DoubleVerify Holdings Inc (DV) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of DoubleVerify Holdings Inc stock $14.92, price $13.56, upside +10.0%, quality 74 out of 100. Rating: fairly valued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
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DoubleVerify Holdings Inc
DV · USThe stock costs about what our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 3, 2026.
How to read this chart
60‑month range $8.61 – $42.50 · fair‑value band $10.43 – $19.39 · the $13.56 price screens below the $14.92 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 3, 2026.
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Company profile
DoubleVerify Holdings, Inc. provides media effectiveness platforms in the United States.
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The company offers DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud, brand suitability, viewability and geography for each digital ad; DV Authentic Attention that provides data to drive campaign performance; Custom Contextual solution, which allows advertisers to match ads to relevant content to maximize user engagement and drive campaign performance; and Scibids AI, an AI-powered digital campaign optimization solution.
It also provides Rockerbox, enables advertisers to unify cross-channel conversion and spend data and apply multi-touch attribution, marketing mix modeling, and incrementality testing to measure and optimize the impact of advertising; DV Authentic AdVantage, an AI-powered performance optimization solution for advertisers to improve campaign outcomes across proprietary video platforms; DV Publisher Suite, a unified solution for digital publishers to manage revenue and increase inventory yield, identifying lost or unfilled sales, and aggregate data across inventory sources; and DV Pinnacle which provides detailed insights into customers' media performance on both direct and programmatic media buying platforms and across all key digital media channels, formats, and devices.
Its solutions are integrated across digital advertising ecosystem, including programmatic platforms, social media channels, and digital publishers. The company serves consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare industry verticals.
The company was founded in 2008 and is headquartered in New York, New York.
Stock analysis
DoubleVerify Holdings Inc (DV) currently trades at $13.56, while our model-based Fair Value estimate is $14.92, so the stock looks roughly fairly valued today (gap 9.1%).
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Valuation
Bull case: the Growth DCF group reads highest at a median of $23.61 per share, and 12 of the 24 models we run sit above the $13.56 price.
Bear case: the Asset-Based group reads lowest at $1.90, and 12 of the 24 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $10.43 (bear) to $19.39 (bull), the price of $13.56 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 74/100 (solid quality), in the Communication Services sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
DoubleVerify Holdings Inc reported revenue of $748M in FY2025 versus $333M in FY2021, a compound +22.5%/yr. Reported net income was $50.7M in FY2025, compounding +14.7%/yr from FY2021.
Key figures
Market cap $2.1B Mid · P/E ratio 38.7 · P/S ratio 2.79 · EPS (TTM) $0.3500 · Net margin 7.7% · Return on equity 5.4% · Return on assets (EBIT) 5.6% (5-year average) · Operating margin 11.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 52 out of 100 (medium confidence).
What moves the price
The last reported earnings sit well below what analysts expect (earnings in transition, for example after write-downs or an earnings dip); whether the stock is cheap or expensive hinges on the expected recovery actually arriving. Read the fair value with that caveat.
The share trades at its 52-week high and 57% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 10% fair-value upside, at 10%, DV screens cheaper than that median.
Fair Value models
All 24 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, no officer or director bought or sold shares on the open market.
- SaleAndrew E GrimmigChief Legal Officer5× since Dec 1, 2025: 7,096 shares, avg. $10.77$76,438Mar 2, 202610b5-1 plan
Plus 21 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
Growth Forecast
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Compare DoubleVerify Holdings Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 170 stocks
Valuation Multiplesvs Advertising Agencies median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Information Technology sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Fair value gap by industry
- Return on assets by industry
- Piotroski F-Score screener with fair value
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| The Trade Desk, Inc TTD | $12.93 | $38.79 | +200% | vs DV |
| Publicis Groupe S.A PUB | €102.95 | €145.63 | +41% | vs DV |
| Omnicom Group OMC | $86.37 | $113.06 | +31% | vs DV |
| AppLovin Corporation APP | $391.22 | $430.34 | +10% | vs DV |
| Focus Media Information Technology Co 002027 | ¥5.55 | ¥6.11 | +10% | vs DV |
| Magnite, Inc MGNI | $27.39 | $30.13 | +10% | vs DV |
| JCDecaux SE DEC | €26.66 | €20.99 | −21% | vs DV |
| Easy Click Worldwide Network Technology Co 301171 | ¥34.54 | ¥11.05 | −68% | vs DV |
| Leo Group 002131 | ¥4.26 | ¥1.06 | −75% | vs DV |
| Stagwell Inc STGW | $11.64 | $2.62 | −77% | vs DV |
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Key figures of DoubleVerify Holdings Inc
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