EN DE

MSC Co (009780) Fair Value & Analysis

Consumer Non-Cyclicals · KR · Market cap 107B KRW

MC MSC Co 009780 · KQ
Price6,290 KRW
Fair Value22,224 KRW
Upside+253.3%
Quality64/100
Watch MSC Co for free, get notified when fair value or trend changes. Watch for free
Mixed Growth
Thin margins · 8.8% net margin
Low debt · generates free cash flow
1.82% dividend yield
Ranks above peers (6/6)
Moderate moat 53/100
Evidence: High Range 16,626 KRW – 27,780 KRW Share as image

Fair value as of: Jul 22, 2026

From 23 valuation models · updated 18 days ago

Share price +4.7% over the past month.

A solid business, screening 253% undervalued on our models.

What matters now

  • The price is below even our cautious bear case (16,626 KRW). The market is more pessimistic than our downside scenario.
  • Solid quality (64/100) at a price below fair value, the discount is the argument here, not the business quality.
Share this valuation: 𝕏 WhatsApp

Price vs Fair Value (5 years)

12,287 KRW 4,536 KRW Fair Value 22,224 KRW Mar 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 22, 2026.

How to read this chart

60‑month range 4,536 KRW – 12,287 KRW · fair‑value band 16,626 KRW – 27,780 KRW · the 6,290 KRW price screens below the 22,224 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 22, 2026.

Full chart & analysis →

Which stocks are undervalued right now? Check free Discover now →

Analysis

MSC Co (009780) currently trades at 6,290 KRW, while our model-based Fair Value estimate is 22,224 KRW, implying the stock looks roughly 253.3% undervalued today. The Quality Score stands at 64/100 (solid quality), in the Consumer Non-Cyclicals sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, MSC Co generated revenue of 192B KRW at a net margin of 8.8%. Revenue grew 38.7% year over year. Net debt stands at 3.4B KRW. Fundamentals as of Jul 22, 2026

Our scenario range runs from 16,626 KRW (bear case) to 27,780 KRW (bull case); at 6,290 KRW, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 52% below its 52-week high and 8% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Non-Cyclicals peers we cover trades at 7% fair-value upside, at 253%, 009780 screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF 15,867 KRW 21,243 KRW 28,620 KRW 80
Residual Income 10,000 KRW 11,909 KRW 24,246 KRW 76
Rev-Margin DCF 14,425 KRW 20,542 KRW 27,161 KRW 74
All 23 models by family
DCF Models
FCF DCF 15,508 KRW 21,322 KRW 29,672 KRW 38
Owner Earnings 16,550 KRW 22,838 KRW 31,869 KRW 31
5Y Revenue Exit 14,425 KRW 20,412 KRW 27,785 KRW 39
5Y EBITDA Exit 16,074 KRW 23,360 KRW 31,510 KRW 41
5Y P/E Exit 16,683 KRW 24,449 KRW 32,217 KRW 38
10Y Revenue Exit 14,371 KRW 19,808 KRW 26,553 KRW 36
10Y EBITDA Exit 15,745 KRW 21,807 KRW 29,280 KRW 37
10Y P/E Exit 16,126 KRW 22,545 KRW 29,798 KRW 35
Earnings-Based
Graham-Dodd 8,890 KRW 21,551 KRW 27,852 KRW 54
PEG = 1.0 3,825 KRW 5,465 KRW 7,104 KRW 46
EPV 16,136 KRW 18,370 KRW 20,325 KRW 59
Multiples
P/E Multiple 16,668 KRW 22,224 KRW 27,780 KRW 63
P/S Multiple 12,635 KRW 16,846 KRW 21,058 KRW 58
P/B Multiple 16,668 KRW 22,224 KRW 27,780 KRW 55
EV/EBIT 20,425 KRW 26,322 KRW 32,219 KRW 53
EV/EBITDA 18,314 KRW 23,508 KRW 28,701 KRW 54
EV/Revenue 14,526 KRW 19,580 KRW 24,634 KRW 43
Asset-Based
NCAV (Graham) 5,375 KRW 7,203 KRW 10,750 KRW 50
Growth DCF
Growth DCF 15,867 KRW 21,243 KRW 28,620 KRW 80
Rev-Margin DCF 14,425 KRW 20,542 KRW 27,161 KRW 74
Economic Profit
Residual Income 10,000 KRW 11,909 KRW 24,246 KRW 76
ROIC Compounder 16,726 KRW 20,003 KRW 23,641 KRW 72
Growth Earnings
Growth-Adj P/E 12,948 KRW 18,497 KRW 24,046 KRW 68

Widest divergence: Multiples (22,224 KRW) versus Asset-Based (7,203 KRW). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) 192B KRW
Revenue growth (YoY) +38.7%
Net margin 8.8%
Return on equity 1,476%
Free cash flow 21.0B KRW FY2025
Operating margin 13.1%
More key figures
Dividend yield 1.8%
EPS growth (YoY) +19.9%
Net debt 3.4B KRW FY2025

Figures from reported company fundamentals · as of Jul 22, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 64/100

Of which business quality 63 · Market factors (momentum, volatility) 26

Profitability 48
Margins and returns on capital today
Quality Growth 45
Are margins and returns improving?
Cashflow 55
Earnings quality: real cash, not paper profit
Fin. Strength 89
Balance sheet, leverage, solvency risk
Investment 61
Disciplined investing over empire-building
Low Volatility 53
Calm price path (market factor)
Momentum 18
Price trend over the last 3–12 months (market factor)
52W Momentum 7
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

MSC Co., Ltd., together with its subsidiaries, engages in the research and development, production, marketing, and sale of various food additives in South Korea.

Full company description

MSC Co., Ltd., together with its subsidiaries, engages in the research and development, production, marketing, and sale of various food additives in South Korea. Its product portfolio includes carrageenan, a polysaccharide that is used in food systems, pharmaceuticals, cosmetics, and other applications; agar-agar, a non-digestible polysaccharide for making jellies, cookies, tissue culture, and bacteriological cultivation bases; natural food colors; concentrated juices produced from fruits and vegetables; and extracts from various cereals and herbal medicine materials, as well as others. The company also offers polyethylene telephthalate bottling and spout-pouch filling lines for filling various beverages; seasonings produced from cereals, fisheries, and vegetables; and natural, mixed, and coated spices, as well as herbs, oils, and oleoresins. In addition, it provides flavors for use in soft drinks, frozen desserts, confectionaries, coffee, meat and poultry products, and seafood products; functional food ingredients; and sauces, as well as offers fertilizers. The company also exports its products. The company was formerly known as Myeong Shin Chemical Ind. Co., Ltd. and changed its name to MSC Co., Ltd. in December 1997. MSC Co., Ltd. was founded in 1974 and is headquartered in Yangsan, South Korea.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

MSC Co reported revenue of 198B KRW in FY2025 versus 162B KRW in FY2021, a compound +5.1%/yr. Reported net income was 23.0B KRW in FY2025, compounding +10.6%/yr from FY2021.

Growth Quality 69/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
198B KRW
Latest YoY
+4.2%
Avg. growth/yr (3Y)
−1.1%
Avg. growth/yr (5Y)
+6.2%
Avg. growth/yr (21Y)
+4.9%
Revenue +5.1%/yr
FY21 162B KRW
FY22 204B KRW
FY23 189B KRW
FY24 190B KRW
FY25 198B KRW
Net income +10.6%/yr
FY21 15.4B KRW
FY22 18.1B KRW
FY23 18.5B KRW
FY24 21.8B KRW
FY25 23.0B KRW

Watch 009780: get an alert when its fair value changes →

Share or link this analysis
For bloggers & editors: embed code + live data

For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.

Cite: Fair Value Calculator (2026). "MSC Co Fair Value". https://www.fairvalue-calculator.com/stock/009780

Peer Group

Food & Tobacco · 20 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 64 · Top 25%
Return on assets 8% · Top 25%
Net margin (TTM) 9% · Top 25%
Operating margin (TTM) 13% · Top 25%
Revenue growth 39% · Top 25%

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 30
FUTURE 100 · sector 0
PAST 0 · sector 0
HEALTH 100 · sector 93
DIVIDEND 36 · sector 0

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

Tobacco

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Food & Tobacco stocks, each showing price versus our Fair Value estimate (as of Jul 22, 2026).

Stock Price Fair Value vs Fair Value
FB FB 49.00 PHP 49.03 PHP +0%
URC URC 61.20 PHP 47.86 PHP -22%
CNPF CNPF 32.50 PHP 64.84 PHP +100%
540743 540743 ₹556.65 ₹616.73 +11%
DNL DNL 3.64 PHP 3.43 PHP -6%
RFM RFM 5.41 PHP 8.87 PHP +64%
AXLM AXLM 2.70 PHP 2.89 PHP +7%
EASY BIO,Inc. 353810 6,120 KRW 17,633 KRW +188%
Helixmith Co 084990 3,315 KRW 823.10 KRW -75%
LFM LFM 26.60 PHP 7.12 PHP -73%

Compare MSC Co with another stock

Price, fair value, quality and upside side by side.

Free, no sign-up

Explore undervalued stocks

All undervalued stocks TechnologyFinancial ServicesHealthcareConsumer CyclicalConsumer DefensiveCommunication ServicesIndustrialsEnergyBasic MaterialsReal EstateUtilities Deeply Undervalued StocksUndervalued Blue-Chip StocksUndervalued Small-Cap StocksUndervalued Dividend Stocks

Frequently asked questions

Is MSC Co (009780) overvalued or undervalued?
As of Jul 22, 2026, our model estimates a fair value of 22,224 KRW versus a price of 6,290 KRW, about +253% (undervalued).
What is the fair value of 009780?
Our model-based fair value for MSC Co is 22,224 KRW (as of Jul 22, 2026), built from audited fundamentals. The current price is 6,290 KRW.
What is the quality score of 009780?
MSC Co has a Quality Score of 64/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of MSC Co (009780)?
MSC Co reported trailing-twelve-month revenue of about 192B KRW (latest available figure, as of Jul 22, 2026).
What is the net profit margin of 009780?
The net profit margin of MSC Co is about 8.8%, meaning it keeps roughly 8.8% of revenue as net income. Based on the latest reported figures.
Does MSC Co pay a dividend?
MSC Co currently shows a dividend yield of about 1.82% relative to its recent price (as of Jul 22, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

14 days Pro free · no card

Track MSC Co and try Pro for 14 days

One email gets you 14 days of full Pro (review alerts, the 35,000+ stock screener, the diversification check) plus the monthly Top-25 report of the most undervalued quality stocks. No card, cancel anytime.

Zero risk: nothing is ever charged. After 14 days you decide whether to stay.