K Car Co (381970) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 369B KRW
Fair value as of: Aug 13, 2026
From 24 valuation models · updated today
Share price +1.7% over the past month.
A solid business, screening 197% undervalued on our models.
What matters now
- The price is below even our cautious bear case (16,001 KRW). The market is more pessimistic than our downside scenario.
- Solid quality (67/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.
How to read this chart
58‑month range 7,150 KRW – 30,500 KRW · fair‑value band 16,001 KRW – 28,663 KRW · the 7,710 KRW price screens below the 22,931 KRW fair value. Dashed = 300-day average. As of Aug 13, 2026.
Analysis
K Car Co (381970) currently trades at 7,710 KRW, while our model-based Fair Value estimate is 22,931 KRW, implying the stock looks roughly 197.4% undervalued today. The Quality Score stands at 67/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, K Car Co generated revenue of 2.4T KRW at a net margin of 1.9%. Revenue declined 5.4% year over year. It earns a return on equity of 21.0%. Net debt stands at 177B KRW. Fundamentals as of Aug 13, 2026
Our scenario range runs from 16,001 KRW (bear case) to 28,663 KRW (bull case); at 7,710 KRW, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 53% below its 52-week high, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -5% fair-value upside, at 197%, 381970 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 24 models by family
Widest divergence: DCF Models (27,053 KRW) versus Asset-Based (3,073 KRW). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 65 · Market factors (momentum, volatility) 26
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
K Car Co., Ltd. operates as an automobile distribution company in South Korea. The company sells used cars through its online and offline channels. It is also involved in the car rental business. The company was founded in 2000 and is headquartered in Seoul, South Korea.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
K Car Co reported revenue of 2.4T KRW in FY2025 versus 1.9T KRW in FY2021, a compound +6.4%/yr. Reported net income was 50.9B KRW in FY2025, compounding +2.1%/yr from FY2021.
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Peer Group
Auto & Truck Dealerships · 104 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Auto & Truck Dealerships median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Auto & Truck Dealerships stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Carvana Co CVNA | $72.48 | $24.58 | -66% |
| Penske Automotive Group PAG | $218.00 | $217.41 | -0% |
| D'Ieteren Group DIE | €175.00 | €105.40 | -40% |
| Hotai Motor Co 2207 | 524.00 TWD | 558.82 TWD | +7% |
| CarMax, Inc KMX | $58.71 | $29.44 | -50% |
| Lithia Motors, Inc LAD | $378.55 | $498.50 | +32% |
| AutoNation, Inc AN | $208.62 | $329.77 | +58% |
| Rush Enterprises, Inc RUSHA | $80.63 | $66.27 | -18% |
| Valvoline Inc VVV | $33.30 | $24.55 | -26% |
| OPENLANE, Inc OPLN | $35.33 | $33.46 | -5% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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