WillScot Holdings (WSC) Fair Value & Analysis
Industrials · US · Market cap $4.9B
WillScot Holdings
WSC · US
Fair value as of: Jul 16, 2026
From 16 valuation models · updated 25 days ago
Fair value updated Jul 16, 2026, revised from $23.11 to $43.19 (+86.9%) since Jun 24, 2026. Share price −3.0% over the past month.
A solid business, screening 77% undervalued on our models.
What matters now
- The price is below even our cautious bear case ($26.69). The market is more pessimistic than our downside scenario.
- Solid quality (55/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 16, 2026.
How to read this chart
60‑month range $14.84 – $52.14 · fair‑value band $26.69 – $43.19 · the $24.37 price screens below the $43.19 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 16, 2026.
Analysis
WillScot Holdings (WSC) currently trades at $24.37, while our model-based Fair Value estimate is $43.19, implying the stock looks roughly 77.2% undervalued today. The Quality Score stands at 55/100 (solid quality), in the Industrials sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, WillScot Holdings generated revenue of $2.3B at a net margin of -3.0%. Revenue declined 2.0% year over year. It earns a return on equity of -7.2%. Net debt stands at $4.1B. Fundamentals as of Jul 16, 2026
Our scenario range runs from $26.69 (bear case) to $43.19 (bull case); at $24.37, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 23% below its 52-week high and 65% above its 52-week low, currently above its 200-day average. For context, the median of 10 Industrials peers we cover trades at -21% fair-value upside, at 77%, WSC screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 16 models by family
Widest divergence: DCF Models ($33.26) versus Asset-Based ($3.17). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 16, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 53 · Market factors (momentum, volatility) 44
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
WillScot Holdings Corporation provides turnkey temporary space solutions in the United States, Canada, and Mexico. The company leases, sells, delivers, and installs modular space solutions and portable storage products.
Full company description
WillScot Holdings Corporation provides turnkey temporary space solutions in the United States, Canada, and Mexico. The company leases, sells, delivers, and installs modular space solutions and portable storage products. It offers modular space solutions, such as modular office complexes, mobile offices, classrooms, blast-resistant modules, clearspan structures, and sanitation solutions; and portable storage solutions, including portable storage and climate-controlled containers and trailers. The company also provides workstations, furniture, appliances, media packages, power and solar solutions, telematics, connectivity and data solutions, security and protection products, entrance packages, electrical and lighting products, organization and space optimization assets, perimeter solutions, and other items. The company serves customers in the construction and infrastructure, commercial and industrial, and energy and natural resources markets, as well as governments and institutions. The company was formerly known as WillScot Mobile Mini Holdings Corp. and changed its name to WillScot Holdings Corporation in July 2024. The company was founded in 1944 and is headquartered in Scottsdale, Arizona.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
WillScot Holdings reported revenue of $2.3B in FY2025 versus $1.7B in FY2021, a compound +8.1%/yr. Reported net income was −$53.0M in FY2025.
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Recent news
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.
- WillScot (WSC) Stock Looks Cheap On Cash Flow While Broader Checks Lag
- WillScot Holdings (WSC) Raises 2026 Revenue Outlook, Is The Stock Still Cheap?
- WillScot Q2 Earnings Call Highlights
- WillScot Holdings Corp (WSC) (Q2 2026) Earnings Call Highlights: Strong Demand and Raised ...
Peer Group
Rental & Leasing Services · 97 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Rental & Leasing Services median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Insider activity: 40/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Rental & Leasing Services stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| United Rentals, Inc URI | $1,045 | $449.86 | -57% |
| Sunbelt Rentals Holdings SUNB | $73.41 | $65.76 | -10% |
| AerCap Holdings AER | $146.97 | $301.51 | +105% |
| U-Haul Holding UHAL | $67.35 | $7.21 | -89% |
| Ryder System, Inc R | $273.06 | $111.57 | -59% |
| Ayvens AYV | €11.57 | €24.73 | +114% |
| Localiza Rent a Car S.A RENT3 | R$40.35 | R$37.01 | -8% |
| Element Fleet Management Corp EFN | C$29.83 | C$15.06 | -50% |
| BOC Aviation Limited 2588 | HK$77.40 | HK$18.61 | -76% |
| GATX Corporation GATX | $178.48 | $140.90 | -21% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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