Orthex Oyj (ORTHEX) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Orthex Oyj stock €5.72, price €4.50, upside +27.1%, quality 66 out of 100. Rating: undervalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range €3.40 – €10.41 · fair‑value band €4.28 – €7.34 · the €4.50 price screens below the €5.72 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Orthex Oyj, a houseware company, designs, produces, markets, and sells household products in Nordics, the rest of Europe, and internationally.
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The company offers storage boxes, water-resistant storage, durable storage, colored and decorative storage, inserts and organizers, storage baskets, underbed storage, sorting and recycling, and food storage products; and home and yard products, such as laundry baskets, waste bins, buckets and tubs, bins, mailboxes, bird-feeding, and baby bathroom products.
It also provides kitchen products, including knives and cutting boards, spoons and ladles, turners and tongs, whisks and strainers, non-scratch nylon utensils, graters and cheese slicers, slicers, mashers and presses, bottle and can openers, cutlery trays and drainers, and other utensils, food storage boxes, mixing bowls, measuring tools, baking utensils and pans, cookie cutters, and tableware products.
In addition, the company offers plant care products comprising pots, saucers, window boxes, watering cans, and sprayers. It markets and sells its products under the SmartStore, GastroMax, Orthex, and Kökskungen brands. Orthex Oyj was founded in 1956 and is based in Espoo, Finland.
Stock analysis
Orthex Oyj (ORTHEX) currently trades at €4.50, while our model-based Fair Value estimate is €5.72, implying the stock looks roughly 21% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of €7.15 per share, and 16 of the 24 models we run sit above the €4.50 price.
Bear case: the Asset-Based group reads lowest at €0.6700, and 8 of the 24 models stay below the price. Data coverage for this calculation is high.
Scenario range: €4.28 (bear) to €7.34 (bull), the price of €4.50 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 66/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Orthex Oyj reported revenue of €87.2M in FY2025 versus €88.7M in FY2021, a compound −0.4%/yr. Reported net income was €6.8M in FY2025, compounding +2.9%/yr from FY2021.
Key figures
Market cap €79.9M Micro · P/E ratio 12.9 · P/S ratio 0.88 · EPS (TTM) €0.3500 · Dividend yield 5.1% · Net margin 7.0% · Return on equity 16.5% · Return on assets (EBIT) 10.1% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 56 out of 100 (low confidence).
What moves the price
The share trades about 9% below its 52-week high and 9% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −24% fair-value upside, at 27%, ORTHEX screens cheaper than that median.
Fair Value models
Bear€4.28Fair Value €5.72Bull€7.34
Price €4.50 · Upside +27.1%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (€0.1029 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.63/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
−2.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+1.2%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.8%
Start year 2020 (pandemic)
Revenue growth 7 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.9%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+7.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year+2.0%
Dividend (yield on the price)5.1%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.16% → 11%
Growth Forecast
Price in line with expectations
The price assumes about as much growth as the company has delivered so far and about what analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+2.9%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+5.1%
Yearly sales growth analysts expect, extended to five years.
After inflation (euro area: IMF forecast 2.2% a year to 2030, 2.6% from 2016 to 2025) that is about +0.7% a year for the price and +2.8% for the forecasts.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Furnishings, Fixtures & Appliances · 297 stocks
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Cite: Fair Value Calculator (2026). "Orthex Oyj Fair Value". https://www.fairvalue-calculator.com/stock/ORTHEX
Frequently asked questions
Is Orthex Oyj (ORTHEX) overvalued or undervalued?
As of Nov 8, 2026, our model estimates a fair value of €5.72 versus a price of €4.50, about +27% upside (undervalued).
What is the fair value of ORTHEX?
Our model-based fair value for Orthex Oyj is €5.72 (as of Nov 8, 2026), built from audited fundamentals. The current price: €4.50.
What is the quality score of ORTHEX?
Orthex Oyj has a Quality Score of 66/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Orthex Oyj (ORTHEX)?
Our model-based price target is the fair value of €5.72 (as of Nov 8, 2026) from 24 valuation models. Cautious scenario €4.28, optimistic scenario €7.34. It is a calculation from audited fundamentals, not an analyst target.
What is the Orthex Oyj stock forecast for 2026?
Our models put fair value at €5.72, about +27% upside versus a price of €4.50 (undervalued). Cautious scenario €4.28, optimistic scenario €7.34. The calculation is refreshed regularly with new filings.
What is the revenue of Orthex Oyj (ORTHEX)?
Orthex Oyj reported trailing-twelve-month revenue of about €91.2M (latest available figure, as of Nov 8, 2026).
Does Orthex Oyj pay a dividend?
Orthex Oyj currently shows a dividend yield of 5.11% relative to its recent price (as of Nov 8, 2026).
How much is the dividend of Orthex Oyj (ORTHEX) and when is the ex-dividend date?
Orthex Oyj pays a dividend of €0.23 per share a year, a dividend yield of 5.1%. The last ex-dividend date was Sep 30, 2026. A dividend has been paid every year since at least 2022. The payout ratio is 65.7% of earnings. Free cash flow covers the dividend 2.37 times. Our assessment: Sustainable. Payout and cash coverage both look sustainable.
What growth is priced into Orthex Oyj (ORTHEX)?
For today's price to be fair in a discounted-cash-flow model, Orthex Oyj would have to grow free cash flow by +2.9 % per year for five years (discount rate 14.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +2.8 % per year. As of Nov 8, 2026.
What discount rate (WACC) does the fair value of ORTHEX use?
Our models discount Orthex Oyj at 14.2 %: a base by market capitalisation (micro), damped by beta 1.41, country premium for Finland. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Orthex Oyj that is +2.9 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (14.2 %) and the same formula as our fair value.
How much growth has Orthex Oyj (ORTHEX) delivered so far?
Over the past 5 years revenue at Orthex Oyj grew +2.8 % a year. The price currently implies free-cash-flow growth of +2.9 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Orthex Oyj (ORTHEX) growing?
The median revenue growth in the sector is +4.7 % a year. That is the yardstick for the growth priced into Orthex Oyj (+2.9 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Orthex Oyj (ORTHEX)?
The free-cash-flow yield on the price is 12.11 %: that much free cash flow Orthex Oyj produces per unit of market value. When it exceeds the discount rate of our models (14.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Orthex Oyj (ORTHEX)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Orthex Oyj it is €5.72 per share (as of Nov 8, 2026), against a price of €4.50. It is the blended result of 24 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Orthex Oyj stock overvalued or undervalued in 2026?
As of Nov 8, 2026, ORTHEX trades below its calculated fair value: price €4.50, fair value €5.72, a gap of about +27% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ORTHEX?
No. The price is what the market pays today (€4.50); the fair value is what the company's own numbers justify (€5.72). For Orthex Oyj the two are €1.22 per share apart. That gap is exactly why we show both numbers side by side.
How much is Orthex Oyj worth?
The market values Orthex Oyj at about €79.9M (market capitalisation, as of Nov 8, 2026). Per share that is €4.50; our models calculate a fair value of €5.72 per share.
What do the bullish and bearish scenarios say about ORTHEX?
Our models span a range for Orthex Oyj: cautious scenario €4.28, base €5.72, optimistic €7.34 per share (as of Nov 8, 2026, price €4.50). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ORTHEX?
Orthex Oyj trades at a price-to-earnings ratio of 12.9 (as of Nov 8, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of €5.72 is built from several models across several years. Median P/E at fiscal year-end, 5 fiscal years (2021 to 2025), reported earnings, FY2025 ex one-offs: 14.5. Other multiples: P/B 2.0, P/S 0.9, EV/EBITDA 6.3.
How solid is the balance sheet of Orthex Oyj (ORTHEX)?
Balance-sheet figures for Orthex Oyj (as of Nov 8, 2026): return on equity 16.5%, debt of 0.33 per unit of equity. They feed the Quality Score of 66/100, which measures business quality independently of the share price.
How far is ORTHEX from its 52-week high?
Orthex Oyj trades at €4.50, about 9% below its 52-week high of €4.93 and 9% above the low of €4.12 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of €5.72 is for.
Which stocks are comparable to Orthex Oyj?
From the same area (Consumer Cyclical) we also value Midea Group, Gree Electric Appliances, Inc, SharkNinja, Inc, Haier Smart Home Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Orthex Oyj stock attractive at the current price?
The data as of Nov 8, 2026: price €4.50, calculated fair value €5.72 (+27%), Quality Score 66/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ORTHEX calculated?
We run Orthex Oyj through 24 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of €5.72 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Orthex Oyj currently trades 21% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Orthex Oyj (ORTHEX)?
The closing price on Nov 6, 2026 was €4.50. Our model-based fair value is €5.72, about +27% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Orthex Oyj right now?
Solid quality (66/100) at a price below fair value, the discount is the argument here, not the business quality. The price sits in the lower half of our model range, the side with the larger margin of safety. The data supports the verdict: every model runs on fully documented inputs.
Key figures of Orthex Oyj
How large is the market capitalisation of Orthex Oyj (ORTHEX)?
The market capitalisation of Orthex Oyj is €79.9M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Orthex Oyj (ORTHEX)?
The price-to-sales ratio of Orthex Oyj is 0.88 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Orthex Oyj (ORTHEX)?
Earnings per share at Orthex Oyj are €0.3500 (price ÷ EPS = P/E 12.9). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Orthex Oyj (ORTHEX)?
The dividend yield of Orthex Oyj is 5.1% (payout 65.7%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Orthex Oyj (ORTHEX)?
The net margin of Orthex Oyj is 7.0% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Orthex Oyj (ORTHEX)?
The return on equity (ROE) of Orthex Oyj is 16.5% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Orthex Oyj (ORTHEX)?
On an EBIT basis the return on assets of Orthex Oyj is 10.1% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Orthex Oyj (ORTHEX)?
The operating margin of Orthex Oyj is 14.2% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Orthex Oyj (ORTHEX)?
Revenue at Orthex Oyj is growing +10.2% versus a year earlier (3y avg +1.2%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Orthex Oyj (ORTHEX)?
Earnings per share at Orthex Oyj are growing +2.5% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Orthex Oyj (ORTHEX) carry?
The net debt of Orthex Oyj is €12.7M (fiscal year 2025, ≈ 1.3 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Broad data
Nov 8, 2026