Sohu.Com Inc (SOHU) fair value: what the stock is really worth
As of Oct 16, 2026: fair value (intrinsic value) of Sohu.Com Inc stock $19.10, price $12.75, upside +49.8%, quality 67 out of 100. Rating: undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 17, 2026.
How to read this chart
60‑month range $7.91 – $24.24 · fair‑value band $12.46 – $27.01 · the $12.75 price screens below the $19.10 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Oct 17, 2026.
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Sohu.com Limited operates as an online media platform and gaming company that provides online products and services on PCs and mobile devices in China. It operates through Sohu and Changyou segments.
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The company offers online media content and content distribution through Internet-enabled devices, such as mobile phones, tablets, and PCs through the mobile phone applications Sohu News App and Sohu Video App, the mobile portal m.sohu.com, and the PC portal www.sohu.com.
It also provides online advertising services through its 17173.com website; paid subscription services; livestreaming content; interactive broadcasting services; and revenue sharing from other platforms. In addition, the company offers online games that include PC games and mobile games.
Sohu.com Limited was incorporated in 1996 and is headquartered in Beijing, China.
Stock analysis
Sohu.Com Inc (SOHU) currently trades at $12.75, while our model-based Fair Value estimate is $19.10, implying the stock looks roughly 33.2% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of $169.54 per share, and 10 of the 10 models we run sit above the $12.75 price.
Bear case: the Asset-Based group reads lowest at $23.38, and 0 of the 10 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $12.46 (bear) to $27.01 (bull), the price of $12.75 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 67/100 (solid quality), in the Communication Services sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Sohu.Com Inc reported revenue of $584M in FY2025 versus $836M in FY2021, a compound −8.6%/yr. Reported net income was $394M in FY2025, compounding −19.3%/yr from FY2021.
Key figures
Market cap $385M Small · P/E ratio 1.7 · P/S ratio 0.64 · EPS (TTM) $7.72 · Net margin 38.2% · Return on equity 19.4% · Return on assets (EBIT) −2.0% · Operating margin −13.5%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 57 out of 100 (medium confidence).
What moves the price
The share trades about 26% below its 52-week high and 9% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 43% fair-value upside, at 50%, SOHU screens cheaper than that median.
Fair Value models
Bear$12.46Fair Value $19.10Bull$27.01
Price $12.75 · Upside +49.8%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then ($6.18 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.24/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−2.4%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−7.3%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−4.9%
Start year 2020 (pandemic). Over 10 years: −11.3% a year
Revenue growth 26 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+25.4%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Basis: adjusted.
+52.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year+52.1%
Dividend (yield on the price)0.0%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.10% → −10%
⚠ Revenue per share shrinking 8.1%/yr over ~10Y (margins eroding too) ⓘStructural-decline marker: revenue PER SHARE has fallen over the last decade (robust median trend, not a single year). Backtested across 2005 to 2017, such businesses trailed the market by about 2.5 percentage points per year. Display only: it does not change the fair value or the quality score.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electronic Gaming & Multimedia · 134 stocks
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Sohu.Com Inc Fair Value". https://www.fairvalue-calculator.com/stock/SOHU
Frequently asked questions
Is Sohu.Com Inc (SOHU) overvalued or undervalued?
As of Oct 17, 2026, our model estimates a fair value of $19.10 versus a price of $12.75, about +50% upside (undervalued).
What is the fair value of SOHU?
Our model-based fair value for Sohu.Com Inc is $19.10 (as of Oct 17, 2026), built from audited fundamentals. The current price: $12.75.
What is the quality score of SOHU?
Sohu.Com Inc has a Quality Score of 67/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Sohu.Com Inc (SOHU)?
Our model-based price target is the fair value of $19.10 (as of Oct 17, 2026) from 10 valuation models. Cautious scenario $12.46, optimistic scenario $27.01. It is a calculation from audited fundamentals, not an analyst target.
What is the Sohu.Com Inc stock forecast for 2026?
Our models put fair value at $19.10, about +50% upside versus a price of $12.75 (undervalued). Cautious scenario $12.46, optimistic scenario $27.01. The calculation is refreshed regularly with new filings.
What is the revenue of Sohu.Com Inc (SOHU)?
Sohu.Com Inc reported trailing-twelve-month revenue of about $599M (latest available figure, as of Oct 17, 2026).
What is the intrinsic value of Sohu.Com Inc (SOHU)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Sohu.Com Inc it is $19.10 per share (as of Oct 17, 2026), against a price of $12.75. It is the blended result of 10 valuation models (cash flow, earnings, asset, dividend).
Is Sohu.Com Inc stock overvalued or undervalued in 2026?
As of Oct 17, 2026, SOHU trades below its calculated fair value: price $12.75, fair value $19.10, a gap of about +50% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of SOHU?
No. The price is what the market pays today ($12.75); the fair value is what the company's own numbers justify ($19.10). For Sohu.Com Inc the two are $6.35 per share apart. That gap is exactly why we show both numbers side by side.
How much is Sohu.Com Inc worth?
The market values Sohu.Com Inc at about $385M (market capitalisation, as of Oct 17, 2026). Per share that is $12.75; our models calculate a fair value of $19.10 per share.
What do the bullish and bearish scenarios say about SOHU?
Our models span a range for Sohu.Com Inc: cautious scenario $12.46, base $19.10, optimistic $27.01 per share (as of Oct 17, 2026, price $12.75). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of SOHU?
Sohu.Com Inc trades at a price-to-earnings ratio of 1.7 (as of Oct 17, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of $19.10 is built from several models across several years. Excluding one-off items of fiscal year 2025 it is 0.8 (reported for FY2025: 0.9). Other multiples: PEG 21.4, P/B 0.3, P/S 0.6.
What is the PEG ratio of SOHU?
The PEG ratio of Sohu.Com Inc is 21.44 (P/E divided by earnings growth, as of Oct 17, 2026). That is above 1, so the growth is already paid for in the price.
How solid is the balance sheet of Sohu.Com Inc (SOHU)?
Balance-sheet figures for Sohu.Com Inc (as of Oct 17, 2026): return on equity 19.4%, debt of 0.07 per unit of equity. They feed the Quality Score of 67/100, which measures business quality independently of the share price.
How far is SOHU from its 52-week high?
Sohu.Com Inc trades at $12.75, about 26% below its 52-week high of $17.22 and 9% above the low of $11.74 (as of Oct 16, 2026). Distance from the high says nothing about value: that is what the fair value of $19.10 is for.
Which stocks are comparable to Sohu.Com Inc?
From the same area (Communication Services) we also value NetEase, Inc, Take-Two Interactive Software, Inc, Roblox Corporation, Zhejiang Century Huatong Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Sohu.Com Inc stock attractive at the current price?
The data as of Oct 17, 2026: price $12.75, calculated fair value $19.10 (+50%), Quality Score 67/100, from 10 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of SOHU calculated?
We run Sohu.Com Inc through 10 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $19.10, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.8 % above its aggregate fair value. Sohu.Com Inc currently trades 33 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Sohu.Com Inc (SOHU)?
The closing price on Oct 16, 2026 was $12.75. Our model-based fair value is $19.10, about +50% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Sohu.Com Inc right now?
Solid quality (67/100) at a price below fair value, the discount is the argument here, not the business quality. A fairly wide model range ($12.46 to $27.01) leaves room in how you read the outcome.
Key figures of Sohu.Com Inc
How large is the market capitalisation of Sohu.Com Inc (SOHU)?
The market capitalisation of Sohu.Com Inc is $385M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Sohu.Com Inc (SOHU)?
The price-to-sales ratio of Sohu.Com Inc is 0.64 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Sohu.Com Inc (SOHU)?
Earnings per share at Sohu.Com Inc are $7.72 (price ÷ EPS = P/E 1.7). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Sohu.Com Inc (SOHU)?
The net margin of Sohu.Com Inc is 38.2% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Sohu.Com Inc (SOHU)?
The return on equity (ROE) of Sohu.Com Inc is 19.4% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Sohu.Com Inc (SOHU)?
On an EBIT basis the return on assets of Sohu.Com Inc is −2.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Sohu.Com Inc (SOHU)?
The operating margin of Sohu.Com Inc is −13.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Sohu.Com Inc (SOHU)?
Revenue at Sohu.Com Inc is growing +7.3% versus a year earlier (3y avg −7.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Sohu.Com Inc (SOHU)?
Earnings per share at Sohu.Com Inc are growing −75.7% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Sohu.Com Inc (SOHU) generate?
The free cash flow of Sohu.Com Inc is −$14.5M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does Sohu.Com Inc (SOHU) hold?
Sohu.Com Inc holds more cash than debt, $128M net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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Oct 17, 2026