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9696 (9696) Fair Value & Analysis

Basic Materials · Market cap HK$69.1B

9 9696 9696 · HK
PriceHK$39.50
Fair ValueHK$7.08
Upside-82.1%
Quality54/100
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Evidence: Medium Range HK$4.95 – HK$9.20

Fair value as of: Jul 3, 2026

From 16 valuation models · updated today

Share price −18.1% over the past month.

Price vs Fair Value (12 months)

HK$67.60 HK$25.35 Fair Value HK$7.08 Jun 2025 Jul 2026

12‑month range HK$25.35 – HK$67.60 · fair‑value band HK$4.95 – HK$9.20 · the HK$39.50 price screens above the HK$7.08 fair value. As of Jul 3, 2026.

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Analysis

9696 (9696) currently trades at HK$39.50, while our model-based Fair Value estimate is HK$7.08 — implying the stock looks roughly 82.1% overvalued today. We read business quality at 54/100 (solid quality), in the Basic Materials sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: medium).

Over the trailing twelve months, 9696 generated revenue of HK$12.9B at a net margin of 17.3%. Revenue grew 98.4% year over year. It earns a return on equity of 9.5%. Net debt stands at HK$11.1B. Fundamentals as of Jul 3, 2026

Key figures & financial health

Revenue (TTM) HK$12.9B
Revenue growth (YoY) +98.4%
Net margin 17.3%
Return on equity 9.5%
Free cash flow −HK$584M FY2025
P/E ratio 26.5
More key figures
Operating margin 59.4%
EPS (TTM) HK$1.46
EPS growth (YoY) +1,733%
Net debt HK$11.1B FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 3, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

9696 reported revenue of HK$10.1B in FY2025 versus HK$7.7B in FY2021, a compound +7.1%/yr. Reported net income was HK$451M in FY2025, compounding −40.7%/yr from FY2021.

Revenue +7.1%/yr
FY21 HK$7.7B
FY22 HK$40.2B
FY23 HK$40.4B
FY24 HK$13.1B
FY25 HK$10.1B
Net income −40.7%/yr
FY21 HK$3.6B
FY22 HK$23.9B
FY23 HK$7.3B
FY24 −HK$7.9B
FY25 HK$451M

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Grupo México, S.A. GMBXF $11.89 $9.58 -19%
CMOC Group CMCLY $148.88 $113.34 -24%
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Frequently asked questions

Is 9696 (9696) undervalued?
As of Jul 3, 2026, our model estimates a fair value of HK$7.08 versus a price of HK$39.50 — about −82% (overvalued). Model-based estimate, not financial advice.
What is the fair value of 9696?
Our model-based fair value for 9696 is HK$7.08 (as of Jul 3, 2026), built from audited fundamentals. The current price is HK$39.50.
What is the quality score of 9696?
9696 has a Quality Score of 54/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 9696 (9696)?
9696 reported trailing-twelve-month revenue of about HK$12.9B (latest available figure, as of Jul 3, 2026).
What is the net profit margin of 9696?
The net profit margin of 9696 is about 17.3%, meaning it keeps roughly 17.3% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.