Atom Educação E Editora S.A (ATED3) Fair Value & Analysis
Communication Services · BR · Market cap R$37.9M
Fair value as of: Jul 17, 2026
From 1 valuation models · updated 24 days ago
Share price −12.9% over the past month.
A solid business, but screening 84% overvalued on our models.
What matters now
- The price sits above even our optimistic bull case (R$0.3100). The favourable scenario is already priced in.
- The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
- Solid but not exceptional quality (53/100) and above fair value, neither a clear bargain nor a standout compounder.
- A fairly wide model range (R$0.1600 to R$0.3100) leaves room in how you read the outcome.
Price vs Fair Value (20 months)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 17, 2026.
How to read this chart
20‑month range R$0.9300 – R$2.51 · fair‑value band R$0.1600 – R$0.3100 · the R$1.48 price screens above the R$0.2400 fair value. Dashed = 300-day average. As of Jul 17, 2026.
Analysis
Atom Educação E Editora S.A (ATED3) currently trades at R$1.48, while our model-based Fair Value estimate is R$0.2400, implying the stock looks roughly 83.8% overvalued today. The Quality Score stands at 53/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: low).
Our scenario range runs from R$0.1600 (bear case) to R$0.3100 (bull case); at R$1.48, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 41% below its 52-week high, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 9% fair-value upside, at -84%, ATED3 screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 1 models by family
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Quality Score breakdown
Of which business quality 49 · Market factors (momentum, volatility) 12
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Atom Educação E Editora S.A. focuses on publishing and editing of books, magazines, and educational contents in the financial market.
Full company description
Atom Educação E Editora S.A. focuses on publishing and editing of books, magazines, and educational contents in the financial market. It also provides training services for professional development and equity management; and publishes and develops educational materials for financial education and markets, investments, and stock exchange operations, as well as professional development, such as entrepreneurship; and preparation of public examinations. In addition, the company offers investment services in public and private debt securities; and day trading operation services. It distributes education courses through franchises. The company was incorporated in 2015 and is headquartered in Sorocaba, Brazil. Atom Educação E Editora S.A. operates as a subsidiary of Atom Empreendimentos e Participações S.A.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2022 – FY2025 · reported fiscal years
Atom Educação E Editora S.A reported revenue of R$26.5M in FY2025 versus R$35.9M in FY2022, a compound −9.7%/yr. Reported net income was −R$4.3M in FY2025.
ATED3 screens 84% overvalued. Compare with The New York Times Company →
Peer Group
Publishing · 111 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Publishing median · lower = cheaper
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate (as of Jul 17, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The New York Times Company NYT | $76.71 | $41.95 | -45% |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.20 | ¥10.07 | +9% |
| China Science Publishing & Media Ltd 601858 | ¥26.32 | ¥10.31 | -61% |
| People.cn CO., LTD 603000 | ¥17.10 | ¥4.23 | -75% |
| China South Publishing & Media Group 601098 | ¥10.43 | ¥14.66 | +41% |
| John Wiley & Sons, Inc WLY | $49.51 | $57.01 | +15% |
| Zhejiang Publishing & Media Co 601921 | ¥7.15 | ¥7.54 | +5% |
| Xinhua Winshare Publishing and Media Co 601811 | ¥11.87 | ¥21.61 | +82% |
| Shandong Publishing&Media Co 601019 | ¥6.98 | ¥11.60 | +66% |
| Guangdong Guangzhou Daily Media Co 002181 | ¥7.61 | ¥1.35 | -82% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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