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8509 (8509) Fair Value & Analysis

Consumer Defensive · Market cap HK$232M

8 8509 8509 · HK
PriceHK$0.6200
Fair ValueHK$1.72
Upside+177.4%
Quality60/100
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Evidence: High Range HK$1.28 – HK$2.21

Fair value as of: Jul 3, 2026

From 24 valuation models · updated today

Share price −1.6% over the past month.

Price vs Fair Value (12 months)

HK$0.8100 HK$0.4750 Fair Value HK$1.72 Jun 2025 Jul 2026

12‑month range HK$0.4750 – HK$0.8100 · fair‑value band HK$1.28 – HK$2.21 · the HK$0.6200 price screens below the HK$1.72 fair value. As of Jul 3, 2026.

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Analysis

8509 (8509) currently trades at HK$0.6200, while our model-based Fair Value estimate is HK$1.72 — implying the stock looks roughly 177.4% undervalued today. We read business quality at 60/100 (solid quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

Over the trailing twelve months, 8509 generated revenue of HK$335M at a net margin of 11.3%. Revenue declined 24.6% year over year. It earns a return on equity of 11.7%. Net debt stands at HK$101M. Fundamentals as of Jul 3, 2026

Key figures & financial health

Revenue (TTM) HK$335M
Revenue growth (YoY) -24.6%
Net margin 11.3%
Return on equity 11.7%
Free cash flow HK$133M FY2025
P/E ratio 6.4
More key figures
Operating margin 11.9%
EPS (TTM) HK$0.0900
EPS growth (YoY) -16.0%
Net debt HK$101M FY2026

Figures from reported company fundamentals (EODHD) · as of Jul 3, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2022 – FY2026 · reported fiscal years

8509 reported revenue of HK$359M in FY2026 versus HK$222M in FY2022, a compound +12.7%/yr. Reported net income was HK$40.1M in FY2026, compounding +17.2%/yr from FY2022.

Revenue +12.7%/yr
FY22 HK$222M
FY23 HK$148M
FY24 HK$217M
FY25 HK$374M
FY26 HK$359M
Net income +17.2%/yr
FY22 HK$21.2M
FY23 HK$16.6M
FY24 HK$31.2M
FY25 HK$39.8M
FY26 HK$40.1M

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Frequently asked questions

Is 8509 (8509) undervalued?
As of Jul 3, 2026, our model estimates a fair value of HK$1.72 versus a price of HK$0.6200 — about +177% (undervalued). Model-based estimate, not financial advice.
What is the fair value of 8509?
Our model-based fair value for 8509 is HK$1.72 (as of Jul 3, 2026), built from audited fundamentals. The current price is HK$0.6200.
What is the quality score of 8509?
8509 has a Quality Score of 60/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 8509 (8509)?
8509 reported trailing-twelve-month revenue of about HK$335M (latest available figure, as of Jul 3, 2026).
What is the net profit margin of 8509?
The net profit margin of 8509 is about 11.3%, meaning it keeps roughly 11.3% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.