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OneWater Marine Inc (ONEW) Fair Value & Analysis

Consumer Cyclical · US · Market cap $188M

OM OneWater Marine Inc logo OneWater Marine Inc ONEW · US
Price$12.04
Fair Value$7.60
Upside-36.9%
Quality37/100
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Mixed Growth
Loss-making · -6.7% net margin
Moderate debt · generates free cash flow
Trails peers (4/12)
Narrow moat 17/100
Evidence: High Range $7.60 – $23.23 Share as image

Fair value as of: Jul 21, 2026

From 15 valuation models · updated 20 days ago

Fair value updated Jul 21, 2026, revised from $12.38 to $7.60 (−38.6%) since Jun 24, 2026. Share price +12.3% over the past month.

Below-average quality, and screening another 37% overvalued on our models.

What matters now

  • Weak quality (37/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • The model range is unusually wide ($7.60 to $23.23). The outcome hinges heavily on assumptions, so read the point estimate with caution.
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Price vs Fair Value (5 years)

$60.97 $8.35 Fair Value $7.60 Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 21, 2026.

How to read this chart

60‑month range $8.35 – $60.97 · fair‑value band $7.60 – $23.23 · the $12.04 price screens above the $7.60 fair value. Dashed = 300-day average. As of Jul 21, 2026.

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Analysis

OneWater Marine Inc (ONEW) currently trades at $12.04, while our model-based Fair Value estimate is $7.60, implying the stock looks roughly 36.9% overvalued today. The Quality Score stands at 37/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, OneWater Marine Inc generated revenue of $1.8B at a net margin of -6.7%. Revenue declined 8.5% year over year. It earns a return on equity of -37.7%. Net debt stands at $912M. Fundamentals as of Jul 21, 2026

Our scenario range runs from $7.60 (bear case) to $23.23 (bull case); at $12.04, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 33% below its 52-week high and 48% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -24% fair-value upside, at -37%, ONEW screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF $27.66 $52.92 $87.59 80
Rev-Margin DCF $21.22 $46.72 $80.61 74
ROIC Compounder $7.05 $9.94 $12.28 72
All 15 models by family
DCF Models
FCF DCF $28.80 $58.80 $103.59 38
5Y Revenue Exit $21.22 $47.13 $82.10 39
5Y EBITDA Exit $26.94 $59.22 $99.90 41
10Y Revenue Exit $22.73 $46.41 $82.47 36
10Y EBITDA Exit $26.90 $54.09 $95.51 37
Earnings-Based
EPV $7.05 $9.94 $12.28 59
Dividend Discount
Gordon GGM $0.1200 $0.1900 $0.2500 70
DDM Multi-Stage $0.1200 $0.1800 $0.2100 61
Multiples
EV/EBIT $33.48 $50.30 $67.12 53
EV/EBITDA $29.90 $45.52 $61.15 54
EV/Revenue $17.04 $31.61 $46.19 43
Asset-Based
NCAV (Graham) $8.57 $11.49 $17.15 50
Growth DCF
Growth DCF $27.66 $52.92 $87.59 80
Rev-Margin DCF $21.22 $46.72 $80.61 74
Economic Profit
ROIC Compounder $7.05 $9.94 $12.28 72

Widest divergence: DCF Models ($54.09) versus Dividend Discount ($0.1800). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) $1.8B
Revenue growth (YoY) -8.5%
Net margin -6.7%
Return on equity -37.7%
Free cash flow $79.0M FY2025
Operating margin 3.6%
More key figures
EPS (TTM) $-7.63
EPS growth (YoY) -34.3%
Net debt $912M FY2025

Figures from reported company fundamentals · as of Jul 21, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 37/100

Of which business quality 38 · Market factors (momentum, volatility) 26

Profitability 31
Margins and returns on capital today
Quality Growth 31
Are margins and returns improving?
Cashflow 48
Earnings quality: real cash, not paper profit
Fin. Strength 14
Balance sheet, leverage, solvency risk
Investment 100
Disciplined investing over empire-building
Low Volatility 14
Calm price path (market factor)
Momentum 35
Price trend over the last 3–12 months (market factor)
52W Momentum 25
Distance to the 52-week high (market factor)
Net Issuance 24
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

OneWater Marine Inc. operates as a recreational marine retailer in the United States. The company offers new and pre-owned recreational boats and yachts, as well as related marine products comprising parts and accessories.

Full company description

OneWater Marine Inc. operates as a recreational marine retailer in the United States. The company offers new and pre-owned recreational boats and yachts, as well as related marine products comprising parts and accessories. It also provides boat repair and maintenance services; and other ancillary services, including indoor and outdoor storage, and marina services. In addition, the company arranges related boat financing, insurance, and extended service contracts for customers with third-party lenders and insurance companies. Further, it is involved in the rental of boats and personal watercraft. OneWater Marine Inc. was founded in 2014 and is headquartered in Buford, Georgia.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

OneWater Marine Inc reported revenue of $1.9B in FY2025 versus $1.2B in FY2021, a compound +11.1%/yr. Reported net income was −$115M in FY2025.

Growth Quality 60/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
$1.9B
Latest YoY
+5.6%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+2.4%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+12.9%
Avg. growth/yr (8Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+21.6%
Revenue +11.1%/yr
FY21 $1.2B
FY22 $1.7B
FY23 $1.9B
FY24 $1.8B
FY25 $1.9B
Net income
FY21 $79.1M
FY22 $131M
FY23 −$38.6M
FY24 −$5.7M
FY25 −$115M

ONEW screens 37% overvalued. Compare with Casey's General Stores, Inc →

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Cite: Fair Value Calculator (2026). "OneWater Marine Inc Fair Value". https://www.fairvalue-calculator.com/stock/ONEW

Peer Group

Specialty Retail · 221 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 37 · Bottom 25%
Fair Value upside −37% · Below median
Return on assets 3% · Below median
Net margin (TTM) -7% · Bottom 25%
Operating margin (TTM) 4% · Below median
Revenue growth -9% · Bottom 25%
Debt / equity 1.17× · Higher than 75% of peers

Valuation Multiples vs Specialty Retail median · lower = cheaper

P/B 0.66× · Cheaper than 75% of peers
P/S (TTM) 0.10× · Cheaper than 75% of peers
P/FCF 2.4× · Cheaper than median
EV/EBITDA 5.6× · Cheaper than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 29
FUTURE 0 · sector 23
PAST 0 · sector 27
HEALTH 41 · sector 94
DIVIDEND 0 · sector 51

VALUE 0: the price sits above our fair-value range.

Insider activity: 45/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Specialty Retail stocks, each showing price versus our Fair Value estimate (as of Jul 21, 2026).

Stock Price Fair Value vs Fair Value
Casey's General Stores, Inc CASY $827.04 $405.44 -51%
Williams-Sonoma, Inc WSM $222.84 $164.16 -26%
Ulta Beauty, Inc ULTA $479.57 $488.39 +2%
DICK'S Sporting Goods, Inc DKS $208.89 $181.10 -13%
Best Buy Co BBY $83.98 $109.12 +30%
China Tourism Group 601888 ¥52.90 ¥40.40 -24%
Tractor Supply Company TSCO $31.01 $35.52 +15%
Murphy USA Inc MUSA $618.57 $423.35 -32%
Five Below, Inc FIVE $197.71 $117.29 -41%
Taiwan Mobile Co 3045 110.50 TWD 80.98 TWD -27%

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Frequently asked questions

Is OneWater Marine Inc (ONEW) overvalued or undervalued?
As of Jul 21, 2026, our model estimates a fair value of $7.60 versus a price of $12.04, about −37% (overvalued).
What is the fair value of ONEW?
Our model-based fair value for OneWater Marine Inc is $7.60 (as of Jul 21, 2026), built from audited fundamentals. The current price is $12.04.
What is the quality score of ONEW?
OneWater Marine Inc has a Quality Score of 37/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of OneWater Marine Inc (ONEW)?
OneWater Marine Inc reported trailing-twelve-month revenue of about $1.8B (latest available figure, as of Jul 21, 2026).
What is the net profit margin of ONEW?
The net profit margin of OneWater Marine Inc is about -6.7%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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