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Wishpond Technologies Ltd (WISH) fair value: what the stock is really worth

We calculate from audited financials what Wishpond Technologies Ltd is really worth. The fair value tells you whether the price is too high or too low, the quality score (0 to 100) how solid the business behind it is. 26 models, 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? No
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Technology · CA · ISIN CA97730P2061

WT Thin data Jul 31, 2026

Wishpond Technologies Ltd

WISH · V

Weak valuationQuality is weak on top of the rich price.

!Fair value C$0.0800 · Overvalued (−30%)
!Quality 44/100
!Weak Growth (revenue 5y +12.8 %/yr)
!Loss-making · -40.9% net margin (TTM)
!negative free cash flow
!Trails peers (2/9)
!Narrow moat 8/100
!Evidence only low, so the estimate is less certain
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

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Price vs Fair Value

C$1.75 C$0.1000 Fair Value C$0.0800 May 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 31, 2026.

How to read this chart

60‑month range C$0.1000 – C$1.75 · fair‑value band C$0.0600 – C$0.1300 · the C$0.1150 price screens above the C$0.0800 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 31, 2026.

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Company profile

Wishpond Technologies Ltd. provides marketing-focused online business solutions for small-to-medium-sized businesses across various industries in the United States, Canada, and internationally.

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Wishpond Technologies Ltd. provides marketing-focused online business solutions for small-to-medium-sized businesses across various industries in the United States, Canada, and internationally. The company provides Propel IQ platform offers a marketing suite that provides companies with social promotions, landing pages, marketing funnels, appointments, website builder, email marketing, marketing automation, lead database, sales automation, popups, payments, forms, and shopify marketing, newsletter templates, and YouTube contests. It also offers marketing team, ads, SEO, graphic design, email API, and outbound sales services. In addition, the company provides guides including lead generation strategies, email drip campaigns, landing page strategies, ecommerce online marketing, small business marketing, marketing for dental businesses, and marketing for fitness centers. It serves small-to-medium sized businesses in various industries, such as ecommerce, hotels, non-profits, B2Bs, restaurants, education, agencies, finance, health and beauty, and fitness. The company was formerly known as Wishpond PrivCo and changed its name to Wishpond Technologies Ltd. in 2009. Wishpond Technologies Ltd. was founded in 2009 and is headquartered in Vancouver, Canada.

Stock analysis

Wishpond Technologies Ltd (WISH) currently trades at C$0.1150, while our model-based Fair Value estimate is C$0.0800, implying the stock looks roughly 43.7% overvalued today.

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Valuation

How firm this estimate is: it rests on 1 models at a data quality of 95/100, which puts the evidence level at low.

Scenario range: C$0.0600 (bear) to C$0.1300 (bull), the price of C$0.1150 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 44/100 (below-average quality), in the Technology sector.

Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.

Wishpond Technologies Ltd reported revenue of C$14.4M in FY2025 versus C$14.8M in FY2021, a compound −0.7%/yr. Reported net income was −C$2.3M in FY2025.

Key figures

Market cap C$10.4M (≈ $7.4M) · P/S ratio 0.80 · EPS (TTM) C$−0.1000 · Net margin −15.9% · Return on equity −68.2% · Return on assets (EBIT) −11.5% · Operating margin −88.9% · Revenue (TTM) C$13.0M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 27 out of 100 (medium confidence).

What moves the price

The share trades about 57% below its 52-week high and 28% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Technology peers we cover trades at −16% fair-value upside, at −30%, WISH screens richer than that median.

Fair Value models

Bear C$0.0600 Fair Value C$0.0800 Bull C$0.1300
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
NCAV (Graham) C$0.0600 C$0.0800 C$0.1300 50
All 1 models by family
Asset-Based
NCAV (Graham) C$0.0600 C$0.0800 C$0.1300 50

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Quality Score breakdown

Overall quality 44/100

Of which business quality 44 · Market factors (momentum, volatility) 24

Profitability 37
Margins and returns on capital today
Quality Growth 31
Are margins and returns improving?
Cashflow 3
Earnings quality: real cash, not paper profit
Fin. Strength 50
Balance sheet, leverage, solvency risk
Investment 94
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 17
Price trend over the last 3–12 months (market factor)
52W Momentum 7
Distance to the 52-week high (market factor)
Net Issuance 77
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 36/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
−33.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.8%
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.5%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
0.0% (2020) → −14.5% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

WISH screens 44% overvalued. Compare with SAP SE →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Application · 700 stocks

Beats the industry median on 2/8 measures
Overall it trails its industry peers.
Valuation
Quality Score 44 · Below median
Fair Value upside −43% · Below median
Profitability
Return on assets −17% · Bottom 25%
Net margin (TTM) −41% · Bottom 25%
Operating margin (TTM) −89% · Bottom 25%
Growth and dividend
Revenue growth −32% · Bottom 25%

Valuation Multiplesvs Software - Application median · lower = cheaper

P/B 1.08× · Cheaper than median
P/S (TTM) 0.58× · Cheapest 25%

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Software - Application stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
SAP SE SAP €186.56 €156.00 −16%
Shopify Inc SHOP C$178.41 C$112.02 −37%
Uber Technologies, Inc UBER $71.43 $102.51 +44%
Salesforce, Inc CRM $255.65 $344.41 +35%
ServiceNow, Inc NOW $141.90 $156.09 +10%
Cadence Design Systems, Inc CDNS $273.96 $224.24 −18%
Snowflake Inc SNOW $322.98 $74.65 −77%
Datadog, Inc DDOG $230.27 $32.92 −86%
Adobe Inc ADBE $257.76 $471.62 +83%
Automatic Data Processing, Inc ADP $276.53 $177.51 −36%

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Wishpond Technologies Ltd · Fair Value
C$0.0800 −44%Fair Value
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Cite: Fair Value Calculator (2026). "Wishpond Technologies Ltd Fair Value". https://www.fairvalue-calculator.com/stock/WISH

Frequently asked questions

Is Wishpond Technologies Ltd (WISH) overvalued or undervalued?
As of Jul 31, 2026, our model estimates a fair value of C$0.0800 versus a price of C$0.1150, about −30% upside (overvalued).
What is the fair value of WISH?
Our model-based fair value for Wishpond Technologies Ltd is C$0.0800 (as of Jul 31, 2026), built from audited fundamentals. The current price: C$0.1150.
What is the quality score of WISH?
Wishpond Technologies Ltd has a Quality Score of 44/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Wishpond Technologies Ltd (WISH)?
Our model-based price target is the fair value of C$0.0800 (as of Jul 31, 2026) from 1 valuation models. Cautious scenario C$0.0600, optimistic scenario C$0.1300. It is a calculation from audited fundamentals, not an analyst target.
What is the Wishpond Technologies Ltd stock forecast for 2026?
Our models put fair value at C$0.0800, about −30% upside versus a price of C$0.1150 (overvalued). Cautious scenario C$0.0600, optimistic scenario C$0.1300. The calculation is refreshed regularly with new filings.
What is the revenue of Wishpond Technologies Ltd (WISH)?
Wishpond Technologies Ltd reported trailing-twelve-month revenue of about C$13.0M (latest available figure, as of Jul 31, 2026).
What is the intrinsic value of Wishpond Technologies Ltd (WISH)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Wishpond Technologies Ltd it is C$0.0800 per share (as of Jul 31, 2026), against a price of C$0.1150. It is the blended result of 1 valuation models (cash flow, earnings, asset, dividend).
Is Wishpond Technologies Ltd stock overvalued or undervalued in 2026?
As of Jul 31, 2026, WISH trades above its calculated fair value: price C$0.1150, fair value C$0.0800, a gap of about −30% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of WISH?
No. The price is what the market pays today (C$0.1150); the fair value is what the company's own numbers justify (C$0.0800). For Wishpond Technologies Ltd the two are C$0.0350 per share apart. That gap is exactly why we show both numbers side by side.
How much is Wishpond Technologies Ltd worth?
The market values Wishpond Technologies Ltd at about C$10.4M (market capitalisation, as of Jul 31, 2026). Per share that is C$0.1150; our models calculate a fair value of C$0.0800 per share.
What do the bullish and bearish scenarios say about WISH?
Our models span a range for Wishpond Technologies Ltd: cautious scenario C$0.0600, base C$0.0800, optimistic C$0.1300 per share (as of Jul 31, 2026, price C$0.1150). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Wishpond Technologies Ltd (WISH)?
Balance-sheet figures for Wishpond Technologies Ltd (as of Jul 31, 2026): return on equity −68.2%. They feed the Quality Score of 44/100, which measures business quality independently of the share price.
How far is WISH from its 52-week high?
Wishpond Technologies Ltd trades at C$0.1150, about 57% below its 52-week high of C$0.2650 and 28% above the low of C$0.0900 (as of Jul 31, 2026). Distance from the high says nothing about value: that is what the fair value of C$0.0800 is for.
Which stocks are comparable to Wishpond Technologies Ltd?
From the same area (Technology) we also value SAP SE, Shopify Inc, Uber Technologies, Inc, Salesforce, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Wishpond Technologies Ltd stock attractive at the current price?
The data as of Jul 31, 2026: price C$0.1150, calculated fair value C$0.0800 (−30%), Quality Score 44/100, from 1 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of WISH calculated?
We run Wishpond Technologies Ltd through 1 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of C$0.0800, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 16.1 % above its aggregate fair value. Wishpond Technologies Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Wishpond Technologies Ltd (WISH)?
The closing price on Sep 18, 2026 was C$0.1150. Our model-based fair value is C$0.0800, about −30% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Wishpond Technologies Ltd right now?
Weak quality (44/100) and above fair value at the same time, the margin of safety is missing on both counts. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (C$0.0600 to C$0.1300) leaves room in how you read the outcome.

Key figures of Wishpond Technologies Ltd

How large is the market capitalisation of Wishpond Technologies Ltd (WISH)?
The market capitalisation of Wishpond Technologies Ltd is C$10.4M (≈ $7.4M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Wishpond Technologies Ltd (WISH)?
The price-to-sales ratio of Wishpond Technologies Ltd is 0.80 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Wishpond Technologies Ltd (WISH)?
Earnings per share at Wishpond Technologies Ltd are C$−0.1000. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Wishpond Technologies Ltd (WISH)?
The net margin of Wishpond Technologies Ltd is −15.9% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Wishpond Technologies Ltd (WISH)?
The return on equity (ROE) of Wishpond Technologies Ltd is −68.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Wishpond Technologies Ltd (WISH)?
On an EBIT basis the return on assets of Wishpond Technologies Ltd is −11.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Wishpond Technologies Ltd (WISH)?
The operating margin of Wishpond Technologies Ltd is −88.9% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Wishpond Technologies Ltd (WISH)?
Revenue at Wishpond Technologies Ltd is growing −32.4% versus a year earlier (3y avg −11.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Wishpond Technologies Ltd (WISH)?
Earnings per share at Wishpond Technologies Ltd are growing −74.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Wishpond Technologies Ltd (WISH) generate?
The free cash flow of Wishpond Technologies Ltd is −C$2.2M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Wishpond Technologies Ltd (WISH) carry?
The net debt of Wishpond Technologies Ltd is C$1.7M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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