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Europris ASA (0RAI) fair value: what the stock is really worth

As of Oct 2, 2026: fair value of Europris ASA NOK 144, price NOK 80.80, upside +78.2%, quality 62 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? Yes
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Consumer Defensive · GB · Home Norway · ISIN NO0010735343

EA Thin data Sep 24, 2026

Europris ASA

0RAI · LSE

Clearly undervaluedStrong Fair Value upside, but quality is only moderate.

✓Fair value kr 143.96 · Strongly undervalued (+78.2%)
✓Quality 62/100
!Mixed Growth (revenue 3y +14.7 %/yr)
!Thin margins · 5.7% net margin (TTM)
✓Low debt
✓4.6% dividend yield · Well covered
!Moderate moat 63/100
!Evidence only low, so the estimate is less certain
!The models disagree: range kr 107.97 to kr 297.40

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

kr 99.69 kr 37.21 Fair Value kr 143.96 Jun 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range kr 37.21 – kr 99.69 · fair‑value band kr 107.97 – kr 297.40 · the kr 80.80 price screens below the kr 143.96 fair value. Dashed = 300-day average. As of Sep 24, 2026.

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Company profile

Europris ASA operates as a discount variety retailer in Norway.

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Europris ASA operates as a discount variety retailer in Norway. It sells own brand and branded merchandise, including laundry and cleaning, pet food and accessories, storage, confectionery and snacks, home and interior, candles, yarn, toys, and seasonal items, as well as toys, solar cells, pots, seed bags, kitchen electricity, car care, brushes, rolls, glue and grout products. The company also offers its products through online shopping. Europris ASA was founded in 1992 and is based in Rolvsøy, Norway. The company operates as a subsidiary of Crystal Turquoise BV.

Stock analysis

Europris ASA (0RAI) currently trades at kr 80.80, while our model-based Fair Value estimate is kr 143.96, implying the stock looks roughly 43.9% undervalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of kr 167.35 per share, and 16 of the 25 models we run sit above the kr 80.80 price.

Bear case: the Dividend Discount group reads lowest at kr 31.20, and 9 of the 25 models stay below the price. Evidence for this calculation is low.

Scenario range: kr 107.97 (bear) to kr 297.40 (bull), the price of kr 80.80 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 62/100 (solid quality), in the Consumer Defensive sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Europris ASA reported revenue of 8.6B NOK in FY2021 versus 5.3B NOK in FY2017, a compound +12.9%/yr. Reported net income was 1.1B NOK in FY2021, compounding +29.0%/yr from FY2017.

Key figures

Market cap 9.4B NOK (≈ $976M) · P/E ratio 0.1 · P/S ratio 0.01 · EPS (TTM) kr 6.63 · Dividend yield 4.6% · Net margin 12.5% · Return on equity 22.4% · Return on assets (EBIT) 13.2%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 58 out of 100 (medium confidence).

What moves the price

The share trades about 18% below its 52-week high and at its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Defensive peers we cover trades at −12% fair-value upside, at 78%, 0RAI screens cheaper than that median.

Fair Value models

Bear kr 107.97 Fair Value kr 143.96 Bull kr 297.40
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF kr 100.52 kr 172.85 kr 285.41 74
EPV kr 54.98 kr 62.91 kr 69.51 74
Growth DCF kr 98.60 kr 161.40 kr 252.74 73
All 25 models by family
DCF Models
FCF DCF kr 100.52 kr 172.85 kr 285.41 74
5Y Revenue Exit kr 62.23 kr 99.18 kr 147.40 69
5Y EBITDA Exit kr 101.02 kr 180.03 kr 279.28 70
5Y P/E Exit kr 97.40 kr 172.50 kr 258.59 66
10Y Revenue Exit kr 74.44 kr 112.87 kr 168.65 63
10Y EBITDA Exit kr 99.35 kr 167.35 kr 270.58 64
10Y P/E Exit kr 97.15 kr 162.28 kr 254.59 60
Earnings-Based
Graham-Dodd kr 44.50 kr 215.23 kr 296.42 61
Lynch FV kr 57.58 kr 82.25 kr 106.93 58
PEG = 1.0 kr 57.58 kr 82.25 kr 106.93 55
EPV kr 54.98 kr 62.91 kr 69.51 74
Dividend Discount
Gordon GGM kr 18.95 kr 34.15 kr 47.01 65
DDM Multi-Stage kr 18.95 kr 31.20 kr 36.48 64
Multiples
P/E Multiple kr 107.97 kr 143.96 kr 179.95 63
P/S Multiple kr 47.19 kr 62.91 kr 78.64 58
P/B Multiple kr 47.62 kr 63.50 kr 79.37 55
EV/EBIT kr 120.62 kr 161.89 kr 203.15 66
EV/EBITDA kr 111.03 kr 149.10 kr 187.17 67
EV/Revenue kr 40.86 kr 59.74 kr 78.61 53
Asset-Based
NCAV (Graham) kr 7.94 kr 10.64 kr 15.87 54
Growth DCF
Growth DCF kr 98.60 kr 161.40 kr 252.74 73
Rev-Margin DCF kr 62.23 kr 99.42 kr 148.22 68
Economic Profit
Residual Income kr 33.19 kr 47.08 kr 95.09 68
ROIC Compounder kr 60.91 kr 76.76 kr 94.76 69
Growth Earnings
Growth-Adj P/E kr 91.90 kr 131.28 kr 170.67 65

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Quality Score breakdown

Overall quality 62/100

Of which business quality 63 · Market factors (momentum, volatility) 43

Profitability 78
Margins and returns on capital today
Quality Growth 52
Are margins and returns improving?
Cashflow 77
Earnings quality: real cash, not paper profit
Fin. Strength 49
Balance sheet, leverage, solvency risk
Investment 44
Disciplined investing over empire-building
Low Volatility 92
Calm price path (market factor)
Momentum 31
Price trend over the last 3–12 months (market factor)
52W Momentum 9
Distance to the 52-week high (market factor)

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 87/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+9.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+14.7%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
10.4% (2017) → 17.5% (2021)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: no share-count history
not computed

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Discount Stores · 25 stocks

Beats the industry median on 8/10 measures
Overall it ranks above its industry peers.
Valuation
Quality Score 62 · Above median
Fair Value upside +57.5% · Top 25%
Profitability
Return on equity (TTM) 22.4% · Above median
Return on assets 7.5% · Above median
Net margin (TTM) 5.7% · Top 25%
Operating margin (TTM) 10.7% · Top 25%
Growth and dividend
Revenue growth −2.8% · Bottom 25%
Dividend yield (TTM) 4.6% · Top 25%
Balance sheet
Debt / equity 0.42× · Above median

Valuation Multiplesvs Discount Stores median · lower = cheaper

P/E (TTM) 0.1× · Cheapest 25%

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Discount Stores stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Walmart Inc WMT $103.92 $50.00 −52%
Costco Wholesale Corporation COST $910.34 $383.51 −58%
Target Corporation TGT $156.69 $120.18 −23%
Dollarama Inc DOL C$183.57 C$186.42 +2%
Dollar General Corporation DG $124.84 $118.21 −5%
Avenue Supermarts Limited DMART ₹3,834 ₹921.40 −76%
Dollar Tree, Inc DLTR $116.02 $128.97 +11%
BJ's Wholesale Club Holdings BJ $93.79 $82.28 −12%
BBB Foods Inc TBBB $53.54 $22.51 −58%
Pepco Group PCO 43.50 PLN 53.89 PLN +24%

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Cite: Fair Value Calculator (2026). "Europris ASA Fair Value". https://www.fairvalue-calculator.com/stock/0RAI

Frequently asked questions

Is Europris ASA (0RAI) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of kr 143.96 versus a price of kr 80.80, about +78% upside (undervalued).
What is the fair value of 0RAI?
Our model-based fair value for Europris ASA is kr 143.96 (as of Sep 24, 2026), built from audited fundamentals. The current price: kr 80.80.
What is the quality score of 0RAI?
Europris ASA has a Quality Score of 62/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Europris ASA (0RAI)?
Our model-based price target is the fair value of kr 143.96 (as of Sep 24, 2026) from 25 valuation models. Cautious scenario kr 107.97, optimistic scenario kr 297.40. It is a calculation from audited fundamentals, not an analyst target.
What is the Europris ASA stock forecast for 2026?
Our models put fair value at kr 143.96, about +78% upside versus a price of kr 80.80 (undervalued). Cautious scenario kr 107.97, optimistic scenario kr 297.40. The calculation is refreshed regularly with new filings.
What is the revenue of Europris ASA (0RAI)?
Europris ASA reported trailing-twelve-month revenue of about 15.1B NOK (latest available figure, as of Sep 24, 2026).
Does Europris ASA pay a dividend?
Europris ASA currently shows a dividend yield of about 4.64% relative to its recent price (as of Sep 24, 2026).
What is the intrinsic value of Europris ASA (0RAI)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Europris ASA it is kr 143.96 per share (as of Sep 24, 2026), against a price of kr 80.80. It is the blended result of 25 valuation models (cash flow, earnings, asset, dividend).
Is Europris ASA stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 0RAI trades below its calculated fair value: price kr 80.80, fair value kr 143.96, a gap of about +78% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 0RAI?
No. The price is what the market pays today (kr 80.80); the fair value is what the company's own numbers justify (kr 143.96). For Europris ASA the two are kr 63.16 per share apart. That gap is exactly why we show both numbers side by side.
How much is Europris ASA worth?
The market values Europris ASA at about 9.4B NOK (market capitalisation, as of Sep 24, 2026). Per share that is kr 80.80; our models calculate a fair value of kr 143.96 per share.
What do the bullish and bearish scenarios say about 0RAI?
Our models span a range for Europris ASA: cautious scenario kr 107.97, base kr 143.96, optimistic kr 297.40 per share (as of Sep 24, 2026, price kr 80.80). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 0RAI?
Europris ASA trades at a price-to-earnings ratio of 0.1 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of kr 143.96 is built from several models across several years.
How solid is the balance sheet of Europris ASA (0RAI)?
Balance-sheet figures for Europris ASA (as of Sep 24, 2026): return on equity 22.4%, debt of 0.42 per unit of equity. They feed the Quality Score of 62/100, which measures business quality independently of the share price.
How far is 0RAI from its 52-week high?
Europris ASA trades at kr 80.80, about 18% below its 52-week high of kr 99.11 and at the low of kr 80.52 (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of kr 143.96 is for.
Which stocks are comparable to Europris ASA?
From the same area (Consumer Defensive) we also value Walmart Inc, Costco Wholesale Corporation, Target Corporation, Dollarama Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Europris ASA stock attractive at the current price?
The data as of Sep 24, 2026: price kr 80.80, calculated fair value kr 143.96 (+78%), Quality Score 62/100, from 25 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 0RAI calculated?
We run Europris ASA through 25 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of kr 143.96, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Europris ASA currently trades 44 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Europris ASA (0RAI)?
The closing price on Oct 2, 2026 was kr 80.80. Our model-based fair value is kr 143.96, about +78% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Europris ASA right now?
The price is below even our cautious bear case (kr 107.97). The market is more pessimistic than our downside scenario. The model range is unusually wide (kr 107.97 to kr 297.40). The outcome hinges heavily on assumptions, so read the point estimate with caution. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid quality (62/100) at a price below fair value, the discount is the argument here, not the business quality.

Key figures of Europris ASA

How large is the market capitalisation of Europris ASA (0RAI)?
The market capitalisation of Europris ASA is 9.4B NOK (≈ $976M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Europris ASA (0RAI)?
The price-to-sales ratio of Europris ASA is 0.01 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Europris ASA (0RAI)?
Earnings per share at Europris ASA are kr 6.63 (price ÷ EPS = P/E 0.1). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Europris ASA (0RAI)?
The dividend yield of Europris ASA is 4.6% (payout 56.6%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Europris ASA (0RAI)?
The net margin of Europris ASA is 12.5% (fiscal year 2021). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Europris ASA (0RAI)?
The return on equity (ROE) of Europris ASA is 22.4% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Europris ASA (0RAI)?
On an EBIT basis the return on assets of Europris ASA is 13.2% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Europris ASA (0RAI)?
The operating margin of Europris ASA is 10.7% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Europris ASA (0RAI)?
Revenue at Europris ASA is growing −2.8% versus a year earlier (3y avg +14.7%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Europris ASA (0RAI)?
Earnings per share at Europris ASA are growing −11.2% versus a year earlier. How much earnings per share grew versus a year earlier.
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