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NHN Corporation (181710) Fair Value & Analysis

Communication Services · KR · Market cap 1.2T KRW

Price35,600 KRW
Fair Value33,246 KRW
Upside-6.6%
Quality83/100
Evidence: Medium Range 17,167 KRW – 33,246 KRW

Analysis

NHN Corporation (181710) currently trades at 35,600 KRW, while our model-based Fair Value estimate is 33,246 KRW — implying the stock looks roughly 6.6% overvalued today. We read business quality at 83/100 (high quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: medium).

About the company

NHN Corporation, an IT company, provides gaming, payment, entertainment, IT, and advertisement solutions in South Korea and internationally. It offers PAYCO, a payment service for online and offline stores; comico, a Webtoon platform; Bugs, a music portal operating music streaming and online music distribution business; and NHN KCP, an integrated e-payment service. The company also provides Ticketlink, a concert, culture, and sports ticket booking service; comico webtoon, an internet webtoon studio; Doctortour, a travel service that offers various travel packages; Dighty, AI-based data solution and services; Dighty Data Market, a data hub that sells web and app data product and data-based insight contents; ACE Counter, a real-time web and app integrated log analysis service; and Audiens, a customer data platform. In addition, it offers ACE Trader, a data-based performance AD platform; ACE eXchange, a digital market place; ADLIB, an advertising network platform to optimize the profit…

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.