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Asure Software, Inc (ASUR) Fair Value & Analysis

Technology · US · Market cap $234M

Price$7.71
Fair Value$7.80
Upside+1.2%
Quality95/100
Evidence: Medium Range $4.89 – $10.72

Fair value as of: Jun 24, 2026

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Analysis

Asure Software, Inc (ASUR) currently trades at $7.71, while our model-based Fair Value estimate is $7.80 — implying the stock looks roughly 1.2% undervalued today. We read business quality at 95/100 (high quality), in the Technology sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

About the company

Asure Software, Inc. engages in the provision of cloud-based Human Capital Management (HCM) software solutions in the United States. It provides its human resources (HR) tool as Software-as-a-Service that helps various small and medium-sized businesses to build a productive workforce to help them stay compliant and allocate resources to grow their business. The company offers a comprehensive suite of HCM tools through its Asure HCM platform, which includes payroll and tax filing, HR management tools, time and attendance software, recruiting, and benefits administration. It provides technology-enabled services such as AsureMarketplace, facilitating automated data exchange with third-party providers; HR compliance services; AsurePay, a payroll card solution; and insurance brokerage services for benefits management. The company also offers payroll processing and compliance; offers payroll calculation and processing services, including wage and overtime calculations, garnishments, direc…

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Frequently asked questions

Is Asure Software, Inc (ASUR) undervalued?
As of Jun 24, 2026, our model estimates a fair value of $7.80 versus a price of $7.71 — about +1% (undervalued). Model-based estimate, not financial advice.
What is the fair value of ASUR?
Our 21-model fair value for Asure Software, Inc is $7.80 (as of Jun 24, 2026), built from audited fundamentals. The current price is $7.71.
What is the quality score of ASUR?
Asure Software, Inc has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.