Puregold Price Club, Inc (PRGLY) Fair Value & Analysis
Consumer Cyclical · US · Market cap $1.8B
Analysis
Puregold Price Club, Inc (PRGLY) currently trades at $6.00, while our model-based Fair Value estimate is $14.19 — implying the stock looks roughly 136.5% undervalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.
About the company
Puregold Price Club, Inc. engages in the retail and wholesale trading of dry goods, food, and other merchandise in the Philippines. The company operates hypermarkets, supermarkets, and minimarts under the Puregold name; supermarkets under the San Roque and Merkado names; warehouse store chains under the S&R Membership Shopping Warehouse name; and quick service restaurants under the S&R New York Style Pizza name. It also trades in consumer products, including canned goods, houseware, dry goods, food products, toiletries, pharmaceutical and medical goods, and other products. The company sells its products to retail consumers, resellers, small to medium-sized sari-sari stores, canteens, restaurants, caterers, bakeries, and convenience and drug stores. Puregold Price Club, Inc. was incorporated in 1998 and is based in Manila, the Philippines.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.