Fila Holdings Corp (081660) fair value: what the stock is really worth
As of Nov 9, 2026: fair value (intrinsic value) of Fila Holdings Corp stock KRW 85,304, price KRW 37,850, upside +125.4%, quality 67 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Fila Holdings Corp
081660 · KOThe stock costs 56% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
60‑month range 22,529 KRW – 51,518 KRW · fair‑value band 49,587 KRW – 110,937 KRW · the 37,850 KRW price screens below the 85,304 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Company profile
Misto Holdings Corp., together with its subsidiaries, engages in the sale of textile products, clothing, footwear, leather products, watches, cosmetics, golf equipment, and other products under the FILA brand name in Korea and internationally.
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The company manufactures and sells golf products, including golf balls, clubs, and gears under the Titleist brand; and licenses FILA branded products. It also exports its products.
Misto Holdings Corp. was formerly known as FILA Holdings Corporation and changed its name to Misto Holdings Corp. in April 2025. Misto Holdings Corp. was founded in 1991 and is based in Seoul, South Korea.
Stock analysis
Fila Holdings Corp (081660) currently trades at 37,850 KRW, while our model-based Fair Value estimate is 85,304 KRW, implying the stock looks roughly 56% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of 89,609 KRW per share, and 19 of the 26 models we run sit above the 37,850 KRW price.
Bear case: the Dividend Discount group reads lowest at 25,317 KRW, and 7 of the 26 models stay below the price. Data coverage for this calculation is high.
Scenario range: 49,587 KRW (bear) to 110,937 KRW (bull), the price of 37,850 KRW sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 67/100 (solid quality), in the Consumer Cyclical sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Fila Holdings Corp reported revenue of 4.5T KRW in FY2025 versus 3.8T KRW in FY2021, a compound +4.2%/yr. Reported net income was 224B KRW in FY2025, compounding −1.2%/yr from FY2021.
Key figures
Market cap 2.0T KRW (≈ $1.5B) Small · P/E ratio 7.3 · P/S ratio 0.43 · EPS (TTM) 5,223 KRW · Dividend yield 5.3% · Net margin 5.8% · Return on equity 15.3% · Return on assets (EBIT) 8.3% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 54 out of 100 (low confidence).
What moves the price
The share trades about 27% below its 52-week high and 8% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 10% fair-value upside, at 125%, 081660 screens cheaper than that median.
Fair Value models
All 26 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Fila Holdings Corp with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Leisure · 170 stocks
Valuation Multiplesvs Leisure median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Return on assets by industry
- Fair value gap by industry
- PEG screener for stocks with fair value
- Undervalued stocks: South Korean Stocks
- Valuation of the Korea market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Leisure stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Li Ning Company 2331 | HK$15.07 | HK$29.34 | +95% | vs 081660 |
| Ninebot Limited 689009 | ¥34.46 | ¥52.88 | +53% | vs 081660 |
| Mattel, Inc MAT | $15.35 | $22.25 | +45% | vs 081660 |
| Pop Mart International Group 9992 | HK$143.20 | HK$207.44 | +45% | vs 081660 |
| Planet Fitness, Inc PLNT | $60.31 | $66.34 | +10% | vs 081660 |
| Fluidra, S.A FDR | €19.32 | €21.25 | +10% | vs 081660 |
| Amer Sports, Inc AS | $31.47 | $19.17 | −39% | vs 081660 |
| Acushnet Holdings GOLF | $80.74 | $44.21 | −45% | vs 081660 |
| Life Time Group LTH | $47.12 | $16.00 | −66% | vs 081660 |
| Hasbro, Inc HAS | $118.91 | $32.71 | −72% | vs 081660 |
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Frequently asked questions
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Key figures of Fila Holdings Corp
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