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Beijing Kunlun Tech Co Ltd (300418) fair value: what the stock is really worth

As of Nov 10, 2026: fair value (intrinsic value) of Beijing Kunlun Tech Co Ltd stock ¥29.00, price ¥41.91, that is 30.8% below the price, quality 44 out of 100. Rating: overvalued. The value is an estimate: none of our valuation models currently carries, it draws on revenue and assets compared with similar companies. Updated daily.

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Communication Services CN · ISIN CNE100001YF2

BK Beijing Kunlun Tech Co Ltd logo Thin data Nov 10, 2026

Beijing Kunlun Tech Co Ltd

300418 · SHE
Expensive, weak quality

Our calculation puts a fair price 31% below what the stock costs today.

Low debt
Last quarter vs. a year ago: revenue +42%, profit +119%.
Quality 44/100
Expensive Growth (revenue 5y +12.1 %/yr in CNY)
Thin margins · 3.6% net margin (TTM)
Fair value ¥29.00 · Overvalued
Negative free cash flow
Trails peers (2/12)
Narrow moat 17/100
Thin data
Estimate
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

¥66.30 ¥12.11 Fair Value ¥29.00 May 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.

How to read this chart

60‑month range ¥12.11 – ¥66.30 · fair‑value band ¥21.75 – ¥36.25 · the ¥41.91 price screens above the ¥29.00 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.

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Company profile

Kunlun Tech Co., Ltd. engages in the provision of internet value-added services in China and internationally. The company offers short drama and AI short drama platform, AI music, AI games, AISuperAgent, and AI social networking products.

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It is also involved in the artificial intelligence technology development, music social platform and online game operation, investment management, and browser advertising businesses.

The company was formerly known as Beijing Kunlun Tech Co., Ltd. and changed its name to Kunlun Tech Co., Ltd. in June 2021. Kunlun Tech Co., Ltd. was incorporated in 2008 and is headquartered in Beijing, China.

Stock analysis

Beijing Kunlun Tech Co Ltd (300418) currently trades at ¥41.91, while our estimate is ¥29.00, 31% below the price, so the stock looks overvalued today.

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Valuation

None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Scenario range: ¥21.75 (bear) to ¥36.25 (bull), the price of ¥41.91 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 44/100 (below-average quality), in the Communication Services sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

Beijing Kunlun Tech Co Ltd reported revenue of 8.2B CNY in FY2025 versus 4.8B CNY in FY2021, a compound +14.0%/yr. Reported net income was −1.6B CNY in FY2025.

Key figures

Market cap 52.6B CNY (≈ $7.9B) Mid · P/E ratio 167.6 · P/S ratio 5.36 · EPS (TTM) ¥0.2500 · Dividend yield 0.0% · Net margin 3.6% · Return on equity −1.8% · Return on assets (EBIT) 1.9% (5-year average).

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 17 out of 100 (medium confidence).

What moves the price

The share trades about 35% below its 52-week high and 26% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 50% fair-value upside, at −31%, 300418 screens richer than that median.

Fair Value

Bear ¥21.75 Fair Value ¥29.00 Bull ¥36.25
Price ¥41.91 · Downside -30.8%
Estimate. None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Quality Score breakdown

Overall quality 44/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 15
How much profit the company makes from its sales and capital
Quality Growth 50
Are margins and returns getting better?
Cashflow 0
Do the profits arrive as real cash?
Financial strength 82
Debt, balance sheet and risk of trouble
Investment 89
Does it invest with discipline instead of growing at any price?
Low Volatility 36
How calm the share price moves, does not count
Price momentum 29
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 30
Distance to the 52-week high, does not count
New shares 59
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 54/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+44.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+20.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.1%
Start year 2020 (pandemic). Over 10 years: +16.4% a year
Revenue growth 14 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+20.0%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
30.0% (2011) → −18.1% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

300418 screens overvalued: fair value 31% below the price. Compare with NetEase, Inc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electronic Gaming & Multimedia · 179 stocks

Beats the industry median on 1/10 measures
Overall it trails its industry peers.
Valuation
Quality Score 44 · Below median
Fair Value upside −30.8% · Below median
Profitability
Return on assets −7.9% · Below median
Net margin (12 months) 3.6% · Below median
Operating margin (12 months) −24.8% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) 41.6% · Top 25%
Dividend yield (12 months) 0.0% · Bottom 25%

Valuation Multiplesvs Electronic Gaming & Multimedia median · lower = cheaper

P/E (12 months) 167.6× · Priciest 25%
P/B 3.99× · Priciest 25%
P/S (12 months) 5.36× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 33
FUTURE (revenue growth)100 · sector 7
PAST (return on equity)0 · sector 2
HEALTH (low debt)100 · sector 100
DIVIDEND (yield)1 · sector 58

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Electronic Gaming & Multimedia stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
37 Interactive Entertainment Network Technology Group 002555 ¥16.23 ¥38.45 +137% vs 300418
Zhejiang Century Huatong Group 002602 ¥12.43 ¥27.63 +122% vs 300418
NetEase, Inc NTES $129.65 $255.42 +97% vs 300418
KRAFTON, Inc 259960 216,500 KRW 410,472 KRW +90% vs 300418
Giant Network Group 002558 ¥21.32 ¥31.97 +50% vs 300418
International Games System Co 3293 771.00 TWD 1,094 TWD +42% vs 300418
Kingnet Network Co 002517 ¥16.85 ¥21.73 +29% vs 300418
Roblox Corporation RBLX $51.60 $44.31 −14% vs 300418
Take-Two Interactive Software, Inc TTWO $207.40 $76.73 −63% vs 300418
CD Projekt S.A CDR 274.50 PLN 67.47 PLN −75% vs 300418

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Beijing Kunlun Tech Co Ltd: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Beijing Kunlun Tech Co Ltd Fair Value". https://www.fairvalue-calculator.com/stock/300418

Frequently asked questions

Is Beijing Kunlun Tech Co Ltd (300418) overvalued or undervalued?
As of Nov 10, 2026, our estimate of fair value is ¥29.00 versus a price of ¥41.91, about 31% lower (overvalued).
What is the fair value of 300418?
Our estimate for Beijing Kunlun Tech Co Ltd is ¥29.00 (as of Nov 10, 2026), built from audited fundamentals. The current price: ¥41.91.
What is the quality score of 300418?
Beijing Kunlun Tech Co Ltd has a Quality Score of 44/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Beijing Kunlun Tech Co Ltd (300418)?
Our calculated price target is the estimate of ¥29.00 (as of Nov 10, 2026). Cautious scenario ¥21.75, optimistic scenario ¥36.25. It is an estimate from revenue and assets compared with similar companies, because none of our valuation models currently carries, not an analyst target.
What is the Beijing Kunlun Tech Co Ltd stock forecast for 2026?
Our estimate puts fair value at ¥29.00, about 31% lower versus a price of ¥41.91 (overvalued). Cautious scenario ¥21.75, optimistic scenario ¥36.25. The calculation is refreshed regularly with new filings.
What is the revenue of Beijing Kunlun Tech Co Ltd (300418)?
Beijing Kunlun Tech Co Ltd reported trailing-twelve-month revenue of about 9.8B CNY (latest available figure, as of Nov 10, 2026).
Does Beijing Kunlun Tech Co Ltd pay a dividend?
Beijing Kunlun Tech Co Ltd currently shows a dividend yield of 0.05% relative to its recent price (as of Nov 10, 2026).
How much is the dividend of Beijing Kunlun Tech Co Ltd (300418)?
Beijing Kunlun Tech Co Ltd has a dividend yield of 0.0%.
What is the intrinsic value of Beijing Kunlun Tech Co Ltd (300418)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Beijing Kunlun Tech Co Ltd it is ¥29.00 per share (as of Nov 10, 2026), against a price of ¥41.91.
Is Beijing Kunlun Tech Co Ltd stock overvalued or undervalued in 2026?
As of Nov 10, 2026, 300418 trades above its calculated fair value: price ¥41.91, fair value ¥29.00, a gap of about −31% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 300418?
No. The price is what the market pays today (¥41.91); the fair value is what the company's own numbers justify (¥29.00). For Beijing Kunlun Tech Co Ltd the two are ¥12.91 per share apart. That gap is exactly why we show both numbers side by side.
How much is Beijing Kunlun Tech Co Ltd worth?
The market values Beijing Kunlun Tech Co Ltd at about 52.6B CNY (market capitalisation, as of Nov 10, 2026). Per share that is ¥41.91; our models calculate a fair value of ¥29.00 per share.
What do the bullish and bearish scenarios say about 300418?
Our models span a range for Beijing Kunlun Tech Co Ltd: cautious scenario ¥21.75, base ¥29.00, optimistic ¥36.25 per share (as of Nov 10, 2026, price ¥41.91). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 300418?
Beijing Kunlun Tech Co Ltd trades at a price-to-earnings ratio of 167.6 (as of Nov 10, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ¥29.00 is built from several models across several years. Other multiples: P/B 4.0, P/S 5.4.
How solid is the balance sheet of Beijing Kunlun Tech Co Ltd (300418)?
Balance-sheet figures for Beijing Kunlun Tech Co Ltd (as of Nov 10, 2026): return on equity −1.8%. They feed the Quality Score of 44/100, which measures business quality independently of the share price.
How far is 300418 from its 52-week high?
Beijing Kunlun Tech Co Ltd trades at ¥41.91, about 35% below its 52-week high of ¥64.82 and 26% above the low of ¥33.25 (as of Nov 10, 2026). Distance from the high says nothing about value: that is what the fair value of ¥29.00 is for.
Which stocks are comparable to Beijing Kunlun Tech Co Ltd?
From the same area (Communication Services) we also value NetEase, Inc, Take-Two Interactive Software, Inc, Roblox Corporation, Zhejiang Century Huatong Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Beijing Kunlun Tech Co Ltd stock attractive at the current price?
The data as of Nov 10, 2026: price ¥41.91, calculated fair value ¥29.00 (−31%), Quality Score 44/100. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
Is it still worth investing in stocks now?
The global stock market currently sits 13.7% above its aggregate fair value. Beijing Kunlun Tech Co Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Beijing Kunlun Tech Co Ltd (300418)?
The closing price on Nov 10, 2026 was ¥41.91. Our estimate is ¥29.00, about 31% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Beijing Kunlun Tech Co Ltd right now?
The price sits above even our optimistic bull case (¥36.25). The favourable scenario is already priced in. Weak quality (44/100) and above fair value at the same time, the margin of safety is missing on both counts. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
Where does the earnings growth of Beijing Kunlun Tech Co Ltd (300418) come from?
Earnings per share at Beijing Kunlun Tech Co Ltd grew +10.6 % a year from 2013 to 2024. Broken into its drivers: revenue per share +9.1 %, EBIT margin +5.5 %, tax rate −2.0 %, residual (interest, one-offs) −2.0 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.

Key figures of Beijing Kunlun Tech Co Ltd

How large is the market capitalisation of Beijing Kunlun Tech Co Ltd (300418)?
The market capitalisation of Beijing Kunlun Tech Co Ltd is 52.6B CNY (≈ $7.9B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Beijing Kunlun Tech Co Ltd (300418)?
The price-to-sales ratio of Beijing Kunlun Tech Co Ltd is 5.36 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Beijing Kunlun Tech Co Ltd (300418)?
Earnings per share at Beijing Kunlun Tech Co Ltd are ¥0.2500 (price ÷ EPS = P/E 167.6). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Beijing Kunlun Tech Co Ltd (300418)?
The dividend yield of Beijing Kunlun Tech Co Ltd is 0.0% (payout 7.7%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Beijing Kunlun Tech Co Ltd (300418)?
The net margin of Beijing Kunlun Tech Co Ltd is 3.6% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Beijing Kunlun Tech Co Ltd (300418)?
The return on equity (ROE) of Beijing Kunlun Tech Co Ltd is −1.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Beijing Kunlun Tech Co Ltd (300418)?
On an EBIT basis the return on assets of Beijing Kunlun Tech Co Ltd is 1.9% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Beijing Kunlun Tech Co Ltd (300418)?
The operating margin of Beijing Kunlun Tech Co Ltd is −24.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Beijing Kunlun Tech Co Ltd (300418)?
Revenue at Beijing Kunlun Tech Co Ltd is growing +41.6% versus a year earlier (3y avg +20.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Beijing Kunlun Tech Co Ltd (300418)?
Earnings per share at Beijing Kunlun Tech Co Ltd are growing +119% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Beijing Kunlun Tech Co Ltd (300418) generate?
The free cash flow of Beijing Kunlun Tech Co Ltd is −941M CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does Beijing Kunlun Tech Co Ltd (300418) hold?
Beijing Kunlun Tech Co Ltd holds more cash than debt, 1.0B CNY net (fiscal year 2024). The company holds more cash than debt, a safety cushion.
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