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PLAID,Inc. (PLDIF) Fair Value & Analysis

Technology · US · Market cap $205M

PI PLAID,Inc. logo PLAID,Inc. PLDIF · US
Price$3.15
Fair Value$3.32
Upside+5.4%
Quality71/100
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Healthy Growth
Thin margins · 5.3% net margin
Low debt · generates free cash flow
Ranks above peers (8/10)
Moderate moat 51/100
Evidence: High Range $2.49 – $4.15 Share as image

Fair value as of: Jul 19, 2026

From 24 valuation models · updated 22 days ago

Share price −37.0% over the past month.

A solid business, currently priced close to our fair value.

What matters now

  • The price sits close to our fair value, market and models broadly agree here, little valuation tension.
  • Our model range runs from $2.49 (bear) to $4.15 (bull), base $3.32. The closer the price sits to the lower half, the larger the margin of safety.
  • Quality 71/100 (solid quality) with high evidence: the data supports the verdict.
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Price vs Fair Value (5 years)

$20.94 $2.74 Fair Value $3.32 Aug 2021 Jul 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 19, 2026.

How to read this chart

59‑month range $2.74 – $20.94 · fair‑value band $2.49 – $4.15 · the $3.15 price screens below the $3.32 fair value. Dashed = 300-day average. As of Jul 19, 2026.

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Analysis

PLAID,Inc. (PLDIF) currently trades at $3.15, while our model-based Fair Value estimate is $3.32, implying the stock looks roughly 5.4% fairly valued today. The Quality Score stands at 71/100 (solid quality), in the Technology sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, PLAID,Inc. generated revenue of $14.6B at a net margin of 5.3%. Revenue grew 21.2% year over year. It earns a return on equity of 16.0%. The balance sheet holds a net cash position of $4.8B. Fundamentals as of Jul 19, 2026

Our scenario range runs from $2.49 (bear case) to $4.15 (bull case); at $3.15, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 63% below its 52-week high, currently below its 200-day average. For context, the median of 10 Technology peers we cover trades at -27% fair-value upside, at 5%, PLDIF screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF $2.96 $4.17 $6.32 80
Rev-Margin DCF $3.08 $5.05 $8.89 74
ROIC Compounder $2.11 $2.27 $2.39 72
All 24 models by family
DCF Models
FCF DCF $3.10 $4.02 $6.69 38
Owner Earnings $2.64 $4.38 $7.42 31
5Y Revenue Exit $3.00 $4.53 $7.71 39
5Y EBITDA Exit $3.08 $4.68 $7.82 41
5Y P/E Exit $3.25 $6.05 $9.84 38
10Y Revenue Exit $2.97 $5.29 $6.72 36
10Y EBITDA Exit $3.08 $5.43 $9.42 37
10Y P/E Exit $3.19 $5.74 $9.87 35
Earnings-Based
Graham-Dodd $1.13 $7.87 $11.05 54
Lynch FV $3.28 $4.68 $6.09 50
PEG = 1.0 $3.28 $4.68 $6.09 46
EPV $2.11 $2.27 $2.39 59
Multiples
P/E Multiple $2.49 $3.32 $4.15 63
P/S Multiple $2.12 $2.82 $3.53 58
P/B Multiple $1.63 $2.17 $2.71 55
EV/EBIT $3.75 $4.72 $5.69 53
EV/EBITDA $3.06 $3.80 $4.54 54
EV/Revenue $2.80 $3.64 $4.48 43
Asset-Based
NCAV (Graham) $0.3614 $0.4843 $0.7228 50
Growth DCF
Growth DCF $2.96 $4.17 $6.32 80
Rev-Margin DCF $3.08 $5.05 $8.89 74
Economic Profit
Residual Income $0.8535 $1.14 $3.83 61
ROIC Compounder $2.11 $2.27 $2.39 72
Growth Earnings
Growth-Adj P/E $4.01 $5.73 $7.45 68

Widest divergence: Growth Earnings ($5.73) versus Asset-Based ($0.4843). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) $14.6B
Revenue growth (YoY) +21.2%
Net margin 5.3%
Return on equity 16.0%
Free cash flow $1.3B FY2025
P/E ratio 29.4
More key figures
Operating margin 7.7%
EPS (TTM) $0.1700
EPS growth (YoY) -68.7%
Net cash $4.8B FY2025

Figures from reported company fundamentals · as of Jul 19, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 71/100

Of which business quality 71 · Market factors (momentum, volatility) 14

Profitability 78
Margins and returns on capital today
Quality Growth 71
Are margins and returns improving?
Cashflow 59
Earnings quality: real cash, not paper profit
Fin. Strength 79
Balance sheet, leverage, solvency risk
Investment 73
Disciplined investing over empire-building
Low Volatility 43
Calm price path (market factor)
Momentum 3
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 64
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

PLAID,Inc. develops and operates KARTE, a customer experience (CX) SaaS platform in Japan. It provides KARTE CX platform, which provides real-time analytics for on-site personalization, multi-channel campaigns, and targeted ad delivery; PLAID ALPHA, which delivers data-driven strategic planning and implementation; STUDIO ZERO, a strategic planning and …

Full company description

PLAID,Inc. develops and operates KARTE, a customer experience (CX) SaaS platform in Japan. It provides KARTE CX platform, which provides real-time analytics for on-site personalization, multi-channel campaigns, and targeted ad delivery; PLAID ALPHA, which delivers data-driven strategic planning and implementation; STUDIO ZERO, a strategic planning and business development service; EmotionTechCX, a survey and analysis service for customer loyalty and CX; and EmotionTechEX, a survey and analysis service for employee engagement and organizational transformation. The company also offers TopicScan, a text AI analysis service that detects issues and signs from customer feedback and free-text descriptions; Marumy, a store management system; and Databeat, an ad automation tool. In addition, it provides business results-driven ad operations and marketing solutions. The company was incorporated in 2011 and is headquartered in Chuo, Japan.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

PLAID,Inc. reported revenue of $13.4B in FY2025 versus $5.4B in FY2021, a compound +25.2%/yr. Reported net income was $1.1B in FY2025.

Growth Quality 95/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
$13.4B
Latest YoY
+21.9%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+22.5%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+27.3%
Avg. growth/yr (7Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+35.5%
Revenue +25.2%/yr
FY21 $5.4B
FY22 $7.3B
FY23 $8.6B
FY24 $11.0B
FY25 $13.4B
Net income
FY21 −$107M
FY22 −$931M
FY23 −$2.1B
FY24 $321M
FY25 $1.1B

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Cite: Fair Value Calculator (2026). "PLAID,Inc. Fair Value". https://www.fairvalue-calculator.com/stock/PLDIF

Peer Group

Software - Application · 709 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 71 · Top 25%
Fair Value upside +5% · Top 25%
Return on equity (TTM) 16% · Top 25%
Return on assets 7% · Top 25%
Net margin (TTM) 5% · Above median
Operating margin (TTM) 8% · Above median
Revenue growth 21% · Above median
Debt / equity 0.25× · Higher than median

Valuation Multiples vs Software - Application median · lower = cheaper

P/E (TTM) 29.4× · Pricier than median
P/FCF 0.2× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 41 · sector 0
FUTURE 100 · sector 38
PAST 64 · sector 13
HEALTH 87 · sector 98
DIVIDEND 0 · sector 28

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

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Frequently asked questions

Is PLAID,Inc. (PLDIF) overvalued or undervalued?
As of Jul 19, 2026, our model estimates a fair value of $3.32 versus a price of $3.15, about +5% (fairly valued).
What is the fair value of PLDIF?
Our model-based fair value for PLAID,Inc. is $3.32 (as of Jul 19, 2026), built from audited fundamentals. The current price is $3.15.
What is the quality score of PLDIF?
PLAID,Inc. has a Quality Score of 71/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of PLAID,Inc. (PLDIF)?
PLAID,Inc. reported trailing-twelve-month revenue of about $14.6B (latest available figure, as of Jul 19, 2026).
What is the net profit margin of PLDIF?
The net profit margin of PLAID,Inc. is about 5.3%, meaning it keeps roughly 5.3% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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