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Wishpond Technologies Ltd (WISH) fair value: what the stock is really worth

As of Nov 5, 2026: fair value (intrinsic value) of Wishpond Technologies Ltd stock C$0.09, price C$0.08, upside +9.0%, quality 41 out of 100. Rating: fairly valued. The value is an estimate: none of our valuation models currently carries, it draws on revenue and assets compared with similar companies. Updated daily.

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Technology CA · ISIN CA97730P2061

WT Wishpond Technologies Ltd logo Thin data Nov 10, 2026

Wishpond Technologies Ltd

WISH · V
Fairly valued, weak quality

The stock costs about what our calculation considers fair.

Fair value C$0.0872 · Fairly valued
Quality 41/100
Revenue last quarter 37% below a year ago.
Weak Growth (revenue 3y −11.1 %/yr in CAD)
Loss-making · -51.9% net margin (TTM)
Negative free cash flow
Trails peers (2/8)
Narrow moat 8/100
Thin data
Estimate⚠ Thinly traded
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

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Price vs Fair Value

C$1.56 C$0.0800 Fair Value C$0.0872 Jul 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.

How to read this chart

60‑month range C$0.0800 – C$1.56 · fair‑value band C$0.0694 – C$0.1050 · the C$0.0800 price screens below the C$0.0872 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.

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Company profile

Wishpond Technologies Ltd. provides marketing-focused online business solutions for small-to-medium-sized businesses across various industries in the United States, Canada, and internationally.

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The company provides Propel IQ platform offers a marketing suite that provides companies with social promotions, landing pages, marketing funnels, appointments, website builder, email marketing, marketing automation, lead database, sales automation, popups, payments, forms, and shopify marketing, newsletter templates, and YouTube contests.

It also offers marketing team, ads, SEO, graphic design, email API, and outbound sales services.

In addition, the company provides guides including lead generation strategies, email drip campaigns, landing page strategies, ecommerce online marketing, small business marketing, marketing for dental businesses, and marketing for fitness centers.

It serves small-to-medium sized businesses in various industries, such as ecommerce, hotels, non-profits, B2Bs, restaurants, education, agencies, finance, health and beauty, and fitness. The company was formerly known as Wishpond PrivCo and changed its name to Wishpond Technologies Ltd. in 2009.

Wishpond Technologies Ltd. was founded in 2009 and is headquartered in Vancouver, Canada.

Stock analysis

Wishpond Technologies Ltd (WISH) currently trades at C$0.0800, while our estimate is C$0.0872, so the stock looks roughly fairly valued today (gap 8.3%).

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Valuation

None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Scenario range: C$0.0694 (bear) to C$0.1050 (bull), the price of C$0.0800 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 41/100 (below-average quality), in the Technology sector.

Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.

Wishpond Technologies Ltd reported revenue of C$14.4M in FY2025 versus C$14.8M in FY2021, a compound −0.7%/yr. Reported net income was −C$2.3M in FY2025.

Key figures

Market cap C$4.4M (≈ $3.1M) Micro · P/S ratio 0.47 · EPS (TTM) C$−0.1100 · Net margin −51.9% · Return on equity −94.1% · Return on assets (EBIT) −11.5% (5-year average) · Operating margin −89.1% · Revenue (TTM) C$11.7M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 8 out of 100 (medium confidence).

What moves the price

The share trades about 70% below its 52-week high and at its 52-week low, currently below its 200-day average.

For context, the median of 10 Technology peers we cover trades at 13% fair-value upside, at 9%, WISH screens richer than that median.

Fair Value

Bear C$0.0694 Fair Value C$0.0872 Bull C$0.1050
Price C$0.0800 · Upside +9.0%
Estimate. None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Quality Score breakdown

Overall quality 41/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 37
How much profit the company makes from its sales and capital
Quality Growth 11
Are margins and returns getting better?
Cashflow 3
Do the profits arrive as real cash?
Financial strength 50
Debt, balance sheet and risk of trouble
Investment 94
Does it invest with discipline instead of growing at any price?
Low Volatility 50
How calm the share price moves, does not count
Price momentum 9
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 0
Distance to the 52-week high, does not count
New shares 77
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 36/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
−33.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.8%
Start year 2020 (pandemic)
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.5%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
0.0% (2020) → −14.5% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Application · 723 stocks

Beats the industry median on 2/7 measures
Overall it trails its industry peers.
Valuation
Quality Score 41 · Bottom 25%
Fair Value upside +9.0% · Above median
Profitability
Return on assets −17.6% · Bottom 25%
Net margin (12 months) −51.9% · Bottom 25%
Operating margin (12 months) −89.1% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) −36.7% · Bottom 25%

Valuation Multiplesvs Software - Application median · lower = cheaper

P/B 0.63× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
P/S (12 months) 0.38× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)45 · sector 25
FUTURE (revenue growth)0 · sector 40
PAST (return on equity)0 · sector 9
HEALTH (low debt)0 · sector 98
DIVIDEND (yield)0 · sector 28

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Software - Application stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
Adobe Inc ADBE $236.70 $463.72 +96% vs WISH
Salesforce, Inc CRM $213.48 $342.73 +61% vs WISH
Uber Technologies, Inc UBER $70.05 $101.28 +45% vs WISH
Intuit Inc INTU $340.44 $459.14 +35% vs WISH
ServiceNow, Inc NOW $99.61 $112.17 +13% vs WISH
SAP SE SAP €209.95 €173.59 −17% vs WISH
Cadence Design Systems, Inc CDNS $331.64 $225.48 −32% vs WISH
Automatic Data Processing, Inc ADP $305.44 $150.40 −51% vs WISH
Shopify Inc SHOP $146.61 $64.96 −56% vs WISH
Snowflake Inc SNOW $295.76 $73.81 −75% vs WISH

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Wishpond Technologies Ltd: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Wishpond Technologies Ltd Fair Value". https://www.fairvalue-calculator.com/stock/WISH

Frequently asked questions

Is Wishpond Technologies Ltd (WISH) overvalued or undervalued?
As of Nov 10, 2026, our estimate of fair value is C$0.0872 versus a price of C$0.0800, about +9% upside (fairly valued).
What is the fair value of WISH?
Our estimate for Wishpond Technologies Ltd is C$0.0872 (as of Nov 10, 2026), built from audited fundamentals. The current price: C$0.0800.
What is the quality score of WISH?
Wishpond Technologies Ltd has a Quality Score of 41/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Wishpond Technologies Ltd (WISH)?
Our calculated price target is the estimate of C$0.0872 (as of Nov 10, 2026). Cautious scenario C$0.0694, optimistic scenario C$0.1050. It is an estimate from revenue and assets compared with similar companies, because none of our valuation models currently carries, not an analyst target.
What is the Wishpond Technologies Ltd stock forecast for 2026?
Our estimate puts fair value at C$0.0872, about +9% upside versus a price of C$0.0800 (fairly valued). Cautious scenario C$0.0694, optimistic scenario C$0.1050. The calculation is refreshed regularly with new filings.
What is the revenue of Wishpond Technologies Ltd (WISH)?
Wishpond Technologies Ltd reported trailing-twelve-month revenue of about C$11.7M (latest available figure, as of Nov 10, 2026).
What is the intrinsic value of Wishpond Technologies Ltd (WISH)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Wishpond Technologies Ltd it is C$0.0872 per share (as of Nov 10, 2026), against a price of C$0.0800.
Is Wishpond Technologies Ltd stock overvalued or undervalued in 2026?
As of Nov 10, 2026, WISH trades below its calculated fair value: price C$0.0800, fair value C$0.0872, a gap of about +9% (fairly valued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of WISH?
No. The price is what the market pays today (C$0.0800); the fair value is what the company's own numbers justify (C$0.0872). For Wishpond Technologies Ltd the two are C$0.0072 per share apart. That gap is exactly why we show both numbers side by side.
How much is Wishpond Technologies Ltd worth?
The market values Wishpond Technologies Ltd at about C$4.4M (market capitalisation, as of Nov 10, 2026). Per share that is C$0.0800; our models calculate a fair value of C$0.0872 per share.
What do the bullish and bearish scenarios say about WISH?
Our models span a range for Wishpond Technologies Ltd: cautious scenario C$0.0694, base C$0.0872, optimistic C$0.1050 per share (as of Nov 10, 2026, price C$0.0800). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Wishpond Technologies Ltd (WISH)?
Balance-sheet figures for Wishpond Technologies Ltd (as of Nov 10, 2026): return on equity −94.1%. They feed the Quality Score of 41/100, which measures business quality independently of the share price.
How far is WISH from its 52-week high?
Wishpond Technologies Ltd trades at C$0.0800, about 70% below its 52-week high of C$0.2650 and at the low of C$0.0800 (as of Nov 5, 2026). Distance from the high says nothing about value: that is what the fair value of C$0.0872 is for.
Which stocks are comparable to Wishpond Technologies Ltd?
From the same area (Technology) we also value SAP SE, Salesforce, Inc, Shopify Inc, ServiceNow, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Wishpond Technologies Ltd stock attractive at the current price?
The data as of Nov 10, 2026: price C$0.0800, calculated fair value C$0.0872 (+9%), Quality Score 41/100. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
Is it still worth investing in stocks now?
The global stock market currently sits 15.1% above its aggregate fair value. Wishpond Technologies Ltd currently trades 8% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Wishpond Technologies Ltd (WISH)?
The closing price on Nov 5, 2026 was C$0.0800. Our estimate is C$0.0872, about +9% upside (fairly valued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Wishpond Technologies Ltd right now?
The price sits close to our fair value, market and models broadly agree here, little valuation tension. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of Wishpond Technologies Ltd

How large is the market capitalisation of Wishpond Technologies Ltd (WISH)?
The market capitalisation of Wishpond Technologies Ltd is C$4.4M (≈ $3.1M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Wishpond Technologies Ltd (WISH)?
The price-to-sales ratio of Wishpond Technologies Ltd is 0.47 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Wishpond Technologies Ltd (WISH)?
Earnings per share at Wishpond Technologies Ltd are C$−0.1100. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Wishpond Technologies Ltd (WISH)?
The net margin of Wishpond Technologies Ltd is −51.9% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Wishpond Technologies Ltd (WISH)?
The return on equity (ROE) of Wishpond Technologies Ltd is −94.1% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Wishpond Technologies Ltd (WISH)?
On an EBIT basis the return on assets of Wishpond Technologies Ltd is −11.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Wishpond Technologies Ltd (WISH)?
The operating margin of Wishpond Technologies Ltd is −89.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Wishpond Technologies Ltd (WISH)?
Revenue at Wishpond Technologies Ltd is growing −36.7% versus a year earlier (3y avg −11.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Wishpond Technologies Ltd (WISH)?
Earnings per share at Wishpond Technologies Ltd are growing −74.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Wishpond Technologies Ltd (WISH) generate?
The free cash flow of Wishpond Technologies Ltd is −C$2.2M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Wishpond Technologies Ltd (WISH) carry?
The net debt of Wishpond Technologies Ltd is C$1.7M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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