Fairvalue-Calculator Fairvalue-Calculator
EN DE

Moshi Moshi Retail Corporation (MOSHI) Fair Value & Analysis

Consumer Cyclical · TH · Market cap 12.4B THB

Price36.50 THB
Fair Value37.97 THB
Upside+4.0%
Quality95/100
Evidence: High Range 26.24 THB – 77.40 THB

Fair value as of: Jun 24, 2026

Analysis

Moshi Moshi Retail Corporation (MOSHI) currently trades at 36.50 THB, while our model-based Fair Value estimate is 37.97 THB — implying the stock looks roughly 4.0% undervalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

About the company

Moshi Moshi Retail Corporation Public Company Limited engages in the retail and wholesale of lifestyle products in Thailand. The company distributes home furnishings, stationery products, bags, plush toys, apparel, fashion products, beauty products, cosmetics, IT gadgets, toys, food, snacks, and pet accessories. It sells its products through its branches and online channel. The company was formerly known as Moshi Moshi Japan Company Limited and changed its name to Moshi Moshi Retail Corporation Public Company Limited in July 2022. Moshi Moshi Retail Corporation Public Company Limited was founded in 1973 and is headquartered in Bangkok, Thailand.

Open the full interactive analysis →

Similar stocks

Aeon Co (AONNY) -42% Falabella S.A (FALABELLA) +56% SM Investments Corporation (SVTMF) +102% Ryohin Keikaku Co (RYKKY) -41% Shoprite Holdings (SRGHY) +2% Marks and Spencer Group (MAKSY) +66%

Frequently asked questions

Is Moshi Moshi Retail Corporation (MOSHI) undervalued?
As of Jun 24, 2026, our model estimates a fair value of 37.97 THB versus a price of 36.50 THB — about +4% (undervalued). Model-based estimate, not financial advice.
What is the fair value of MOSHI?
Our 21-model fair value for Moshi Moshi Retail Corporation is 37.97 THB (as of Jun 24, 2026), built from audited fundamentals. The current price is 36.50 THB.
What is the quality score of MOSHI?
Moshi Moshi Retail Corporation has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.