Home Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Itthirit Nice Corp. PCL stock attractive at the current price?
The data as of Nov 4, 2026: price 1.12 THB, calculated fair value 2.37 THB (+112%), Quality Score 57/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ITTHI calculated?
We run Itthirit Nice Corp. PCL through 26 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of 2.37 THB builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Itthirit Nice Corp. PCL currently trades 53% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Itthirit Nice Corp. PCL (ITTHI)?
The closing price on Nov 6, 2026 was 1.12 THB. Our model-based fair value is 2.37 THB, about +112% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Itthirit Nice Corp. PCL right now?
The price is below even our cautious bear case (1.82 THB). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid quality (57/100) at a price below fair value, the discount is the argument here, not the business quality.
Key figures of Itthirit Nice Corp. PCL
How large is the market capitalisation of Itthirit Nice Corp. PCL (ITTHI)?
The market capitalisation of Itthirit Nice Corp. PCL is 303M THB (≈ $9.0M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Itthirit Nice Corp. PCL (ITTHI)?
The price-to-sales ratio of Itthirit Nice Corp. PCL is 0.51 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Itthirit Nice Corp. PCL (ITTHI)?
Earnings per share at Itthirit Nice Corp. PCL are 0.0600 THB (price ÷ EPS = P/E 18.7). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Itthirit Nice Corp. PCL (ITTHI)?
The dividend yield of Itthirit Nice Corp. PCL is 8.9% (payout 167%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Itthirit Nice Corp. PCL (ITTHI)?
The net margin of Itthirit Nice Corp. PCL is 3.0% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Itthirit Nice Corp. PCL (ITTHI)?
The return on equity (ROE) of Itthirit Nice Corp. PCL is 4.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Itthirit Nice Corp. PCL (ITTHI)?
On an EBIT basis the return on assets of Itthirit Nice Corp. PCL is 9.2% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Itthirit Nice Corp. PCL (ITTHI)?
The operating margin of Itthirit Nice Corp. PCL is 2.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Itthirit Nice Corp. PCL (ITTHI)?
Revenue at Itthirit Nice Corp. PCL is growing −46.3% versus a year earlier (3y avg +45.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Itthirit Nice Corp. PCL (ITTHI)?
Earnings per share at Itthirit Nice Corp. PCL are growing −78.6% versus a year earlier. How much earnings per share grew versus a year earlier.
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Thin data
Nov 4, 2026