Puregold Price Club, Inc (PRGLY) Fair Value & Analysis
Consumer Cyclical · US · Market cap $1.8B
Fair value as of: Jul 25, 2026
From 24 valuation models · updated 16 days ago
Fair value updated Jul 25, 2026, revised from $14.19 to $14.10 (−0.6%) since Jun 25, 2026.
A solid business, screening 135% undervalued on our models.
What matters now
- The price is below even our cautious bear case ($10.57). The market is more pessimistic than our downside scenario.
- Solid quality (64/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 25, 2026.
How to read this chart
60‑month range $5.40 – $6.00 · fair‑value band $10.57 – $17.62 · the $6.00 price screens below the $14.10 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 25, 2026.
Analysis
Puregold Price Club, Inc (PRGLY) currently trades at $6.00, while our model-based Fair Value estimate is $14.10, implying the stock looks roughly 135.0% undervalued today. The Quality Score stands at 64/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Puregold Price Club, Inc generated revenue of $249B at a net margin of 4.8%. Revenue grew 12.1% year over year. It earns a return on equity of 12.0%. The stock trades on a trailing P/E of 9.7. Fundamentals as of Jul 25, 2026
Our scenario range runs from $10.57 (bear case) to $17.62 (bull case); at $6.00, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades near its 52-week high and 3% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 50% fair-value upside, at 135%, PRGLY screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 24 models by family
Widest divergence: DCF Models ($17.34) versus Asset-Based ($3.90). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 25, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 64 · Market factors (momentum, volatility) 67
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Puregold Price Club, Inc. engages in the retail and wholesale trading of dry goods, food, and other merchandise in the Philippines.
Full company description
Puregold Price Club, Inc. engages in the retail and wholesale trading of dry goods, food, and other merchandise in the Philippines. The company operates hypermarkets, supermarkets, and minimarts under the Puregold name; supermarkets under the San Roque and Merkado names; warehouse store chains under the S&R Membership Shopping Warehouse name; and quick service restaurants under the S&R New York Style Pizza name. It also trades in consumer products, including canned goods, houseware, dry goods, food products, toiletries, pharmaceutical and medical goods, and other products. The company sells its products to retail consumers, resellers, small to medium-sized sari-sari stores, canteens, restaurants, caterers, bakeries, and convenience and drug stores. Puregold Price Club, Inc. was incorporated in 1998 and is based in Manila, the Philippines.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Puregold Price Club, Inc reported revenue of $242B in FY2025 versus $164B in FY2021, a compound +10.2%/yr. Reported net income was $11.3B in FY2025, compounding +8.5%/yr from FY2021.
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Peer Group
Department Stores · 127 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Department Stores median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Department Stores stocks, each showing price versus our Fair Value estimate (as of Jul 25, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Falabella S.A FALABELLA | 5,875 CLP | 8,880 CLP | +51% |
| El Puerto de Liverpool, S.A. LIVEPOLC1 | 99.62 MXN | 263.70 MXN | +165% |
| 99 Speed Mart Retail Holdings 5326 | 3.70 MYR | 1.45 MYR | -61% |
| Cencosud S.A CENCOSUD | 2,040 CLP | 2,516 CLP | +23% |
| Vishal Mega Mart Limited VMM | ₹113.94 | ₹37.39 | -67% |
| SHINSEGAE Inc 004170 | 610,000 KRW | 200,259 KRW | -67% |
| Organización Soriana, S. A. B. de C. V., SORIANAB | 30.04 MXN | 59.59 MXN | +98% |
| Lotte Shopping Co 023530 | 155,300 KRW | 81,725 KRW | -47% |
| Lojas Renner S.A LREN3 | R$14.10 | R$33.36 | +137% |
| La Comer, S.A. LACOMERUBC | 34.37 MXN | 51.49 MXN | +50% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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