Shifeng Cultural Development Co (002862) Fair Value & Analysis
Consumer Cyclical · CN · Market cap 2.5B CNY
Fair value as of: Jun 25, 2026
Analysis
Shifeng Cultural Development Co (002862) currently trades at ¥14.16, while our model-based Fair Value estimate is ¥6.76 — implying the stock looks roughly 52.3% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).
About the company
Shifeng Cultural Development Co., Ltd., together with its subsidiaries, engages in the research, development, design, production, and sale of toys in China and Internationally. It offers range of toy products, such as electric remote control, infant, car model, animation game derivative, and smart and other toys. The company also develops online video games. It also exports its products. Shifeng Cultural Development Co., Ltd. was founded in 1992 and is based in Shantou, China.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.